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  1. EthanH

    Starting and Scaling an Exterior Cleaning Business at 21

    GOLD! EXECUTION 
    Thanks for the response. I'm starting up with my sign cleaning stuff I did last year again and posting a lot more regularly on social media. I'm just getting FB ads up and running at the moment so I'll start investing a lot of money into that. As I'm getting more into the roof cleans the cost...
  2. EthanH

    Starting and Scaling an Exterior Cleaning Business at 21

    GOLD! EXECUTION 
    It was my business’s 1st birthday this week, here's a very very overdue update. (Note: This post is a mess but I just need to post) Being completely transparent at the end of last year I had a pretty messy break up which left me miserable for a good while and I lost all motivation for the...
  3. EthanH

    Starting and Scaling an Exterior Cleaning Business at 21

    GOLD! EXECUTION 
    Week 7 Last week’s goals: Update phone number on website Get quotes for fixing van windscreen / brake pads Add roof cleaning section to website Pick up Hi-vis uniform Quote all outstanding jobs Start sign cleaning Tik-Tok Being 100% honest, I've had a terrible week. Lots of stuff going on in...
  4. EthanH

    Starting and Scaling an Exterior Cleaning Business at 21

    GOLD! EXECUTION 
    Week 6 Last week’s goals: Update phone number on website Get quotes for fixing van windscreen / brake pads Create PDF document for roof cleaning (to explain the process to customers) Add roof cleaning section to website Create spreadsheet tracking revenue / customers for the past few weeks...
  5. EthanH

    Starting and Scaling an Exterior Cleaning Business at 21

    GOLD! EXECUTION 
    Week 5 Last week’s goals: Find what the issue is with Google ads Clean Signs!!!!! Update phone number on website Organise van Get quotes for fixing van windscreen / brake pads etc Actually look at these goals throughout the week Complete all outstanding quotes Good week this week. Had my...
  6. EthanH

    Starting and Scaling an Exterior Cleaning Business at 21

    GOLD! EXECUTION 
    Week 4 Last week’s goals: Sort through un-used subscriptions Clean more signs Update phone number everywhere Deposit cash / cheques Fix broken van windscreen (pole slipped and smashed my windscreen so that’ll cost me £400) Set up new computer This week has been a bit slower for the gutter...
  7. EthanH

    First Fastlane Anniversary: My Biggest Lessons

    GOLD! EXECUTION 
    Absolutely awesome post! Super cool to see how consistent you've been and now you're beginning to reap the rewards.
  8. EthanH

    Starting and Scaling an Exterior Cleaning Business at 21

    GOLD! EXECUTION 
    Week 3 Last week’s goals: Create new Flyers with up to date pricing Start new gym membership Cancel all unused subscriptions Set up call answering service Book in roof cleaning jobs Find a place in my community to clean for social media Implement inspection cam into day to day jobs Change...
  9. EthanH

    Starting and Scaling an Exterior Cleaning Business at 21

    GOLD! EXECUTION 
    Week 2 Last week's goals: Deposit all cash (I'm often paid in cash and it doesn't always make it to the business account(I know I'm a moron)) Create new Flyers with up to date pricing Complete all outstanding quotes Clean 5 signs Post about sign cleaning Create FB post to catch all visitors...
  10. EthanH

    Starting and Scaling an Exterior Cleaning Business at 21

    GOLD! EXECUTION 
    I completely agree with you about taking breaks. My best weeks are always followed by my worst weeks because I think "This is all going so well, I deserve a rest from all the marketing work I've been doing" and then boom. Absolutely no work for the next week. It all comes down to consistency, I...
  11. EthanH

    Don't Ask, Give

    NOTABLE! MINDSET 
    I'm the guy Andy was talking about. My version of this was by cleaning road signs and sharing the results in community groups. I'm sure that many people don't care but the thing is, many people do. People see that I'm providing value first and not asking for anything in return. If you give...
  12. EthanH

    Don't Ask, Give

    NOTABLE! MINDSET 
    That'd be me
  13. EthanH

    Don't Ask, Give

    NOTABLE! MINDSET 
    Completely agree Andy! The most successful marketing strategy I've ever implemented was getting out into my local community and cleaning filthy road signs for free. No need to ask for permission, I just shared the results with the local community groups and I found that the more that I gave, the...
  14. EthanH

    Starting and Scaling an Exterior Cleaning Business at 21

    GOLD! EXECUTION 
    First update in what seems like forever: Hi everyone, I am alive believe it or not. Over the past 6 weeks or so I've been super inconsistent with my business. I've neglected to update this thread as I believed I couldn't top the progress I had made. Whilst I'm still making progress, the main...
  15. EthanH

    Starting and Scaling an Exterior Cleaning Business at 21

    GOLD! EXECUTION 
    Thanks so much MJ, this entire journey started with me reading your books so it means a lot hearing this from you. I still have a massive way to go but I'm confident in my abilities to get there, it's now just a matter of time.
  16. EthanH

    Starting and Scaling an Exterior Cleaning Business at 21

    GOLD! EXECUTION 
    Lots has happened this past week... It's been pretty crazy this past week. I'm now at 2.2K likes, all from within my local community. I'm top out of 13,000 people in my town's Facebook group. I've received lots of interesting messages from people: asking me to speak at meetings, join...
  17. EthanH

    Starting and Scaling an Exterior Cleaning Business at 21

    GOLD! EXECUTION 
    Great to hear! Let me know how it goes.
  18. EthanH

    Starting and Scaling an Exterior Cleaning Business at 21

    GOLD! EXECUTION 
    I decided to work for free and have reached thousands with my content... After spending the last few weeks continuing at the same pace with the business I decided to try something new. I spent a few hours driving around my local area cleaning up road signs that had been covered in algae /...
  19. EthanH

    Starting and Scaling an Exterior Cleaning Business at 21

    GOLD! EXECUTION 
    First post in a while: After speaking with several people I've decided to start moving away from pressure washing and into window cleaning as my main service. Progress has been slow due to the lack of repeat work, at the moment every day I have to be booking clients to be profitable whereas...
  20. EthanH

    Starting and Scaling an Exterior Cleaning Business at 21

    GOLD! EXECUTION 
    I've had £260 of work stolen from me... I had a pressure washing job lined up for tomorrow worth £260 and I was pretty excited about it and had bought the materials from in etc, I sent the customer a reminder text saying "I will be there at 10am tomorrow, might need to come back another day for...
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