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Recent content by Cameraman

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    Google Ads Help: Can you please point me in the right direction?

    IDEA MARKETING 
    100% see what @Andy Black has published.
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    Weekly Progress: What will you get done this week?

    HOT! CHAT 
    Last Week New website popup developed and implemented. I've been monitoring the stats against the old popup. That averaged 0.7 subscribers per day. The new one is averaging 6 per day from organic traffic only. I still need to do more monitoring, but it looks promising. The scripts for the new...
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    Random Chat, Thoughts, Posts, and/or Rants Thread

    HOT! CHAT 
    Yes, I use the Newsletter plugin for WordPress. https://www.thenewsletterplugin.com/ The free version is enough for most people to get started. If your hosting company supports it, you can send from your own domain server or hook it up to an SMTP mailer. I use the paid version of the plugin...
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    Weekly Progress: What will you get done this week?

    HOT! CHAT 
    Last Week Implemented two ideas to encourage people to visit my website from YouTube. I can see the pickup in daily traffic using the links, but I'm only converting about 10% of these to new subscribers. This is now an ongoing project for me, and I'll continue to monitor daily stats. I've...
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    Weekly Progress: What will you get done this week?

    HOT! CHAT 
    Things are still crazy busy for me. Last Week 1. I completed the migration of my website shop to FastSpring and am ready for the start of the new tax year. 2. I also finished the Split Testing of subscription landing pages. I'll leave the new design running for at least a month before I start...
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    Bootstrapping a candle/soap/bathbomb business & getting off the sidewalk

    EXECUTION 
    Well done. Keep taking action and learning from the results. I'm sure you will be back here very soon.
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    Is SEO dead (still worth it)

    MARKETING 
    Yes, my customer base is mainly men aged 40+, which makes sense. I also see this reflected in visitor demographics. I need to go back and look at the trends to see how it's changing.
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    Is SEO dead (still worth it)

    MARKETING 
    I don't think I would go as far as to say it's dead, but it is changing, and with change come opportunities. If you are outsourcing your SEO, it might be worth asking the "experts" what changes they see over the next 12 months and how they will respond. I used to have around 1,200 visitors per...
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    Weekly Progress: What will you get done this week?

    HOT! CHAT 
    It's been a crazy couple of weeks, so I haven't updated the thread. This week 1. Complete the migration of my website shop to FastSpring as the new service provider. I've done the basics, and people are placing orders, but it's far from optimal at the moment. 2. Optimise my subscription offer...
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    What's it REALLY cost to get leads online?

    MARKETING 
    You're quite correct. I have two other campaigns running with different channels (rather than market segments). I also agree that I'm being cautious, but not for the reasons people may be assuming. To give an example, I needed to build systems/processes to deal with VAT and digital tax...
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    What's it REALLY cost to get leads online?

    MARKETING 
    Because I'm still in the build/optimisation stage. I'm spending £4 a day to build and test my system. I'll increase the spending once I have it working like a smooth machine. If I increase the flow of subscribers and the system isn't operating correctly, I'll end up being the bottleneck in my...
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    What's it REALLY cost to get leads online?

    MARKETING 
    I began using Facebook ads at Christmas to drive traffic to my website. I offer a free ebook in exchange for signing up for my newsletter, which is also free. I spend £4 per day, resulting in about 1,500 views of my ad. This generates around 30 visits to my landing page daily, which is about...
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    'Maybe We Do Need Less Software Engineers': Sam Altman Says Mastering AI Tools Is the New 'Learn to Code'

    NEWS 
    I used ChatGPT last week to build a new shopping cart for my website and integrate a new payment provider. I then used it to troubleshoot several long-term problems on the website. It did a brilliant job. Something I was expecting to take a month to complete was done in just over a day...
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    Exchange for Education Business Entrepreneurs

    SCALING EXECUTION QUESTION 
    Yes, I sell courses alongside the books I publish. I used to use Teachable. Please don't confuse them with the likes of Udemy. Udemy has a marketplace where people can discover your courses. With Teachable, you are responsible for marketing your courses. They provide hosting, email, video...
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    Weekly Progress: What will you get done this week?

    HOT! CHAT 
    I thought I would post my weekly update early as I'm on another trip next week. Last Week (this week) Finished the presentation for my speaking engagement. Further investigation of my website store revealed that the platform I selected was a mistake. Following further evaluation, I've decided...
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