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Influencer marketing for an ecom brand (on a shoestring budget)
MARKETINGHOW DO WE TAKE OVER THE FrACKING WORLD? Ahem. I mean: What catapults a brand to the front of the pack and distinguishes it from competitors? That question has been sending me down a loong rabbit hole as I put together our flagship ecommerce product. And it’s a tough one to answer. Partial...- Hassassin
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- ecomerce ecomm influencer marketing marketing strategy
- Replies: 0
- Forum: Marketing Strategy
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AMAZING Influencer Marketing Strategy that Led to $100,000 MRR - for SaaS & Ecom Founders
MARKETINGI came across this brilliant post from David Park @Davidpark96 on Twitter, and thought it would be very valuable to many people if I share it on here too. This was his brilliant Influencer Marketing strategy that added $100k in MRR to his business, enjoy: "How we added $100,000 MRR with...- DeNero
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- ecom influencer marketing saas
- Replies: 5
- Forum: Marketing Strategy
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Upfluence Alternatives & Competitors. What platform are you using?
MARKETINGHello there lovely people! I just came out from a sales call with an Account Manager from Upfluence, an influencer marketing platform. The idea is to have people display my product to their audience to drive some sales, create awareness, and use this content as UGC for my website. The thing...- Panos Daras
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- influencer marketing kill them poor money soldiers upfluence
- Replies: 14
- Forum: Marketing Strategy
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This strategy for us $100K+ in sales via influencers. Copy it for your own brand in 2023!
MARKETINGInfluencer Marketing is a black box. It can be overwhelming to figure out where exactly to start. After scaling a few influencer programs to $100K+ in sales… I came up with this 6-step-strategy that tells you exactly what to do to get started. Steal it #1 - Start with finding the right...- ycee
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- ecommerce influencer influencer marketing shopify
- Replies: 4
- Forum: Marketing Strategy
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Struggling to get influencers to work with you? Try this unique “give first” method to flip that on its head.
MARKETINGThe first obstacle you would face with influencer marketing is actually getting creators interested in working with your brand. I like to use one simple line in my outreach to overcome this resistance. What’s that? "For no commitment on your end, I want to send you a special package with our...- ycee
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- ecommerce influencer influencer marketing marketing
- Replies: 7
- Forum: Marketing Strategy
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What do you think about the future of influencer/ambassador marketing with the recession, downfall of ads, etc.?
MARKETINGWhile having a content channel and email list is the best, I've observed that influencer marketing and related channels (affiliate, ambassador marketing) are taking off among both ecommerce and SaaS brands nowadays. I see two trends here: - Ads are not working as well as they used to. - The...- ycee
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- influencer marketing marketing
- Replies: 3
- Forum: Marketing Strategy
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How to get your product in front of a targeted & enthusiastic audience (without wasting $$ on FB ads)
MARKETINGThink about the energy at a massive stadium during a game. The people, the passion, the enthusiasm, the loud cheer for their favorite player... An image is worth a thousand words... Live this moment for a bit. Do you feel the energy? Now imagine your product is bought into the arena. Not...- ycee
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- creator economy ecommerce facebook ad influencer marketing shopify
- Replies: 1
- Forum: Marketing Strategy
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Why my influencer marketing strategy didn't work and what I did to turn it around
MARKETINGWhen I started doing influencer marketing for brands, I managed to get creators to say yes and onboarded them to our program. But they never generated the $ in sales that we desired. It was tough until I found out that you lose half the juice of your influence-partners if you don't do...- ycee
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- affiliate marketing ecommerce influencer marketing marketing
- Replies: 0
- Forum: Marketing Strategy
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Here's how to reach a sold-out Madison Square Garden full of customers without expensive celebrity shoutouts
MARKETINGI'm about to give you a secret weapon that will change the game for your influencer program and generate a lot of sales for your ecommerce store. (it's underutilized and underestimated by most). I call it the "Go small or go home" strategy. Nanoinfluencers are usually ignored by brands...- ycee
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- brand building dtc ecommerce influencer marketing marketing
- Replies: 4
- Forum: Marketing Strategy
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What's a fair amount to pay influencers for promotion? (and a warning)
MARKETINGThey all quote abnormally high prices, here's how to assess a fair fee. A warning to start ⚠️ Never ever pay for posts, especially when you're just starting out. A transactional sentiment reflects in the kind of content that the creator would create for your brand and their audience can smell...- ycee
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- consumer packaged goods creator economy ecommerce influencer influencer marketing
- Replies: 23
- Forum: Marketing Strategy
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Why Influencer Marketing doesn't work
MARKETINGMost brands try influencer marketing but end up concluding it doesn't work. In most cases, it is for a very particular reason. They treat it like it's a celeb shoutout. It's surprising how many brands still think influencer marketing is about getting an Instagram model to pose with your...- ycee
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- dtc ecommerce facebook ads influencer marketing marketing
- Replies: 6
- Forum: Marketing Strategy
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How to get influencers to post about your brand, without paying $ upfront
MARKETINGWhen you start doing influencer marketing, it's important to avoid the trap of pay-per-post. You will most likely end up losing money. It fosters transactional relationships and makes your influencer program perform poorly. The key is to get to know influencers, send them free product, and see...- ycee
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- consumer packaged goods ecommerce influencer influencer marketing marketing
- Replies: 6
- Forum: Marketing Strategy
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The only solution to Facebook ads performance drop that worked for me (it's not TikTok)
MARKETINGThe ongoing privacy-related updates by Apple after iOS 14.5 have pretty much killed Facebook ads. This means Facebook’s data and tracking abilities are that much worse. This is why you see your ROAS is down, CPMs are up, Reach is declining, and conversions are decreasing. So how do you adapt...- ycee
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- facebook facebook ad influencer influencer marketing marketing
- Replies: 9
- Forum: Marketing Strategy
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Anyone running an Influencer Marketing program to grow their business? [Need Feedback]
IDEA MARKETINGWith customer trust moving towards independent influencers and FB ads getting worse, more and more brands are shifting towards Influencer marketing as a higher ROI channel to grow. If you are running an influencer program, you must've experienced all the problems that come with running one...- ycee
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- feedback needed idea validation influencer influencer marketing marketing
- Replies: 0
- Forum: Ideas, Concept Feedback
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INFLUENCER AGENCY
INTROHi before i read TMF and Unscripted, i was thinking to start a business that "i love " but now i want a business that can serve people in my country, Algerie situated in North africa I did some research and i saw many influencer and business suffer from a lack of connection So i decided to...- LifeisSuffering
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- advertising agency algeria build a business build a businesss successful business influencer influencer marketing
- Replies: 4
- Forum: Introductions
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Forbes article: How 20-Year-Old Kylie Jenner Built A $900 Million Fortune In Less Than 3 Years
HOT! SOCIAL MEDIAIncredible story and numbers. How 20-Year-Old Kylie Jenner Built A $900 Million Fortune In Less Than 3 Years And in 2019: Forbes named Kylie Jenner the youngest self-made billionaire ever. Haters disagree. What's your biggest takeaway? For me it's how big the numbers can be when you affect...- Andy Black
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- billionaire influencer marketing instagram kylie jenner street smart
- Replies: 109
- Forum: General Business Discussion
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Can I turn my slowlane into a fastlane this way?
SLOWLANEHi to all the forum members! I quickly wanted to share my story and ask for advice on my mindset & thinking. I'm a social media influencer with many thousands of followers throughout my channels. This is what I do for a few years now and since a few months as a business/job. I collaborate with...- Sascha Venus
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- advice fastlane help influencer marketing slowlane tips
- Replies: 11
- Forum: General Business Discussion
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Donation Influencer Marketing
MARKETINGA couple months ago I ran an experiment with my secret YouTube channel (no that's not a hook, I won't be sharing that channel ever). I wanted to learn how livestream donations work, what the user experience is like, and what happens as a result of donating via livestreams from the perspective of...- Lex DeVille
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- donations influencer marketing youtube youtube marketing
- Replies: 7
- Forum: Marketing Strategy