johnny cupcakes
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This is the best TedX video I've Seen on Branding
MARKETING... its about a brand called Johnny Cupcakes.... that doesn't sell cupcakes. If you're familiar with Purple Cow, then the concept won't be new to you, however what I like about the video is that it gives real life examples of what he did to build his brand. And I gotta say, its' pretty goddamn...- 100k
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- branding johnny cupcakes word of mouth
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