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A $400,000 Productivity Tip (That Actually Work)

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By 1918 Charles M Schwab was one of the richest men in the world. Schwab Was at the time president of Bethlehem Steel Corporation, the largest shipbuilder and second largest steel producer in America at the time. The famous inventor, Thomas Edison once referred to Schwab as the master hustler. He was constantly seeking an edge over the competition. So, one day in 1918 in his quest to increase the efficiency and effectiveness of his team and discover better ways to get things done.

Schwab arranged a meeting with a highly respected productivity consultant named Ivy Lee. Now, Lee was a successful businessman in his own right. So, he wasn't just a life coach. He was actually a practitioner doing the thing that he was going to suggest that Schwab do.

As the story goes Schwab brought Lee into his office and said, “show me a way to get more things done”.
“Give me 15 minutes with each of your executives”, Lee replied.
“How much will it cost me,” Schwab asked. Nothing, Lee said, “unless it works”.
After three months you can send me a check for whatever you feel it's worth.

During his 15 minutes with each executive, Lee explained his simple method for achieving peak productivity.

At the end of each workday, he said,
  • write down the six most important things that you need to accomplish tomorrow. Do not write down more than six tasks.
  • Prioritize those six items in order of their true importance.
  • When you arrive tomorrow concentrate only on the first task. Work until the first task is finished before you even move on to the second task.
  • Approach the rest of your list in the same fashion.
  • At the end of the day move any unfinished items from your list of six and transfer them to the lists for the following day.
  • Repeat this process every workday.
The strategy sounded so simple but Schwab and his executive team at Bethlehem Steel gave it a try anyway. After three months Swab was so delighted with the progress his company had made that he called Lee into his office and wrote him a check for $25,000. Now, a check of $25,000 written in 1918 is the equivalent of a $400,000 check in today's terms. Wow!

The Ivy Lee method of prioritization, taking your to-do list and narrowing it down to your top six, working on one until you step into this the next one. It just seems so stupidly simple. How could something so simple but so effective?

Here's how precisely because it is simple enough to actually work. You see complexity causes confusion and paralysis. The mental objection people give to simplistic methods is that they're too basic. They don't account for all the complexities and nuances of life. They ask what happens if an emergency pops up. What about using the latest technology to our fullest advantage. Sure, emergencies and unexpected distractions will come up but see them as the sirens call of the sea nymphs whose intention is to cause you to productively shipwreck on the rocks.

So, put the beasts wax in your ears, tie yourself to a mast, whatever it takes to ignore them as much as possible. Here's the key. Use simple rules to guide complex behaviour. It forces you to make tough decisions. In the paralysis of too many priorities, we do nothing or we choose escape routes for making real decisions. We go back to email. We search the internet. We respond to texts and say yes to the knocks at the door. It removes the friction of starting the biggest hurdle to finishing most tasks in starting them.

Lee's method forces you to decide on what your first task will be the night before you go to work. It requires you to single task.

The myth of multitasking is that being busy is synonymous with being better. The exact opposite is true having fewer priorities leads you to better work and greater output.

Study world-class experts in nearly any field athletes, artists, scientists, teachers, CEOs and you will discover one characteristic run through all of them, “FOCUS”. The reason is simple. You can't be great at one task if you're constantly fracturing your attention your capacity and your time and ten different directions. Mastery requires focus and consistency.

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O piwis iyqidvif e nivjuf ug dunqmivoph vetlt vu ci tu cetod ziv tu iggidvowi.
 
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Become a member of the Fastlane Forum, the private community founded by best-selling author and multi-millionaire entrepreneur MJ DeMarco. Since 2007, MJ DeMarco has poured his heart and soul into the Fastlane Forum, helping entrepreneurs reclaim their time, win their financial freedom, and live their best life.

With more than 39,000 posts packed with insights, strategies, and advice, you’re not just a member—you’re stepping into MJ’s inner-circle, a place where you’ll never be left alone.

Become a member and gain immediate access to...

  • Active Community: Ever join a community only to find it DEAD? Not at Fastlane! As you can see from our home page, life-changing content is posted dozens of times daily.
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  • Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
  • Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.

"You are the average of the five people you surround yourself with the most..."

Who are you surrounding yourself with? Surround yourself with millionaire success. Join Fastlane today!

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