MJ DeMarco
I followed the science; all I found was money.
Staff member
FASTLANE INSIDER
EPIC CONTRIBUTOR
LEGACY MEMBER
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This is a piss-poor landing page ... yea, effective at getting me to their website, ineffective at getting me to use their website. In fact, these tactics have planted a seed in my mind to NEVER USE SERVICE MAGIC. If you are going to overtly lie to me, I'm not using your website.
My keyword search: Square Footage Calculator
This page was in the top 5 of search results.
http://www.servicemagic.com/article.show.Calculating-Square-Footage-and-Cubic-Footage.14155.html
This page is all fluff -- total garbage and no help. Where is the calculator? Just read the verbiage on this page -- it will give you a good laugh.
This is an example of using landing pages the wrong way -- targeting keywords to get users to your site, but once they get there, they are "BAITED AND SWITCHED". The bait, is the keyword search, properly SEO'd .... the switch is not providing the info in a concise manner and trying to redirect into other revenue/lead generating actions.
Service Magic can walk the plank ...:tdown:
My keyword search: Square Footage Calculator
This page was in the top 5 of search results.
http://www.servicemagic.com/article.show.Calculating-Square-Footage-and-Cubic-Footage.14155.html
This page is all fluff -- total garbage and no help. Where is the calculator? Just read the verbiage on this page -- it will give you a good laugh.
This is an example of using landing pages the wrong way -- targeting keywords to get users to your site, but once they get there, they are "BAITED AND SWITCHED". The bait, is the keyword search, properly SEO'd .... the switch is not providing the info in a concise manner and trying to redirect into other revenue/lead generating actions.
Service Magic can walk the plank ...:tdown:
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