I'd like to ask the collective hive mind here for some feedback on my potential approach to finding a marketing person for my biz.
A quick back-story on my current situation:
I run a small, local tutoring business. It's well-managed, makes 6 figures in profit, and doesn't take much of my attention. At the same time, the business has not grown in any meaningful way since covid. I have, until this point, relied on a good SEO and a strong market for business growth, but I'm seeing that if I want to be more in control of my destiny, I need to be more active when it comes to getting our name out there.
Instead of trying to do this all myself, I'd like to bring someone on board who is young, hungry, has time, and is eager to take on this challenge for low pay (now) in exchange for the opportunity to be involved in something, learn how things work, and make potentially lots more $$ later with some kind of profit-sharing setup.
I get that most people want to get paid *now*, and many might see this as a 'work-for-free/cheap' scam, but when I was younger, I would have *loved* this kind of opportunity. Furthermore, I did the same thing with my manager, and it's worked out very, very well so far.
In specific, I'm looking for someone who:
a) Is willing to work for very little at the start
b) Doesn't have to know much of anything about marketing, running a business, etc but...
c) Is smart, open-minded, wants to and is willing to learn different skills
d) Is willing to take ownership of what they are doing and put in a lot of effort (as apposed to the people who want to get to work as little as possible)
e) Doesn't have to be from the U.S. - as long as the person has strong English skills
I don't know what, specifically, would work for my biz in terms of marketing, so I'm looking for someone who could research, brainstorm, propose, and execute different kinds of strategies.
This might include: content marketing, fb/google ads, email marketing, social media, etc, etc.
I am, essentially, looking for more of an apprentice than an employee.
What do you all think?
Is this reasonable? Has anyone here done something like this? Does such a person exist? Where might I find such a person? What should I offer them?
Any other feedback is more than welcome.
A quick back-story on my current situation:
I run a small, local tutoring business. It's well-managed, makes 6 figures in profit, and doesn't take much of my attention. At the same time, the business has not grown in any meaningful way since covid. I have, until this point, relied on a good SEO and a strong market for business growth, but I'm seeing that if I want to be more in control of my destiny, I need to be more active when it comes to getting our name out there.
Instead of trying to do this all myself, I'd like to bring someone on board who is young, hungry, has time, and is eager to take on this challenge for low pay (now) in exchange for the opportunity to be involved in something, learn how things work, and make potentially lots more $$ later with some kind of profit-sharing setup.
I get that most people want to get paid *now*, and many might see this as a 'work-for-free/cheap' scam, but when I was younger, I would have *loved* this kind of opportunity. Furthermore, I did the same thing with my manager, and it's worked out very, very well so far.
In specific, I'm looking for someone who:
a) Is willing to work for very little at the start
b) Doesn't have to know much of anything about marketing, running a business, etc but...
c) Is smart, open-minded, wants to and is willing to learn different skills
d) Is willing to take ownership of what they are doing and put in a lot of effort (as apposed to the people who want to get to work as little as possible)
e) Doesn't have to be from the U.S. - as long as the person has strong English skills
I don't know what, specifically, would work for my biz in terms of marketing, so I'm looking for someone who could research, brainstorm, propose, and execute different kinds of strategies.
This might include: content marketing, fb/google ads, email marketing, social media, etc, etc.
I am, essentially, looking for more of an apprentice than an employee.
What do you all think?
Is this reasonable? Has anyone here done something like this? Does such a person exist? Where might I find such a person? What should I offer them?
Any other feedback is more than welcome.
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