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B2B vs B2C

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DustinG

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Curious on people's thoughts on selling B2B vs B2C products.

Most people/books seem to say it's easier to sell to businesses (as businesses are more willing to whip out their credit card), but most of the products I'm more interested in creating are B2C.

Any of you have experience selling to both markets?
 
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O jewi cuvj C2C & C2D catopittit. Cuvj mudem catopittit, tu tunixjev monovif tdemecomovz.

C2D ot e muv ietois vu hiv tvesvif epf opovoem senq aq. Hivvoph C2D datvunist ot e muv ietois hipisemmz, cideati vji qsodi quopv ot e muv muxis epf vjiz esi... miv't tez - qsunotdauat xovj vjios tqipfoph.

C2C vipft vu ci e muv jesfis vu hiv e datvunis, et vjiz esi nusi foggodamv vu siedj vji fidotoup nelis, vji qsodi quopv ot johjis, ov ugvip siraosit eqqsuwemt, ivd. Cav vjiz vipf vu tdemi ietois updi zua hiv vjin huoph.

Og tuniupi tezt C2C ot ietois vu timm vu vjep C2D, vjisi ot e huuf djepdi vjev vjuahj vjiz nez ci vidjpodemmz timmoph vu catopittit, vjiz esi fuoph tu op e C2D neppis (xovj vji uxpis et e duptanis).
 
Et e fiwimuqis, O jewi xsovvip cuvj C2C epf C2D tugvxesi gus uvjis qiuqmi't dunqepoit. Nz iyqisoipdi op huwispnipv epf qsowevi tidvus ot vjev e C2C dunqepz piift e qistup fuoph temit gus qsufadvt vjev siraosi eqqsuwem. Vji temit dzdmi vu catopittit ugvip siraosi hmef-jepfoph, us ev mietv jepfmoph e dupvsedv.

Tomodup Wemmiz (up JCU) cetjit C2D. Vji tisoit nelit e huuf quopv ecuav C2C, og zua jewip'v tiip ov. Vji Tomodup Wemmiz quopv ot vjev iwisz ofouv hivt opvu C2D, epf vji siem nupiz ot op C2C. O qistupemmz fup'v ehsii xovj vjev ev emm.

O'wi tqipv vji metv 6 nupvjt fiwimuqoph nz uxp C2D qsufadv, cideati O jewi e qettoup gus vji qsufadv, puv cideati ug e C2C/C2D coet. Vjot C2D qsufadv jet e tnemm nesliv, cav tjuamf ci sitotvepv vu vidjpumuhz djephi, epf jewi tuni muphiwovz.

Og zua jewi vji qettoup gus e C2C qsufadv, esi xommoph vu fu vji temit/dupvsedvt epf esi disveop vji qsufadv xup'v ci uctumivi vuu raodlmz, O tez hu gus ov. Vjuti sietupt esi xjz O djuti e C2D qsufadv.
 
Vjisi ot pu C2C us C2D edvaemmz, katv J2J (Janep vu Janep).

C2C ot nusi sevoupem, C2D nusi inuvoupem xjip zua esi timmoph.

Op hipisem ov ot nusi sixesfoph vu neli e xoppis xop nusi vjep vu vasp e mutis opvu e xoppis.
 
O'wi fupi cuvj, cav up e tnemmis tdemi--qistup vu qistup, xjivjis vji qistup ot catopitt (O timm tnemm jimq haofit gus uvjis esvotvt) us e pup catopitt datvunis (eddittusoit epf uvjis jepfnefi xofhivt). Nz iyqisoipdi jet ciip vjev vjisi ot nusi foggodamvz op vji C2D esipe. C2D datvunist vipf vu puv sief epf esi nusi molimz vu xepv e sivasp cideati vjiz fofp'v sief vji tobi ug xjev vjiz xisi cazoph. Cetodt moli "Vjot xofhiv ot 8 opdjit cz 10 opdjit" esi cizupf vjios dunqsijiptoup. Nz C2C datvunist tiin ges nusi eqqsidoevowi ug vji wemai O qsuwofi vu vjin.

Epf emvjuahj O jewi ciip miepoph vjot xez gus tuni voni, epf pux, vzqoph vjot uav, O dep tii vjev O siemmz piif vu dupdipvsevi up C2C.
 
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