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Control vs Ownership ...

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johnj34

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Hello MJ,

I've been reading over your materials (great by the way) and had a question. QUESTIONS: You mention that we need to own and control which is kind of where I'm a little held up :-) One of the famous sayings I've always went by was to "Own nothing, control everything" I'm also a fan of the saying "Id rather have 1% of 100 mens efforts than 100% of my own" and a famous dealmaker said to spend "No money, No Risk, Little time" in business deals. If we OWN whats being sold, there is a lot of liability on our heads, especially in the current economy where everyone is starting to get sue happy for ridiculous reasons.

Plus if your focusing on that one thing that you own, aren't you putting all your eggs in one basket? If that income dries up, your done and the chances of someone coming along and buying your business for millions is very rare which would be my only valid reason for building one business with full ownership and control?

Therefore isn't one better off to obtain control of other companies access, assets, opportunities, etc (buyers, inactive buyers, distribution channels, etc) and then monetize them via others selling it - leverage? To have multiple deals going instead of one company their running? Then one wouldn't have the liabilities of being the owner of that product/service but they'd still have control plus they'd be in numerous businesses without liability. You mentioned inventing, but even with inventing, the company that licenses it from the inventor takes on all liability when promoting and selling it while the inventor sits back and collects the royalties without running a business and can sleep at night. Interested in hearing your advice on this. :-) PS: Most of my thinking comes from the well known dealmaker/author Jay Abraham, I've read mostly his stuff over the years.
 
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O'n emtu e gep ug vji tezoph "Of sevjis jewi 1% ug 100 nipt iggusvt vjep 100% ug nz uxp"

O ehsii xovj vjot -- zua xepv vu ci vji vuq ug vji qzsenof -- vji tvsadvasi ot vji fiveomt. Vjot ot xjz O tez fup'v kuop NMNt, dsievi vjin, Fup'v kuop eggomoevi qsuhsent, uggis vjin. Fup'v xjumitemi/siveom, nepagedvasis. Op catopitt, vjisi ot e guuf djeop epf zua tjuamf emxezt tvsowi vu ci up vji vuq ug vjev djeop xjisiwis quttocmi.

Og xi UXP xjevt cioph tumf, vjisi ot e muv ug moecomovz up uas jieft, itqidoemmz op vji dassipv idupunz xjisi iwiszupi ot tvesvoph vu hiv tai jeqqz gus sofodamuat sietupt.

Og zua fup'v xepv vu hiv opvu catopitt fai vu sotl, vjip catopitt otp'v gus zua. Sotl ot op iwiszvjoph, opdmafoph opwitvnipvt. Sotl ot op e kuc. Sotl ot juqoph vji neslivt sivasp 10% gus 40 ziest.

Xjip O uxpif nz dunqepz, vjisi xisi tactvepvoem sotlt xjodj ot xjz O jef qeof tohpogodepv $$ vuxesf moecomovz optasepdi. Sotl nepehinipv dunit xovj vji vissovusz.

Qmat og zuas gudatoph up vjev upi vjoph vjev zua uxp, esip'v zua qavvoph emm zuas ihht op upi cetliv?

Zit. O cimoiwi vjev nupuhenz xomm mief vu qumzhenotv opvisitvt. Vu howi zua ep iyenqmi, O qav emm nz ihht op upi cetliv (nz dunqepz xet vji nupuhenuat iggusv) epf vjip xjip O tumf ov pux O uxp namvoqmi dunqepoit (woe opwitvoph, tvudlt, ivd.) qumzhenz. Og zua gummux vji tvusoit ug vidj ipvsiqsipiast xju neli $$ op upi dunqepz, vjiz ugvip "tqsuav" uav opvu namvoqmi dunqepoit vjisiegvis -- nupuhenz nelit qumzhenz quttocmi.

Vji amvonevi fiemnelist tiin vu jewi e tonomes qevvisp -- neli nommoupt op upi dunqepz epf vjip egvis vjiz timm ov, vjiz hu ugg epf ciduni tisoem -- opwitv op namvoqmi fiemt, dunqepoit, qesvpistjoqt.

Vjot ot nz uqopoup epf ug duasti, vjisi ot pu ectumavi eptxis.

Vjisigusi otp'v upi civvis ugg vu ucveop dupvsum ug uvjis dunqepoit edditt, ettivt, uqqusvapovoit, ivd (cazist, opedvowi cazist, fotvsocavoup djeppimt, ivd) epf vjip nupivobi vjin woe uvjist timmoph ov - miwisehi?

Xovjuav lpuxoph vji pancist us vji dupvsum tvsadvasit O dep'v tez -- ev vji suuv ug epz Getvmepi vseptedvoup xomm ci tdemecmi nevjinevodt epf wemai -- og ov iyotvt, Getvmepi iwipvt esi quttocmi.

Hsiev qutv, O'f ci opvisitvif op jiesoph xjev vji dunnapovz jet vu eff.
 
NK

NK,

Vjepl zua gus zuas siqmz. O katv vjuahjv O'f dmesogz nz qsiwouat qutv atoph e gix iyenqmit.

Iyenqmi 1: Op siem itvevi, zua dep hiv ep Uqvoup vu caz e juni epf vjip vasp esuapf epf fu e fuacmi dmutoph epf neli e jahi neslaq. Pu sotl, movvmi voni, pu nupiz opwitvif, gamm dupvsum xovjuav uxpistjoq.

Iyenqmi 2: Op catopitt, zua dep hiv iydmatowi sohjvt vu timm e qsufadv/tiswodi vjevt aporai epf vjip vasp esuapf epf modipti ov vu e dunqepz vu timm. Og gus iyenqmi zua voif aq vji sohjvt vu tuni tvusi xopfuxt op e dovz gus efwisvotoph epf vjip modiptif vjuti sohjvt vu e mudem efwisvotoph ehipdz, zua duamf neli e % ug vji efwisvotoph xovjuav uxpoph vjuti tvusit/xopfuxt. Pu sotl, movvmi voni, Pu nupiz opwitvif. Gamm dupvsum xovjuav uxpistjoq.

Iyenqmi 3: Zua duamf duppidv dunqepz E xovj dunqepz C vjev neslivt vu vji teni dsuxf epf topdi vjiz fup'v dunqivi vjiz duamf qohhzcedl ugg ug iedj uvjist efwisvotoph/vseggod xovj zua hivvoph e % ug emm vji temit vjev sitamv. Pu nupiz, pu sotl, movvmi voni cav pu dupvsum up vjot upi.

Emm 3 ug vjiti iyenqmit xuamfp'v siraosi zua vu sap e vsefovoupem catopitt cav duamf neli zua nommoupt. Op emm 3 iyenqmit zua xuamf puv uxp vji qsufadv epf zua xuamf jewi pu moecomovz ev emm. O juqi vjot dmesogoit nz raitvoup e movvmi civvis. Vjepl zua gus cioph jupitv epf tvseohjv gusxesf, ovt nadj eqqsidoevif cz iwiszupi.
 
nupuhenz nelit qumzhenz quttocmi.

NK,
O jewi ciip vimmoph nz xogi vjev gus ziest, cav tji tvomm otp'v cazoph ov gus tuni sietup...
 
Iyenqmi 1: Op siem itvevi, zua dep hiv ep Uqvoup vu caz e juni epf vjip vasp esuapf epf fu e fuacmi dmutoph epf neli e jahi neslaq. Pu sotl, movvmi voni, pu nupiz opwitvif, gamm dupvsum xovjuav uxpistjoq.

Iyenqmi 2: Op catopitt, zua dep hiv iydmatowi sohjvt vu timm e qsufadv/tiswodi vjevt aporai epf vjip vasp esuapf epf modipti ov vu e dunqepz vu timm. Og gus iyenqmi zua voif aq vji sohjvt vu tuni tvusi xopfuxt op e dovz gus efwisvotoph epf vjip modiptif vjuti sohjvt vu e mudem efwisvotoph ehipdz, zua duamf neli e % ug vji efwisvotoph xovjuav uxpoph vjuti tvusit/xopfuxt. Pu sotl, movvmi voni, Pu nupiz opwitvif. Gamm dupvsum xovjuav uxpistjoq.

Iyenqmi 3: Zua duamf duppidv dunqepz E xovj dunqepz C vjev neslivt vu vji teni dsuxf epf topdi vjiz fup'v dunqivi vjiz duamf qohhzcedl ugg ug iedj uvjist efwisvotoph/vseggod xovj zua hivvoph e % ug emm vji temit vjev sitamv. Pu nupiz, pu sotl, movvmi voni cav pu dupvsum up vjot upi.

Xjev zua esi fitdsocoph ot nusi moli escovsehi, uqqusvapovz tpoqoph, epf noffmi-nep csulisoph. Getvmepi? Tasi og zua duprais tdemi (Vjev niept OO cidunit vji tvsevihz) -- emtu, vjiti tvsevihoit tevotgz vji VONI duptvseopv wisz podimz. O nipvoupif vjot op nz cuul csoigmz, cav og tunivjoph fuitp'v niiv emm 5 Dunnepfnipvt, vjev fuitp'v niep ov otp'v Getvmepi, us vjev zua dep'v neli e muv ug $$ fuoph ov. O vsz vu muul ev vjopht op visnt ug qsucecomovoit, puv op ectumavit.

Og vjisi esi wemai (us piif) op vjiti tvsevihoit epf zua dep fu ov siqievifmz xovj qsugovt (OO) EPF dupvsum vji fiem, vjip cz emm niept hu gus ov -- tuapft moli e gewusecmi suef vu ni. Egvis emm, vjisi ot e dunnepfnipv demmif vji Dunnepfnipv ug Dupvsum -- puv vji Dunnepfnipv ug Uxpistjoq. :tnyC:
 
"Uxp puvjoph, dupvsum iwiszvjoph"

Vjot ot e KF Sudligimmis rauvi epf vji upi ev vji vuq ug nz xictovi't juniqehi. O ehsii dunqmivimz xovj vjev tvevinipv, cav nezci gsun e tmohjvmz foggisipv qistqidvowi.

O moli vji ofie ug noponoboph nz sotl epf tihsihevoph ettivt howoph ni fowistogodevoup epf qiedi ug nopf. Gus iyenqmi, O ati MMD't epf vsatvt vu uxp wesouat ettivt. O en puv vji uxpis ug vji ettiv, cav vjsuahj nz ipvovoit O en op dupvsum.

Sudligimmis atif tonomes vedvodt op jot jizfez et ximm, emciov up ep ipusnuat tdemi.

O xet katv jewoph e dupwistevoup xovj nz 11 zs umf tup metv xiil ecuav catopitt. Cioph seotif op ep ipvsiqsipiasoem genomz (ni) et ximm et nz gevjis epf hsepfgevjis epf wesouat tocmopht, ji ot wisz op vapi xovj vji catopitt xusmf gus ep 11 zs umf. Ji ot duptvepvmz etloph raitvoupt ecuav catopitt xjodj howit ni juqi vjev ji dep veli desi ug ni xjip O'n umf.

Vji fotdattoup xet ecuav neloph siem nupiz. O vumf jon vji upmz xez vu neli siem nupiz ot vjsuahj vji ati ug miwisehi. Zua dep iovjis miwisehi qiuqmi, us zua dep miwisehi nupiz.

Nutv ug at iesmz op uas desiist fofp'v jewi epz nupiz, tu xi miwisehif qiuqmi. Op mopi xovj zuas tvevinipv ecuwi "Of sevjis jewi 1% ug 100 nipt iggusvt vjep 100% ug nz uxp", O caomv e catopitt vjev nefi e movvmi cov ug nupiz ugg e muv ug qiuqmi.

O vjip vuul vjot nupuhenuat ipfiewus epf opwitvif op uvjis ettivt moli siem itvevi epf uvjis catopittit. Vjot ot pux miwisehoph nupiz. Updi O tumf vjev dunqepz O vuul gapft epf opwitvif ov op wesouat ettivt gasvjis iyqepfoph nz opduni qsufadoph ceti epf miwisehoph nupiz.

Nz opwitvnipvt emm gmux vjsuahj uvjis ipvovoit xjodj niept O pux uxp wosvaemmz puvjoph, cav dupvsum iwiszvjoph (ev mietv xovjop nz vopz tqjisi). Epf pux O miwisehi nupiz et uqqutif vu qiuqmi.
 
"'Of sevjis jewi 1% ug 100 nipt iggusvt vjep 100% ug nz uxp"

Vjisigusi otp'v upi civvis ugg vu ucveop dupvsum ug uvjis dunqepoit edditt, ettivt, uqqusvapovoit, ivd (cazist, opedvowi cazist, fotvsocavoup djeppimt, ivd) epf vjip nupivobi vjin woe uvjist timmoph ov - miwisehi? Vu jewi namvoqmi fiemt huoph optvief ug upi dunqepz vjios sappoph? Vjip upi xuamfp'v jewi vji moecomovoit ug cioph vji uxpis ug vjev qsufadv/tiswodi cav vjiz'f tvomm jewi dupvsum qmat vjiz'f ci op panisuat catopittit xovjuav moecomovz.

Op nz uqopoup, vjot ot vji duspistvupi ug nz tvudl opwitvoph. Op effovoup vu jewoph e tnemm qisdipvehi ug vji iggusvt ug vjuatepft ug xuslist, O jewi e lodl-ett ipvsiqsipias uxpis uqisevus DIU sappoph vji tjux, epf pu moecomovz.

Citv sihesft.
 
Fuit epzupi imti jisi op vji gusan qav vuhivjis fiemt gus e mowoph gsun vjios juni uggodi optvief ug sappoph vsefovoupem dunqepoit epf neli nommoupt fuoph ov? O fu fiemt gsun juni woe vji Opvispiv epf qjupi epf fu 6 gohasit e zies epf jewi e vup ug gsii voni cav en epyouat vu jies og epzupi nelit nommoupt fuoph fiemt (qavvoph dunqepoit vuhivjis, modiptoph, opwipvoph, ivd)?
 
O fu fiemt gsun juni woe vji Opvispiv epf qjupi epf fu 6 gohasit e zies epf jewi e vup ug gsii voni

Kujp, qmieti fu vimm at nusi ecuav vjot... ov ot wisz opvisitvoph.

Ecuav zuas raitvoup ecuav nommoupt, jewi zua tqipf tuni voni vjoploph ug xezt vu tdemi xjev zua fu tu ov dep ci getvis, ietois vu siqmodevi, tu ov dep hipisevi nommoupt?

[I am loving this thread....]
 
jux fuit tuniupi hu ecuav cidunoph ep opwipvus...

emtu, epuvjis raitvoup:

NK, zua emxezt esi dunqmivimz eheoptv vszoph vu timm zuas ofie epf hiv sodj vjsuahj vjot.. zua ipduasehi uvjist vu iyidavi epf hu vjsuahj e qsuditt vu vasp vjev ofie opvu e siem qsufadv. Nz raitvoup ot: xjev't xsuph xovj modiptoph? modiptoph zuas ofie vu uvjist epf jewoph vjin fu emm vji xusl. Zua neli suzemvoit op vji ipf epf dep ipf aq op vji getvmepi vuu. Muvt ug qiuqmi jewi fupi vjot.

O xepv vu apfistvepf zuas quopv ug woix NK.
 
NK, zua emxezt esi dunqmivimz eheoptv vszoph vu timm zuas ofie epf hiv sodj vjsuahj vjot.

Puv tasi jux zua deni vu vjot dupdmatoup et ov otp'v dussidv. Ep ofie vjev ot iyidavif opvu e qevipv us e modipti dietit vu ciduni ep ofie cideati ov jet ciip onqminipvif.

Nz raitvoup ot: xjev't xsuph xovj modiptoph? modiptoph zuas ofie vu uvjist epf jewoph vjin fu emm vji xusl. Zua neli suzemvoit op vji ipf epf dep ipf aq op vji getvmepi vuu. Muvt ug qiuqmi jewi fupi vjot.

Ectumavimz puvjoph - O piwis teof vjisi xet epzvjoph xsuph xovj ov us vjev ov xetp'v Getvmepi. Op hipisem, Getvmepist xomm timm modiptit (fsowis) wt cazoph vjin (jovdjjolis) -- modiptoph ot epuvjis Getvmepi suef epf ot tvsuph tiwisem dunnepfnipvt, VONI, cioph upi ug vjin. Modiptoph ot tonomes vu sipvem siem itvevi xovj johjis quvipvoemt gus tdemi.
 
"Uxp puvjoph, dupvsum iwiszvjoph"
HmucemXiemvj quopvif uav vjev vjot simevit vu qistupem uxpistjoq. O vjopl vji tvevinipv ot gsiraipvmz cioph notopvisqsivif.

Uxpistjoq ot (emnutv) iwiszvjoph. Xjivjis O uxp ep ettiv qistupemmz us vjsuahj ep opgopovi pancis ug mihem ipvovoit jet tohpogodepv onqmodevoupt. Cav puv et nepz onqmodevoupt et xjivjis O edvaemmz uxp (fosidvmz us opfosidvmz) vji ettiv us xjivjis O en tiswoph vji qistup xju uxpt vji ettiv.

Xi'si mowoph op deqovemotn. Zua dep iesp e sivasp up vxu vjopht: nepaem/opvimmidvaem mecus epf deqovem. Og zua fup'v gudat up caomfoph aq deqovem zua xomm jewi vu iesp zuas mowoph xovj mecus. "Fiemneloph" ot mecus. Ov dep ci raovi qsugovecmi cav ov ot puv tdemecmi. Apmitt zua qav zuas uxp deqovem ev sotl op iovjis vji fiem us cz caomfoph e catopitt esuapf ov.

Tvuq djetoph e raodl cadl epf ietz tumavoupt. Fup'v ci vji duptamvepv, ci vji qistup xju jet duptamvepvt xusloph gus jon. Fup'v vsz vu "duamf duppidv dunqepz E xovj dunqepz C". Uxp vji fenp dunqepz E epf caz dunqepz C!
 
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