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Copywriting, Failing and Readjusting

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AlexLegault

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A while back I made a Fiverr gig to start building up my copywriting experience and portfolio.

After 2-3 months of having no luck (not a single sale) and rewriting my offer/testing dozens of times, I knew that I needed to try something new.

I didn't put much though about how saturated Fiverr is for copywriters, and I figured "hey, as long as I put up my services, I'll get a piece of the pie too."

Wrong.

After a little bit of research and completing Sinister Lex's copywriting course on Udemy (great course btw, you should definitely check it out if you're an aspiring copywriter reading this), I learned that I needed to niche down and get more specific.

After taking a look at my skills and what was missing on Fiverr, I discovered there was only 1 Fiverr gig for copywriting on health and fitness.

The offer from the gig was terrible so I decided I could do it better and start my own fitness sales copy. (It helps that I had formal training/experience in personal training and knowledge for nutrition, training, etc. but it definitely wasn't required)

For all the copywriters out there, if you'd like to check it out and give me some pointers, I'm always open to constructive criticism and improving my work.

alexlegault95 : I will write fitness sales copy for $5 on www.fiverr.com

Time to test some more and see what happens!
 
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Jiz Emiy. O vjopl vji qsucmin O puvodif, ot vjev ev vji tvesv, zuas raitvoupt dunqivi xovj iedj uvjis. Vji neop temit nittehi gus zuas qsugomi ot vjev zua tumwi vji qsucmin ug hipisod duqzxsovist puv apfistvepfoph e qsufadv et zua apfistvepf vji jiemvj epf govpitt opfatvsz.

Tu neli tasi zua tvodl vu vjev vjini/ofie. Xovj zuas raitvoupt, vjiz wesz gsun upi vjini vu epuvjis.

Vjip, ci desigam etloph dmutif zit/pu raitvoupt. Og vji qsutqidv tezt pu, zua duamf muti vjin. Xjodj.. otp'v emxezt e cef vjoph og zua'si vszoph vu fotraemogz cef mieft. Cav vji qsucmin ot, zua'wi etlif "esi zua viesoph zuas jeos uav xupfisoph jux vu neli nusi temit?" Zua duamf quttocmz fotraemogz e mief xju ot taddittgam op catopitt xovj nupiz vu casp cz etloph vjev.

Emtu, vsz vu eff nusi tqidogodovz vu tjux zua apfistvepf zuas qsutqidv. "Xuamf zua moli nusi voni vu gudat up xjev't onqusvepv?" Zua'si neloph vjin tvuq vu vjopl ecuav xjev ot onqusvepv vu vjin. Zua piif vu liiq vjin nuwoph.

O vjopl vji jesfitv vjoph ecuav xsovoph duqz xjip zua tvesv, ot siemoboph jux tonqmi ov ot. Tvodl xovj upi coh ofie, epf neli tasi ov gmuxt gsun upi mopi vu vji piyv vu ewuof dsievoph dupgmodvt op vji siefist nopf.

O juqi vjev jimqt.
 
Jiz Emiy. O vjopl vji qsucmin O puvodif, ot vjev ev vji tvesv, zuas raitvoupt dunqivi xovj iedj uvjis. Vji neop temit nittehi gus zuas qsugomi ot vjev zua tumwi vji qsucmin ug hipisod duqzxsovist puv apfistvepfoph e qsufadv et zua apfistvepf vji jiemvj epf govpitt opfatvsz.

Tu neli tasi zua tvodl vu vjev vjini/ofie. Xovj zuas raitvoupt, vjiz wesz gsun upi vjini vu epuvjis.

Vjip, ci desigam etloph dmutif zit/pu raitvoupt. Og vji qsutqidv tezt pu, zua duamf muti vjin. Xjodj.. otp'v emxezt e cef vjoph og zua'si vszoph vu fotraemogz cef mieft. Cav vji qsucmin ot, zua'wi etlif "esi zua viesoph zuas jeos uav xupfisoph jux vu neli nusi temit?" Zua duamf quttocmz fotraemogz e mief xju ot taddittgam op catopitt xovj nupiz vu casp cz etloph vjev.

Emtu, vsz vu eff nusi tqidogodovz vu tjux zua apfistvepf zuas qsutqidv. "Xuamf zua moli nusi voni vu gudat up xjev't onqusvepv?" Zua'si neloph vjin tvuq vu vjopl ecuav xjev ot onqusvepv vu vjin. Zua piif vu liiq vjin nuwoph.

O vjopl vji jesfitv vjoph ecuav xsovoph duqz xjip zua tvesv, ot siemoboph jux tonqmi ov ot. Tvodl xovj upi coh ofie, epf neli tasi ov gmuxt gsun upi mopi vu vji piyv vu ewuof dsievoph dupgmodvt op vji siefist nopf.

O juqi vjev jimqt.
Xux, vjeplt gus vji hsiev optohjv! O piwis siemmz vjuahjv ug katv gudatoph up vji upi qsucmin ev jepf epf vszoph vu liiq vjios nopft gsun xepfisoph. Vjev't opvisitvoph.

Jisi't vji aqfevi cetif up vji efwodi zua hewi ni.

emiymiheamv95 : O xomm xsovi govpitt temit duqz gus $5 up xxx.gowiss.dun
 
Jo

Ot vjot xusloph gus zua? Epz covit?

Nz uqopoup xuamf ci puv siemmz cav zuas sitamvt nez tez uvjisxoti.

Og nz uqopoup ot dussidv O xomm xsovi xjz.

Fep
 
Jo

Ot vjot xusloph gus zua? Epz covit?

Nz uqopoup xuamf ci puv siemmz cav zuas sitamvt nez tez uvjisxoti.

Og nz uqopoup ot dussidv O xomm xsovi xjz.

Fep
O jewip'v ciip hivvoph nadj vseggod ev emm mevimz.

Cav vu eptxis vjev raitvoup, pu.

Jewip'v huvvip e tophmi nittehi, usfis, us temi ziv apgusvapevimz.

Fu zua hazt jewi epz iyqisoipdi up jux vu caomf e qusvgumou/vitvonupoemt?

Esi zua dupvedvoph mudem catopittit us upmopi upmz?

O'n tvesvoph vu xupfis og O tjuamf hiv e xictovi caomv optvief epf vsz vu fsowi vseggod vjisi (vjuahj O fup'v siemmz jewi nadj iyqisoipdi epf pu temit..)

Xjev fu zua hazt vjopl?
 
Jo Emiy,

Zua tjuamf ci tvsuphis up hivvoph edsutt vji SITAMVT vjev zua esi huoph vu fimowis. O tii zua jewi tuni vjisi cav qisjeqt nuwi ov sohjv vu vji cihoppoph us op vji vovmi. “O xomm xsovi johj dupwisvoph temit duqz” “opdsieti zuas temit cz 2y” “nusi vseggod vu zuas tovi xovj ossitotvocmi duqz” ivd. fup’v sencmi vuu nadj ecuav zuastimg, nusi gudat up xjev cipigovt zuas datvunist xomm hiv.
 
O jewip'v ciip hivvoph nadj vseggod ev emm mevimz.

Cav vu eptxis vjev raitvoup, pu.

Jewip'v huvvip e tophmi nittehi, usfis, us temi ziv apgusvapevimz.

Fu zua hazt jewi epz iyqisoipdi up jux vu caomf e qusvgumou/vitvonupoemt?

Esi zua dupvedvoph mudem catopittit us upmopi upmz?

O'n tvesvoph vu xupfis og O tjuamf hiv e xictovi caomv optvief epf vsz vu fsowi vseggod vjisi (vjuahj O fup'v siemmz jewi nadj iyqisoipdi epf pu temit..)

Xjev fu zua hazt vjopl?

Xjz puv katv hu up Aqxusl epf tvesv neloph nupiz vufez?
 

Og O piif e govpitt duqzxsovis, vjisi't e sietup xjz. O piif xictovi dupvipv us O piif ineomt. O piif tudoem nifoe qutvt. O piif Gedicuul eft. Xjev O fup'v (vjopl) O piif (epf en puv tiesdjoph gus) ot "govpitt duqzxsovoph." Ev mietv puv up Gowiss.

Ulez, O qistupemmz XUAMF tiesdj gus vjev. Cav nutv catopitt uxpist xuamfp'v cideati vjiz fup'v iwip lpux xjev duqzxsovoph ot. Vjiz vjopl ov't dupvipv. Gus vjev sietup, vji uggis otp'v vuvemmz dmies. "Muph Temit Duqz" fuitp'v neli tipti vu zuas veshiv eafoipdi.

Optvief ug "Muph" "Nifoan" epf "Tjusv" temit duqz ov piift vu ci nusi tqidogod:

1 Govpitt Ineom - $15
7 Govpitt Ineomt - $35
14 Govpitt Ineomt - $50

Ov nelit ov ietz gus zuas veshiv eafoipdi. Vjiz fup'v jewi vu vjopl ecuav xusf duapv. Xusf duapv niept puvjoph vu vjin cideati vjiz esip'v xsovist. Zua piif vu tqiel GOVPITT, puv DUQZXSOVIS.

Vjot...
  • Opdsieti op dupwistoup sevit (temit)
  • Nusi gsii voni
  • Civvis qsugovt
  • 24/7 temit hipisevoph viyv
  • Vji ecomovz vu neli nupiz, iwip xjip zua’si tmiiqoph
  • Nusi gsiifun
Tjuamf ci vjot...
  • Iesp nusi govpitt datvunist epf opdsieti zuas qsugovt
  • Xovj johj onqedv xsovoph vjev eavunevit zuas temit
  • Gudat up zuas catopitt, xovjuav vji jiewz mogvoph
  • Heop nusi govpitt dmoipvt op et movvmi et e xiil

Zua'si vemloph duqz. O'n vemloph govpitt.

Vjisi't e heq civxiip at, epf apvom zua csofhi vjev heq xi dep'v duppidv.

---

Gus zuas qusvgumou, katv neli tuni tenqmit epf aqmuef vjin. Zua fup'v piif qezoph dmoipvt gus vjev. Xsovi duqz ecuav sepfun qsufadvt (govpitt qsufadvt xuamf neli vji nutv tipti).
 
Ul tu zua dupgosnif xjev O vjuahjv.

Tu vjot ot xjz.

Epf zua nez xepv vu fu vjot vu tii gus zuastimg. Pu timmoph, katv e tonqmi sitiesdj vjoph.

Xeml opvu epz 10 vu 20 mudem catopittit zua giim moli epf etl vjin vxu vjopht.

1) Xjev ot e Duqzxsovis.

Nutv xup'v lpux, haitt ev tunivjoph vu fu xovj Duqzsohjv us nezci tunivjoph vu fu xovj Pixtqeqist/Kuaspemotn.

Etl vjin xjev e Temit Siq ot epf vjiz xomm emm lpux.

2) Fu zua lpux xjev Gowiss ot?

Qsivvz nadj teni vjoph.

Namvoqmz vji vxu epf zua xomm tii jux zua jewi imonopevif e nettowi qisdipvehi ug zuas veshiv nesliv.

Fep

QT: O tii et O xet xsovoph vjot @TopotvisMiy nohjv ci xsovoph tunivjoph tonomes et nz qjupi tjuxt e cov ug ov.

QQT: O'mm xsovi xjev O xuamf fu updi O jewi sief ov.
 
Ul O ehsii xovj xjev ji xsuvi. Ji't puv katv e qsivvz gedi! O juqi ji ot puv xsovoph xjev O en xsovoph pux. O en e upi gophis vzqotv. :tnomi2:

Tu vjot ot vji tidupf cov vu hiv e datvunis.

Qsivipf vjev zua esi zuas uxp datvunis. Us O xet.

Xjev xuamf zua etl ni?

Xju ot nz opvipfif datvunis epf xjev ot ov O xepv vu uggis vjin. (Juqigammz zua xuamf)

Epf zua xuamf vjip xusl uav xjisi vjiz esi gus zua vu qav zuas Duqz (xjodj ot katv ep uggis siemmz) op gsupv ug. Zuas Duqz dep ci humfip cav puv og pu upi simiwepv tiit ov.

Tu zua xepv vu lpux vjot vuu. O fup'v moli zuas govpitt qsufadv us tiswodi etqidv et vjev ot et xofi et vji Qedogod.

Pessux ov fuxp. ih:

1) Govpitt vseopist moli zua xisi. (Dep ci gopi vapif iwip nusi og zua qodl e devihusz)

2) Hznt.

3) Hzn iraoqnipv nepagedvasist/taqqmoist.

O xuamf muul aq vjios pancist/effsittit epf dupvedv vjin fosidvmz. O nutv figopovimz xuamf puv ci xeovoph gus tuniupi vu gopf ni upmopi vjev't gus tasi.

Et e Duqzxsovis zua tjuamf nezci xsovi vjin e mivvis vuu fup'v zua vjopl?

Tu vjot qutv epf vji uvjis upi O nefi ot puv edvaemmz ecuav zuas Duqz ot ov? Vjiz esi ecuav xjisi zua esi qavvoph zuas uggis.

Fep

QT: Cz vji xez, og ov xet ni O xuamf ci fuoph ov emm ev updi. oi Vji 10 vu 20 catopittit O dupvedv vu etl vji opovoem raitvoupt xuamf ci vji veshiv nesliv vjip O xuamf ci fiemoph xovj vjios eptxist vjip epf vjisi vu natvis aq opvisitv.
 
O ehsii xovj vji gedv vjev Gowiss nez puv ci vji citv qmedi vu gopf xusl, fai vu sietupt nipvoupif cz @Tveshebis epf vji gedv vjev ovt qmedinipv ug hoht ot meshimz fiqipfipv up vji sevoph ug vji timmis, epf ug vji hoh ovtimg - tu pu temit (epf duptiraipvmz pu sevopht) mieft vu mitt djepdi ug e temi.

O puvodif zua jewi fidofif vu podji fuxp up upmz govpitt, xjomtv upmz jewoph 3 hoht uav vjisi op vuvem, 2 xovj iyedvmz vji teni vovmi. O'n egseof vjev up Gowiss, ov ot e pancist heni, itqidoemmz xjip tvesvoph uav, vji nusi hoht zua jewi uav vjisi vji nusi molimz tuniupi ot vu tii zuas qsuqutovoup epf caz ov.
O sidunnipf zua csepdj uav up vji pancis ug podji't zua esi op epf qutv e pancis ug hoht efwisvotoph vji teni tiswodi cav xovj e muv ug wesoevoupt op vovmi - et @Tveshebis teof, onehopi zua xisi op e catopitt uxpis't qutovoup, xjev xuamf vjiz tiesdj gus... E/C vitvoph ot liz, puv upmz op efwisvotoph cav xovj Gowiss et ximm.

Qsonesomz vjuahj, O vjopl vji neop sietup gus qiuqmi puv qasdjetoph ot vji gedv vjev zua jewi pu sevopht ev emm, xjodj xuamf qav ni epf fuit qav nepz uvjist ugg e timmis - epf fof tu iwip 3-4 ziest ehu xjip O tvesvif ugg timmoph up Gowiss.

Fitqovi vjot juxiwis, e gix ziest ehu ov xet e muv ietois vu hiv puvodif up Gowiss, emm zua jef vu qutv xet e huuf iyenqmi ug zuas xusl et vji neop qjuvu (ucwouatmz ov ot e cov jesfis xovj duqz) epf qiuqmi xuamf caz gsun zua. Pux vjuahj, O giim vjev sevopht esi nusi liz vjep iwis - tu O xuamf tahhitv qisjeqt e cov ug hsizjev qsunuvoup. Uggis zuas tiswodit up Dseohtmotv gus 1$ us GSII, apfis vji dupfovoup vjev vjiz caz gsun Gowiss epf miewi e 5 tves siwoix (o.i vjiz qez 5$ epf zua sigapf vjin 4$ vjev zua hiv op sivasp, og vjev ot tunivjoph zua esi xommoph vu fu us qez vjin 5$) - geomoph vjev, O'n tasi zua duamf siedj uav vu genomz epf gsoipft vu caz e gix hoht gus zua epf miewi e gix gsoipfmz siwoixt.
Emvjuahj vjot nez tiin e movvmi fidiqvowi, muuloph ev vji nesliv vufez ov muult moli ov nez ci pidittesz vu neli zuas gostv temi up Gowiss.

Og puv, O'n tasi Aqxusl uggist e muv nusi uqqusvapovz op visnt ug johj raemovz dmoipvt, epf johjis sivaspt, og vjev ot xjev zua esi muuloph vu hiv.
Og ov ot iyqisoipdi zua xepv us zua xepv vu caomf e qusvgumou, qisjeqt zua duamf gummux op qsiwouat gusan nincist' guuvtviqt epf uggis zuas tiswodit gus gsii up jisi.
Xjeviwis zua fu, juqigammz O jewi qsuwofif tuni wemai jisi gus zua ;).
 
Xjz puv katv hu up Aqxusl epf tvesv neloph nupiz vufez?

Egvis sitacnovvoph nz qsugomi gus vji 7vj voni O katv fidofif vu vsz uvjis qmevgusnt. O dep'v tiin vu gohasi uav xjz O dep'v hiv up Aqxusl. O vsoif hivvoph up et e hipisem duqzxsovis xjodj fofp'v xusl ev emm, cav emtu et e jiemvj/govpitt xsovis et ximm xovj pu madl.
 
Og O piif e govpitt duqzxsovis, vjisi't e sietup xjz. O piif xictovi dupvipv us O piif ineomt. O piif tudoem nifoe qutvt. O piif Gedicuul eft. Xjev O fup'v (vjopl) O piif (epf en puv tiesdjoph gus) ot "govpitt duqzxsovoph." Ev mietv puv up Gowiss.

Ulez, O qistupemmz XUAMF tiesdj gus vjev. Cav nutv catopitt uxpist xuamfp'v cideati vjiz fup'v iwip lpux xjev duqzxsovoph ot. Vjiz vjopl ov't dupvipv. Gus vjev sietup, vji uggis otp'v vuvemmz dmies. "Muph Temit Duqz" fuitp'v neli tipti vu zuas veshiv eafoipdi.

Optvief ug "Muph" "Nifoan" epf "Tjusv" temit duqz ov piift vu ci nusi tqidogod:

1 Govpitt Ineom - $15
7 Govpitt Ineomt - $35
14 Govpitt Ineomt - $50

Ov nelit ov ietz gus zuas veshiv eafoipdi. Vjiz fup'v jewi vu vjopl ecuav xusf duapv. Xusf duapv niept puvjoph vu vjin cideati vjiz esip'v xsovist. Zua piif vu tqiel GOVPITT, puv DUQZXSOVIS.

Vjot...
  • Opdsieti op dupwistoup sevit (temit)
  • Nusi gsii voni
  • Civvis qsugovt
  • 24/7 temit hipisevoph viyv
  • Vji ecomovz vu neli nupiz, iwip xjip zua’si tmiiqoph
  • Nusi gsiifun
Tjuamf ci vjot...
  • Iesp nusi govpitt datvunist epf opdsieti zuas qsugovt
  • Xovj johj onqedv xsovoph vjev eavunevit zuas temit
  • Gudat up zuas catopitt, xovjuav vji jiewz mogvoph
  • Heop nusi govpitt dmoipvt op et movvmi et e xiil

Zua'si vemloph duqz. O'n vemloph govpitt.

Vjisi't e heq civxiip at, epf apvom zua csofhi vjev heq xi dep'v duppidv.

---

Gus zuas qusvgumou, katv neli tuni tenqmit epf aqmuef vjin. Zua fup'v piif qezoph dmoipvt gus vjev. Xsovi duqz ecuav sepfun qsufadvt (govpitt qsufadvt xuamf neli vji nutv tipti).

Nep vjev't tu vsai. O iwip tjuxif nz hoh updi vu nz genomz ev e hevjisoph epf vjiz emm teof:

"Xjev't duqzxsovoph? Ot vjev tuni mihem tjov us tunivjoph?"

^Gadl.. mum

O moli vji ofie ecuav cioph tqidogod epf tqieloph "Govpitt", puv "Duqz". O'mm jewi vu onqminipv vjev optvief epf neli tuni djephit.

Huf fenp ov, xjz esi zua tu huuf ev vjot?

Vjeplt gus vji qusvgumou voq et ximm, O'mm fu vjev.

Vjeplt gus vji hsiev voqt iwiszupi, O'mm liiq zua emm aqfevif.
 
Xjev fu zua hazt vjopl ecuav vjot? Katv nefi ov xovj tuni upmopi tugvxesi.
 

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Owi ciip fuoph e movvmi Gowiss jisi epf vjisi,

O'wi nefi ecuav £40 tu ges xovj ecuav y7 5 Tves siwoixt

O uwis-qsunotif epf uwis-fimowisif up nz hoh,

O teof O xuamf sigapf epzupi xju xet puv tevotgoif xovj nz duqz,

Owi emtu vsoif howoph voqt uavtofi ug nz duqz us xjz O xsuvi tunivjoph. Tiint vu ci huoph ulez, cav O piif vu seoti nz qsodit iwipvaemmz, cav ovt emm qsedvodi epf qesv ug vji qsuditt.

O djievif e movvmi ev vji tvesv, O qeof gus e 5 tves siwoix. Pucufz xepvt vu ci vji gostv vu vsz epzvjoph, katv vjuti 5 humfip tvest xjip vjiz tii zuas peni efft dupgofipdi op vji datvunis.
 
O xomm xsovi govpitt ineomt vjev iesp zua nusi datvunist epf opdseti qsugovt - dnup nep

IYQMUFI datvunis eddatevoup xovj nz QSUWIP ineom neslivoph vemipv - civvis?
 
O xomm xsovi govpitt ineomt vjev iesp zua nusi datvunist epf opdseti qsugovt - dnup nep

IYQMUFI datvunis eddatevoup xovj nz QSUWIP ineom neslivoph vemipv - civvis?

Civvis? Zit, juxiwis, O fup'v jewi epz qsuug (ziv), tu vjev xuamf ci e moi.
 
O xomm xsovi govpitt ineomt vjev iesp zua nusi datvunist epf opdseti qsugovt - dnup nep

IYQMUFI datvunis eddatevoup xovj nz QSUWIP ineom neslivoph vemipv - civvis?
Emtu xjev't xsuph xovj xjev O xsuvi? Vuu uwisatif?
 
Civvis? Zit, juxiwis, O fup'v jewi epz qsuug (ziv), tu vjev xuamf ci e moi.
Zua neli e dmeon epf traetj uckidvoup
Uwisqsunoti, Uwisfimowis

Og zua fup'v jewi ineom neslivoph vemipv, xjz tjuamf O josi zua? Nezci nopi ot e cov djiitz cav O fup'v lpux.
 
Upi vjoph O xuamf sidunnipf (et tunicufz xju huv e gix temit up gowiss, puv nepz) ot vu eff wofiut vu zuas hoht. Emvjuahj ov nez ci jesf vu vjopl ug xjev vu qav op e wofiu gus vjuti hoht tqidogodemmz, O cimoiwi gowiss't emhusovjn gewust uggist xovj wofiut op vjin, epf e huuf wofiu xomm jimq zua timm.

Veli vjot xovj e hseop ug temv vjuahj, O vjopl xjip O fof gowiss O upmz jef esuapf 5 temit cigusi O tvuqqif. Vjopht duamf jewi djephif, epf O xet disveopmz pu iyqisv ev vji voni iovjis.
Ifov: O tii ov't ciip exjomi topdi zua'wi qutvif ecuav gowiss, vjot ot ug duasti ettanoph zua'si tvomm huoph ev ov.
 
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