View: https://www.youtube.com/watch?v=iKa8YoqvhGU
Don't get me wrong... I'm not saying its easy to make a successful chocolate bar company, I'd guess there are tons of companies that have tried to emulate the success of Reese, Snickers and so on.
But isn't it amazing how such a simple idea generates roughly $2 billion dollars in sales annually? The key take away in this is the productocracy in the chocolate bar and the methods of marketing & sales. The proper execution of a plan! IMO snickers is probably one of the best tasting bars on the market.
It can't be that hard to make a chocolate bar at home. But how many people can actually create a multi billion dollar company? How would the typical new entrepreneur focus on building a product to compete with snickers? Build a Youtube channel? Get some followers on Instagram? Buy some Facebook ads? None of this crap matters!
Food for thought!
Perhaps the story of "Dick At Your Door" will inspire you.
I Make $1.5M/Year Shipping Chocolate Penises To Your Friends - Starter Story
Hello! Who are you and what are you working on?My name is Adam Elliot, and I started Dick At Your Door, an e-commerce shop for people who like to gift pranks, gags, and funny novelties to their friends and family. Our main product is an anonymous prank you can send people in the mail. W...
www.starterstory.com
Dick At Your Door: Making $25k/month Selling Chocolate Dicks
Adam founded Dick At Your Door, an e-commerce shop for prank chocolate dicks. Getting viral on social networks turned it into a $25k/month business.
www.failory.com
Maybe they don't hit billions, but 25k a month (2018 numbers) doesn't sound bad at all.