- Joined
- Jan 24, 2014
- Messages
- 127
Rep Bank
$630
$630
User Power: 119%
Hi guys,
After some fantastic input from everyone on my thread about conversions, I discovered that the vast majority of the traffic coming to my site were after the information available there, rather than the products I was offering. After dissecting what they were looking at in particular using Hotjar heat maps and recordings, I decided to put together an information product that neatly packaged the info they were seeking and more.
I then jumped on to a few forums and Facebook groups I am a part of in this niche and put forward some questions about what people would like included in this product, and not only did I get some fantastic responses, but I also got an overwhelming demand for my product, before I've even started! I had people private messaging me asking if they could buy one now as they desperately needed it. Talk about fulfilling the Need commandment!
From here I started to brainstorm what should be included in my product. My niche is automotive travel, so most of the information revolves around locations and how to get there, the best way to do things, travel routes etc. As well as having some text and graphic information, I have also decided to pursue an interactive map listing all locations and events, however I'm contemplating making this part of a membership program.
So far I have:
I'm looking forward to keeping everyone updated
James
After some fantastic input from everyone on my thread about conversions, I discovered that the vast majority of the traffic coming to my site were after the information available there, rather than the products I was offering. After dissecting what they were looking at in particular using Hotjar heat maps and recordings, I decided to put together an information product that neatly packaged the info they were seeking and more.
I then jumped on to a few forums and Facebook groups I am a part of in this niche and put forward some questions about what people would like included in this product, and not only did I get some fantastic responses, but I also got an overwhelming demand for my product, before I've even started! I had people private messaging me asking if they could buy one now as they desperately needed it. Talk about fulfilling the Need commandment!
From here I started to brainstorm what should be included in my product. My niche is automotive travel, so most of the information revolves around locations and how to get there, the best way to do things, travel routes etc. As well as having some text and graphic information, I have also decided to pursue an interactive map listing all locations and events, however I'm contemplating making this part of a membership program.
So far I have:
- Had an interactive map drafted by a guy on Fiverr incorporating over 300 pins that I had in my personal locations list
- Written over 3000 words towards my product
- Skeleton drafted 13 chapters/sections for my guide
- Inquired re printing of physical booklet
I'm looking forward to keeping everyone updated
James
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