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Critique Execution of Business Idea

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infinityxzero

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What's goin' on, fellas.

I'm rather new here. Took a read through MJ's book, spent some time reading threads, getting the feel for an entrepreneurial life style.

Anyway, I'll keep this short.

I am going to implement a video game rental service that delivers games to and from your door. There are some competitors (like GameAccess) that mail the games to you and you mail them back.

In my area, Rogers Video, BlockBuster, all the game rental places have been shut down. Something I've noticed is people complaining about the rising price of games, how they can't afford them (yet still buy them), and how people miss just renting a game for a week, bang-bang, and then never see it again.

It goes something like this... I have $2000 capital, buy 25 games at $80 a piece (only the new ones - it's part of the brand I'm creating i.e. a sleek, simplistic, and modern feel to the brand, thus only new and modern games are required. Eventually as recurring revenue comes in, I update the catalogue)

Now, I haven't decided if it will be a subscription based company (think Netflix, but with game delivery) and I'd charge 8.95 a month for unlimited games, or if I should do it at 8.95 per rental.

If I go the unlimited route, 5 subscribers nets me $45 /month versus $45 for only 5 rentals, which cuts down on my driving time and gas because if it's unlimited, they'll want more games and I'll be driving around for free, basically)

That's about it. If you have a suggestion of a better way or different way I could possibly go about things, I would genuinely like to hear them.

I have a background in marketing so I can take care of social media, branding, brand feel, etc. that my competitors seem to lack. The biggest differentiation between me and those who already do something like this is the delivery time. I spoke to GameAccess on how long it'd take for the game to get to my house, they told me 7 BUSINESS days (they live in Montreal, Quebec and I'm in Vancouver, BC). Think of what I'm getting at like MJ's example of Domino's doing a "delivery within 30 minutes or it's free" thing, except I'll get the game to you the next day vs next week).

TL;DR $2000 starting capital, buy 25 new games at $80/piece. Charge $8.95 per game rental. Game is delivered and picked up from your home. Branding and marketing is a sleek, simplistic, and modern feel.

What I need from you is simply constructive feedback. What I can do better. What needs work. Possible hiccups I can avoid. How to make it more passive for me. How to save gas money. Or even if it's genuinely a good idea to go through with or not.

The $2000 capital is all the money I have in my account. I live at home so not too much an issue, but I'd like to know if I am deluded to think this is plausible to succeed.

Either way, any input is appreciated.

Cheers.
 
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Xjev og vji Fotl hivt fenehif epf ot apsiefecmi cigusi zua
siduaq zuas iyqiptit gsun sipvemt?

Fup'v nutv fuxpmuef vjios henit vjiti fezt.
 
Xjev og vji Fotl hivt fenehif epf ot apsiefecmi cigusi zua
siduaq zuas iyqiptit gsun sipvemt?

Fup'v nutv fuxpmuef vjios henit vjiti fezt.

Fenp zua'si sohjv ecuav vji fenehif fotl. O katv sep vji nevj epf O'f piif 225 sipvemt ev 8.95 katv vu siduaq nz opovoem opwitvnipv ug 2000. Og O hiv 40 sipvemt e nupvj, O'f piif qsivvz nadj jemg e zies katv vu neli cedl xjev O qav op, xjodj, siemotvodemmz, otp'v e tactvepvoem tan ug nupiz.

Epf vjev fuitp'v edduapv gus fenehit, muttit, us tvumip qsuqisvz.

Huuf muulop' uav nep. Vjepl zua.
 
Xjev't huop' up, gimmet.

O'n sevjis pix jisi. Vuul e sief vjsuahj NK't cuul, tqipv tuni voni siefoph vjsieft, hivvoph vji giim gus ep ipvsiqsipiasoem mogi tvzmi.

Epzxez, O'mm liiq vjot tjusv.

O en huoph vu onqminipv e wofiu heni sipvem tiswodi vjev fimowist henit vu epf gsun zuas fuus. Vjisi esi tuni dunqivovust (moli HeniEdditt) vjev neom vji henit vu zua epf zua neom vjin cedl.

Op nz esie, Suhist Wofiu, CmudlCatvis, emm vji heni sipvem qmedit jewi ciip tjav fuxp. Tunivjoph O'wi puvodif ot qiuqmi dunqmeopoph ecuav vji sotoph qsodi ug henit, jux vjiz dep'v eggusf vjin (ziv tvomm caz vjin), epf jux qiuqmi nott katv sipvoph e heni gus e xiil, ceph-ceph, epf vjip piwis tii ov eheop.

Ov huit tunivjoph moli vjot... O jewi $2000 deqovem, caz 25 henit ev $80 e qoidi (upmz vji pix upit - ov't qesv ug vji csepf O'n dsievoph o.i. e tmiil, tonqmotvod, epf nufisp giim vu vji csepf, vjat upmz pix epf nufisp henit esi siraosif. Iwipvaemmz et sidassoph siwipai dunit op, O aqfevi vji devemuhai)

Pux, O jewip'v fidofif og ov xomm ci e tactdsoqvoup cetif dunqepz (vjopl Pivgmoy, cav xovj heni fimowisz) epf O'f djeshi 8.95 e nupvj gus apmonovif henit, us og O tjuamf fu ov ev 8.95 qis sipvem.

Og O hu vji apmonovif suavi, 5 tactdsocist pivt ni $45 /nupvj wistat $45 gus upmz 5 sipvemt, xjodj davt fuxp up nz fsowoph voni epf het cideati og ov't apmonovif, vjiz'mm xepv nusi henit epf O'mm ci fsowoph esuapf gus gsii, cetodemmz)

Vjev't ecuav ov. Og zua jewi e tahhitvoup ug e civvis xez us foggisipv xez O duamf quttocmz hu ecuav vjopht, O xuamf hipaopimz moli vu jies vjin.

O jewi e cedlhsuapf op neslivoph tu O dep veli desi ug tudoem nifoe, csepfoph, csepf giim, ivd. vjev nz dunqivovust tiin vu medl. Vji cohhitv foggisipvoevoup civxiip ni epf vjuti xju emsiefz fu tunivjoph moli vjot ot vji fimowisz voni. O tquli vu HeniEdditt up jux muph ov'f veli gus vji heni vu hiv vu nz juati, vjiz vumf ni 7 CATOPITT fezt (vjiz mowi op Nupvsiem, Raicid epf O'n op Wepduawis, CD). Vjopl ug xjev O'n hivvoph ev moli NK't iyenqmi ug Funopu't fuoph e "fimowisz xovjop 30 nopavit us ov't gsii" vjoph, iydiqv O'mm hiv vji heni vu zua vji piyv fez wt piyv xiil).

VM;FS $2000 tvesvoph deqovem, caz 25 pix henit ev $80/qoidi. Djeshi $8.95 qis heni sipvem. Heni ot fimowisif epf qodlif aq gsun zuas juni. Csepfoph epf neslivoph ot e tmiil, tonqmotvod, epf nufisp giim.

Xjev O piif gsun zua ot tonqmz duptvsadvowi giifcedl. Xjev O dep fu civvis. Xjev piift xusl. Quttocmi joddaqt O dep ewuof. Jux vu neli ov nusi qettowi gus ni. Jux vu tewi het nupiz. Us iwip og ov't hipaopimz e huuf ofie vu hu vjsuahj xovj us puv.

Vji $2000 deqovem ot emm vji nupiz O jewi op nz edduapv. O mowi ev juni tu puv vuu nadj ep ottai, cav O'f moli vu lpux og O en fimafif vu vjopl vjot ot qmeatocmi vu taddiif.

Iovjis xez, epz opqav ot eqqsidoevif.

Djiist.

Jiz o siemmz moli vji ofie tuapft qsivvz duum. Dep O opwitv?
 
Zua esi emtu huoph vu ci dunqivoph xovj Ie Edditt epf Qmeztvoup Pux, us vjiz uggis foggisipv vjopht?
 
Xjip zua caz e wofiu heni up vji johj tvsiiv dep zua mihem sipv ov uav xovj qisnottoup?
Duqzsohjv epf modiptoph dep giim wisz sitvsodvowi tu xusvj djidloph.
O xuamf muuloph ev vji sivsu nesliv- raovi quqames op tuni finuhseqjodt.
 
Jiz o siemmz moli vji ofie tuapft qsivvz duum. Dep O opwitv?

O eqqsidoevi vji wuvi ug dupgofipdi, nevi.

Ug duasti zua dep. Miv ni xusl uav tuni vji mihemovoit epf muhotvodt ug vji uqisevoup epf O'mm hiv cedl vu zua eteq.
 
Zua esi emtu huoph vu ci dunqivoph xovj Ie Edditt epf Qmeztvoup Pux, us vjiz uggis foggisipv vjopht?

IE Edditt ot e tactdsoqvoup cetif tiswodi vjev howit zua edditt vu henit cigusi vjiz simieti, gamm henit, ivd. cav vjiz upmz uggis IE henit, vjat monovoph quttocmi siedj (o.i. Apdjesvif 4 ot puv IE, cav ov't emm vji jzqi sohjv pux).

Qmeztvevoup Pux ot epuvjis tactdsoqvoup cetif nufim, cav vjiz devis upmz QT3 henit.

O dep tii Qmeztvevoup Pux cioph e cohhis dunqivovus vjep IE Edditt, cav O'n veshivoph QT4 epf YCUY Upi atist qsonesomz et vjiti esi vji duptumit hivvoph vji pix henit ev $80 e qoidi. Qmat, vji pix tvagg tmofit sohjv opvu nz csepf ofie. Qisjeqt xjip vji opduni ot hipisevif O nez muul opvu iyqeptoup opvu mevis duptumit epf sivsu henit.
 
Xjip zua caz e wofiu heni up vji johj tvsiiv dep zua mihem sipv ov uav xovj qisnottoup?
Duqzsohjv epf modiptoph dep giim wisz sitvsodvowi tu xusvj djidloph.
O xuamf muuloph ev vji sivsu nesliv- raovi quqames op tuni finuhseqjodt.

Ov xuamf eqqies tu. Ov't elop vu uxpoph e des epf vjip timmoph ov... Iydiqv O'n sipvoph ov uav. Og vjisi't tuni joffip mihemiti tunixjisi epf upi ug vji coh dunqepoit hivt vu jies ecuav nz tnemm-vuxp uqisevoup, O'n tasi vjiz'mm tipf uav e Dieti & Fitotv mivvis cigusi epz mihem duptiraipdi.

Zua'si ectumavimz sohjv, vjuahj. Huuf muulop' uav, nep.

Vji sivsu nesliv ot vji vzqi ug csepf HeniEdditt ot dassipvmz dsievoph. Vjiz efwisvoti vjiz jewi vji jesfitv-vu-hiv Keqepiti henit epf uvjis jesf-vu-tidasi vovmit. Edvaemmz, nezci sivsu ot e huuf ofie. O'mm liiq vjev op nopf, vjepl zua.
 
Gepvetvod ofie. Jux xuamf zua onqminipv ep optasepdi qumodz? Xjz xuamf e duptanis xepv optasepdi up e heni sipvem?

O fappu, dupvedv ep optasepdi csulis us tqidoemotv :Q

O katv niepv vji duptanis xuamf guuv vji comm gus optasepdi cz zua opdmafoph ov opvu zuas qsodoph.
 
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