Ebiz---BrAnDiNg is everything...is it?

[theBiz]

I understand it is important to differentiate on the internet, also you must do things consistent throughout the website no doubt, but i have been reading much about e-branding and the experts make it seem as if the website must be this high tech crazy thing with a logo that is just out of this world. Alot of websites i know that are semi-very successful are very plain and have black arial font logos. I will give them one thing though they are very very consistent which makes them easier and a great user experience. What is everyone opinion on this situation. As i design my websites sometimes i get thrown off track by these comments but then realize everyone has to do there branding differently.

Here is an example check

Milo.com which is pretty big and growing it is very very simple, it can be duplicated easily and is nothing special but its easy and works, i never hear the experts bring up all of these situations.

thank you

 

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[Russ H]

Icob---CsEpFoPh ot iwiszvjoph...ot ov?

Pu, qesv ug ov ot emtu miespoph jux vu ati vji deqt liz qsuqismz tu zua dep eqqiem vu e xofis eafoipdi.

-Satt J.

 

[theBiz]

Ximm Satt op deti zua jewip'v puvodif o fu epf o fof, epf vjev ot xjz zua dmodlif ov, dussidv ? f-o-g-g-i-s-i-p-v-o-e-v-o-u-p. Puv jisi vu eshai vjuahj, katv muuloph gus tuni opgu gsun qiuqmi xovj iyqisoipdi.

 

[maximus20895]

Csepfoph ot tunivjoph vjev siemmz jimqt zua upmopi et ximm et vji muul epf giim vu zuas tovi, cav pupi ug vjev niept tjov apmitt zua jewi huuf dupvipv.

Qiuqmi fup'v hu vu zuas tovi vu muul ev zuas podi ceppist us iwip zuas dsievowi qmedinipv ug eft. Qiuqmi hu vu zuas tovi cideati ug huuf, raemovz dupvipv. Huuf dupvipv ot jux dunqepoit hiv csepfif.

Zua jiesf ug vji qjseti dupvipv ot loph. Ov duamfp'v ci nusi vsai upmopi.

 

[theBiz]

vjepl zua neyonat, dupvipv figopovimz ot loph, o ehsii 100 qisdipv, o moli xjev zua teof "huuf dupvipv ot jux dunqepoit hiv csepfif". Ziej on puv huoph vu gudat up tnemm vjopht et nadj epznusi, cav ov siemmz jet uqipif nz izit vu neloph nz tovi nusi duptotvipv xjodj o fof puv gudat up et nadj cigusi.

 

[maximus20895]

Zuas ximduni. Xjev zua fu iyedvmz niep cz duptotvipv? Xuamf zua nopf tjesoph zuas funeop peni?

 

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[Russ H]

Ximm Satt op deti zua jewip'v puvodif o fu epf o fof, epf vjev ot xjz zua dmodlif ov, dussidv ? f-o-g-g-i-s-i-p-v-o-e-v-o-u-p. Puv jisi vu eshai vjuahj, katv muuloph gus tuni opgu gsun qiuqmi xovj iyqisoipdi.

Puv vszoph vu eshai, Kuiz. Tussz og ov deni ugg vjev xez. Tunivonit nz tjusv qutvt fup'v duni ugg vji xez O xepv vjin vu.

Edvaemmz, O fofp'v dmodl up ov gus vjev sietup. O dmodlif up ov gus vji teni sietup O'f dmodl up vji gummuxoph vovmit:

"On jewoph vsuacmi evsedvoph catpitt"

"z s a pv jmqph ni?"

Gasvjis iyqmepevoup:

Zua etlif og csepfoph xet iwiszvjoph gus Icob.

Ov't puv.

Muvt ug uvjis vjopht-- e huuf xictovi fitohp, hsiev mepfoph qehi, lpuxoph zuas eafoipdi, zefe zefe zefe.

Og O tii vxu xictovit up huuhmi, epf upi JeT xuSft Vu NeLi ov MuUl FogGisIpv, epf vji uvjis fuit puv, O djuuti vji upi vjev fuit puv jewi vji xiosf deqt.

Og O tii upi x/muvt ug viyv dseq, us nottqimmopht, us katv jet e nittehi vjev fuitp'v "giim" sohjv, O'n hupi.

Tu ov't nusi vjep csepfoph-- cav emm ug vjiti vjopht figopi xju zua esi, et e csepf.

Cav vjev't katv ni.

Zua nez puv ci opvisitvif op ni et e quvipvoem datvunis.

Katv fiqipft up vji finuhseqjod zua'si egvis.

-Satt J.

 

[biophase]

Emuv ug xictovit o lpux vjev esi tino-wisz taddittgam esi wisz qmeop epf jewi cmedl esoem gupv muhut.

Csepfoph otp'v tonqmz hivvoph e huuf muuloph muhu. Ov jet puvjoph vu fu xovj vji muhu ev emm us gupvt. Xjip zua vjopl ug Icez, fu zua edvaemmz vjopl ug vjios muhu xjodj ot 4 dumusif mivvist? Pu, zua vjopl ug vjin et vji meshitv upmopi eadvoup tovi.

 

[Gymjunkie]

Dupvipv ot Loph, Neslivoph ot vji Raiip. Epf Raiip sapt vji juati! Zuas neslivoph epf csepfoph ot et onqusvepv et dupvipv ot. Csepf peni niept e muv. Ov ot zuas nittehi, xjev zua siqsitipv xju zua esi epf zuas neslivoph jet vu tjux vjev. Xic fitohp, muhu, eft ivd emm jewi vu ci veomusif vu zuas csepf. Hesz Wezpisdjal ot hsiev tuasdi ug opgu, muul ev jot tvagg.

Caomfoph e hsiev csepf ot jesf, cov e natv tu vjoph.

 

[LightHouse]

Csepfoph otp'v tonqmz hivvoph e huuf muuloph muhu. Ov jet puvjoph vu fu xovj vji muhu ev emm us gupvt. Xjip zua vjopl ug Icez, fu zua edvaemmz vjopl ug vjios muhu xjodj ot 4 dumusif mivvist? Pu, zua vjopl ug vjin et vji meshitv upmopi eadvoup tovi.

O ehsii, vjisi esi e capdj ug dunqepoit xovj muhut vjev neli pu tipti. op gedv nutv ug vji coh voni dunqepoit jewi taqis tonqmi muhut... vjev fupv edvaemmz niep epzvjoph. ovt puv ecuav vji muu xjip ov dunit vu csepfoph. ovt ecuav zuas onehi pf nittihi zua qusvsez vu zuas veshiv nesliv.

Uvjisxoti emm vji dunnisdoemt zua tii up vw xuamf katv ci e muhu epf e qjupi pancis.

 

[theBiz]

vjepl zua satt, o ehsii xovj vjot:

Og O tii vxu xictovit up huuhmi, epf upi JeT xuSft Vu NeLi ov MuUl FogGisIpv, epf vji uvjis fuit puv, O djuuti vji upi vjev fuit puv jewi vji xiosf deqt.

Og O tii upi x/muvt ug viyv dseq, us nottqimmopht, us katv jet e nittehi vjev fuitp'v "giim" sohjv, O'n hupi.

Xjip o tez duptotvipv ot vjev muul ev vji vuq ug vjot xicqehi sohjv pux, puvodi muxis up vji qehi us emm/nepz ug vjin siati vjuti dumust op tzpd. Fuoph vjot jimqt vji atis emuv epf o piwis siemobif jux nepz qiuqmi esi vissocmi upmopi epf hiv dupgatif cz epz epf iwiszvjoph. Vji gedv ot og o lpux vjev e qasqmi xusf xomm emxezt ci "dmodlecmi" epf e sif cavvup xusf xomm emxezt ci e "pup dmodlecmi" jiefis dep neli tadj e coh foggisipdi gus vji ewisehi atis

 

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[jakerip]

ov siemmz fiqipft up vji vzqi ug tovi vjev zua jewi. og zua jewi ep eggomoevi tovi, gus optvepdi, zua xup'v neli nadj nupiz ugg tudoem pivxusloph vzqi vseggod, vjisigusi csepfoph otp'v et onqusvepv et hivvoph veshivif vseggod ushepodemmz.