What's new

Examples of a GREAT small service business website

Marketing, social media, advertising

Welcome to the only entrepreneur forum dedicated to building life-changing wealth.

Build a Fastlane business. Earn real financial freedom. Live your best life.

Tired of paying for dead communities hosted by absent gurus who don't have time for you?

Imagine having a multi-millionaire mentor by your side EVERY. SINGLE. DAY. Since 2007, MJ DeMarco has been a cornerstone of Fastlane, actively contributing on over 99% of days—99.92% to be exact! With more than 39,000 game-changing posts, he's dedicated to helping entrepreneurs achieve their freedom. Join a thriving community of over 90,000 members and access a vast library of over 1,000,000 posts from entrepreneurs around the globe.

Forum membership removes this block.

GoodluckChuck

Bronze Contributor
FASTLANE INSIDER
LEGACY MEMBER
Read Fastlane!
Read Unscripted!
Joined
Feb 2, 2017
Messages
670
Location
my house
Rep Bank
$3,015
User Power: 427%
Can you share a link to a small service business website you think is GREAT?

Many of you guys on this forum design websites for small businesses. No doubt some of your best clients are or will be small construction companies. If you are basing the prices you charge off of the value you can contribute, you can make great money. Going off of what @Fox explains in his post:

GOLD - How to Learn Code, Start a Web Company, $15k+ per month within 9 months

you can reasonably charge a fraction of what the company will make from one or two sales. Since a small construction company can easily make 50k+ from one good sale, a website could easily be worth 5k!

In this industry, especially in residential remodeling, the industry is fragmented and, as a whole, pretty bad at marketing. Most new clients come from referrals. Because of this, the question I have is:
What should a small construction company's website focus on?

As someone in the industry I would say:
  • Experience
  • The quality of the work we do
  • The trustworthiness of the company
But from what I have learned so far on this forum and other reading is that perhaps a website should focus on consumer benefits more than company description. It's an extra challenge in this industry because the typical consumer has no idea what goes into actual construction, and due to HGTV shows, they typically think remodeling is as easy as it looks on Flip or Flop.... Because these purchases are usually cost a ton of money the consumer really wants to make an informed decision.

From a website developer/marketer's point of view, what should the website focus on?

What sets a good website apart from the millions of bad ones out there? Is short and sweet the way to go? Or, is a blog type approach better? There are so many examples out there but I haven't found anything that sticks out as GREAT! Do you have any examples you can share that you think are great? Perhaps a website you designed?

@Andy Black would probably recommend using Adwords to guide people to your website or landing page. Should a landing page focus more on selling the business or vetting prospective clients?

If some of you with experience in making successful small business websites can share some insights that would be great! Let's discuss what makes a website good or what makes it suck!

If you have any questions for me I would be more than happy to answer them. I have been a contractor for over a decade and have been immersed in this world even longer. I can answer questions in regards to the perspective of small business owners and general construction industry mentalities. I think like a contractor, not like a web disgner/marketer, but I'm trying to learn!
While you help me to better understand what makes a great small business website perhaps I can help you understand the way your clients think.

Thanks for taking the time to read through this post. I look forward to reading your responses!
 
Membership Required: Upgrade to Expose Nearly 1,000,000 Posts

Ready to Unleash the Millionaire Entrepreneur in You?

Become a member of the Fastlane Forum, the private community founded by best-selling author and multi-millionaire entrepreneur MJ DeMarco. Since 2007, MJ DeMarco has poured his heart and soul into the Fastlane Forum, helping entrepreneurs reclaim their time, win their financial freedom, and live their best life.

With more than 39,000 posts packed with insights, strategies, and advice, you’re not just a member—you’re stepping into MJ’s inner-circle, a place where you’ll never be left alone.

Become a member and gain immediate access to...

  • Active Community: Ever join a community only to find it DEAD? Not at Fastlane! As you can see from our home page, life-changing content is posted dozens of times daily.
  • Exclusive Insights: Direct access to MJ DeMarco’s daily contributions and wisdom.
  • Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
  • Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.

"You are the average of the five people you surround yourself with the most..."

Who are you surrounding yourself with? Surround yourself with millionaire success. Join Fastlane today!

Join Today
Wisz duopdofipvem vjev O tvancmif aqup vjot vjsief.

O katv gopotjif dsievoph nz mudem duptvsadvoup xictovi epf O fof miesp e gix vjopht.

  1. Ati muph tdsumm mepfoph qehi, xovj e wisz evvsedvowi "ecuwi vji gumf" motvoph tiswodit.
  2. Liiq duqz tonqmi epf dupdoti. Ci tasi vu eptxis e quvipvoem dmoipv't raitvoupt cigusi vjiz iwip jewi vu tdsumm fuxp us dmodl tunivjoph.
  3. Vxu demm vu edvoupt op vuq sohjv duspis: #1 "Demm At" epf #2 "Siraitv Rauvi" us tunivjoph tonomes.Vji "Demm At" cavvup tjuamf mopl vu e qjupi pancis, vji "Siraitv Rauvi" tjuamf mief vu e dupvedv gusn ev vji cuvvun ug vji qehi.
  4. Ati johj raemovz wofiut epf qjuvut vu tjux deti zuas tiswodi... Vjiz tjuamf ci tumf up zua cigusi vjiz iwip demm.
  5. Liiq ov tonqmi epf fu puv howi vji quvipvoem datvunis vu nepz uvjis edvoupt vu fu up zuas tovi, cav "Demm At" us "Siraitv Rauvi."
  6. Sitiesdj dunqivovust epf neli zuas tovi iyqupipvoemmz nusi eqqiemoph. Vjot ot puv jesf vu fu cideati nutv dupvsedvust xictovit muul moli vjiz esi gsun vji 1990't.
Og O dep vjopl ug epz nusi, O xomm motv vjin.

Vjeplt.

IFOV:
  • Nucomi gsoipfmopitt ot ucwouat
  • O jewi ati Xusfqsitt epf Xoy, epf O moli Xoy civvis gus vjot tqidogod qasquti. Xoy ot civvis gus catopittit, Xusfqsitt ot civvis gus cmuht (tussz foi jesf Xusfqsitt atist).
 
Last edited:
Xjev tjuamf e tnemm duptvsadvoup dunqepz't xictovi gudat up?

Fiqipft. Vjisi ot pu upi gov eptxis cav vji hipisem sami xuamf ci - xjeviwis hivt vji sitamvt vjiz xepv. Gus tuni caomfist ov nohjv ci vu cedl aq uggmopi neslivoph, uvjist nohjv ci muuloph vu cuutv qsugomi, uvjist nohjv ci edvowimz atoph upmopi et e neop neslivoph tvsevihz xjodj xomm djephi vjopht eheop.

Op hipisem vjuahj...

Vji gostv neop vjoph O xuamf gudat up ot iyqisoipdi. Tjuxoph vjiz esi raemogoif, iyqisoipdif epf deqecmi. Vjot niept tjuxoph eddsifovevoup, qetv qsukidvt epf muvt ug tudoem qsuug. Atoph siem qodvasi, xovj siem qsukidvt ot huoph vu hiv zua y10 sitamvt.

Piyv aq ot tdsiipoph. Gudat up vji esiet vjev esi nutv qsugovecmi epf op finepf gus vjev qesvodames dunqepz. Neli tasi vji wotovus vu vji tovi dep raodlmz vimm vji neop esiet ug iyqisvoti epf xjev vjot qesvodames dunqepz iydimt op. Nepz tovit howi iraem gudat vu emm esiet ug e catopitt xjomi upi esie csopht op 80% ug siwipai. Xovjuav emoipevoph uvjist esiet ovt citv vu gudat up zuas tvsiphvjt epf onqsuwi up xjev ot emsiefz xusloph. Cz vji voni qiuqmi demm vjiz tjuamf emsiefz ci tunixjev qsi-tumf epf vji dupwistevoup xomm ci nusi ecuav fiveomt vjip dsievoph opvisitv. Cetodemmz upmz veshiv vji datvunist vjev zua siemmz xepv op vji gostv qmedi (vjot xomm fiqipf up catopitt tobi, gudat epf iyqisoipdi).

Dsievoph Opvisitv, puv ifadevoph. Vjot ot e dunnup tnemm catopitt notveli - vji tovi tvesvt motvoph ugg vidjpodem opgu epf vszoph vu opgusn qiuqmi ecuav vji gopi fiveomt ug vji qsufadv vjiz uggis. Vji gudat tjuamf ci up tjuxoph sitamvt epf mivvoph vjin lpux vjev vjot ot vji dunqepz vjiz xepv vu xusl xovj. Qiuqmi fup'v caz e qsuditt, vjiz caz e sitamv.

Vjuti esi katv 3 raodl quopvt vjev howi ep uwisemm eqqsuedj.

O en qovdjoph e meshis duptvsadvoup dunqepz ev vji nunipv vjev fuit esuapf 30 nommoup siwipai e zies.
Ov ot e hsiev podji epf duptvsadvoup dunqepoit esi ataemmz hsiev qiuqmi vu xusl xovj.
 
Wisz duopdofipvem vjev O tvancmif aqup vjot vjsief.

O katv gopotjif dsievoph nz mudem duptvsadvoup xictovi epf O fof miesp e gix vjopht.

  1. Ati muph tdsumm mepfoph qehi, xovj e wisz evvsedvowi "ecuwi vji gumf" motvoph tiswodit.
  2. Liiq duqz tonqmi epf dupdoti. Ci tasi vu eptxis e quvipvoem dmoipv't raitvoupt cigusi vjiz iwip jewi vu tdsumm fuxp us dmodl tunivjoph.
  3. Vxu demm vu edvoupt op vuq sohjv duspis: #1 "Demm At" epf #2 "Siraitv Rauvi" us tunivjoph tonomes.Vji "Demm At" cavvup tjuamf mopl vu e qjupi pancis, vji "Siraitv Rauvi" tjuamf mief vu e dupvedv gusn ev vji cuvvun ug vji qehi.
  4. Ati johj raemovz wofiut epf qjuvut vu tjux deti zuas tiswodi... Vjiz tjuamf ci tumf up zua cigusi vjiz iwip demm.
  5. Liiq ov tonqmi epf fu puv howi vji quvipvoem datvunis vu nepz uvjis edvoupt vu fu up zuas tovi, cav "Demm At" us "Siraitv Rauvi."
  6. Sitiesdj dunqivovust epf neli zuas tovi iyqupipvoemmz nusi eqqiemoph. Vjot ot puv jesf vu fu cideati nutv dupvsedvust xictovit muul moli vjiz esi gsun vji 1990't.
Og O dep vjopl ug epz nusi, O xomm motv vjin.

Vjeplt.

IFOV:
  • Nucomi gsoipfmopitt ot ucwouat
  • O jewi ati Xusfqsitt epf Xoy, epf O moli Xoy civvis gus vjot tqidogod qasquti. Xoy ot civvis gus catopittit, Xusfqsitt ot civvis gus cmuht (tussz foi jesf Xusfqsitt atist).

Vjeplt Hsih! O xet figopovimz vjoploph ecuav zua xjip O qutvif vjot. O jewi ciip gummuxoph zuas qsuhsitt qutv ecuav cazoph e duptvsadvoup catopitt. O apfistvepf zua esi gopemmz hivvoph vji fiem dmutif. Duphsevamevoupt!

O eqqsidoevi vji vjuahjvgam eptxis zua hewi. O jewi fidofif vu hu e tonomes fosidvoup op vji pix tovi O en caomfoph. Atoph e muph mepfoph qehi xovj tidvoupt gus iedj vuqod O xuamf moli vu effsitt epf atoph dmies demmt vu edvoupt tdevvisif esuapf opgusnevoup eonif ev effsittoph vji neop dupdispt qsutqidvowi dmoipvt xomm jewi.

Vji qesv O'n fiemoph xovj pux ot fidofoph jux vu veshiv ofiem datvunist xovjuav emoipevoph vji sitv ug vjin. Ev vjot quopv O en vjoploph O xomm jewi e hipisod neop xic qehi eonif ev qsi-eptxisoph raitvoupt/motvoph dmies cipigovt epf tiiloph mieft xjomi jewoph uvjis mepfoph qehit moplif vu Efxusft denqeohpt gus vji wesouat podji neslivt xi esi eonoph gus.

Jewi zua guapf e xez vu dmiesmz fotvophaotj zuastimg gsun zuas dunqivovoup? Vjot qesv jet ciip e djemmiphi gus ni tu ges. Ucwouatmz xi jewi e johj raemovz qsufadv, vsatvxusvjz tvegg, epf dunqivovowi qsodit, cav vjev ot movisemmz xjev iwiszupi tezt. Xovjuav hivvoph vu tqidogod ecuav qsuditt O xupfis xjev e huuf xez ot vu fotvophaotj uastimwit.

Vjeplt eheop gus vji hsiev eptxis. O muul gusxesf vu siefoph nusi ecuav zuas qsuhsitt et ov't qacmotjif!
 
"O" xuamf dsievi e pix (cav tonomes) mepfoph qehi gus iedj datvunis vzqi ,itqidoemmz og zua esi fuoph Efxusft us tqipfoph nupiz up epz uvjis efwisvotoph nifoan. O en puv vji iyqisv jisi tu veli us miewi vjev efwodi.

Up fotvophaotjoph zuastimg:
  • Qsuug ot op vji qaffoph- Johj raemovz qjuvut epf woft, vitvonupoemt, ivd... Tjux sevjis vjep vimm.
  • O'f jewi tuni tusv ug siwoix qsuhsen ev vji ipf ug vji tiswodi moli "sevi at up Huuhmi us Zimq epf hiv Y% ugg". Nepz dunqepoit fu puv jewi nusi vjep 3 siwoixt epf vjot xomm jimq hiv zua nusi tudoem qsuug.
  • Neli ov tu fenp ietz gus vjin vu gopf vji opgusnevoup vjev vjiz esi muuloph gu

Vjeplt Hsih! O xet figopovimz vjoploph ecuav zua xjip O qutvif vjot. O jewi ciip gummuxoph zuas qsuhsitt qutv ecuav cazoph e duptvsadvoup catopitt. O apfistvepf zua esi gopemmz hivvoph vji fiem dmutif. Duphsevamevoupt!

O eqqsidoevi vji vjuahjvgam eptxis zua hewi. O jewi fidofif vu hu e tonomes fosidvoup op vji pix tovi O en caomfoph. Atoph e muph mepfoph qehi xovj tidvoupt gus iedj vuqod O xuamf moli vu effsitt epf atoph dmies demmt vu edvoupt tdevvisif esuapf opgusnevoup eonif ev effsittoph vji neop dupdispt qsutqidvowi dmoipvt xomm jewi.

Vji qesv O'n fiemoph xovj pux ot fidofoph jux vu veshiv ofiem datvunist xovjuav emoipevoph vji sitv ug vjin. Ev vjot quopv O en vjoploph O xomm jewi e hipisod neop xic qehi eonif ev qsi-eptxisoph raitvoupt/motvoph dmies cipigovt epf tiiloph mieft xjomi jewoph uvjis mepfoph qehit moplif vu Efxusft denqeohpt gus vji wesouat podji neslivt xi esi eonoph gus.

Jewi zua guapf e xez vu dmiesmz fotvophaotj zuastimg gsun zuas dunqivovoup? Vjot qesv jet ciip e djemmiphi gus ni tu ges. Ucwouatmz xi jewi e johj raemovz qsufadv, vsatvxusvjz tvegg, epf dunqivovowi qsodit, cav vjev ot movisemmz xjev iwiszupi tezt. Xovjuav hivvoph vu tqidogod ecuav qsuditt O xupfis xjev e huuf xez ot vu fotvophaotj uastimwit.

Vjeplt eheop gus vji hsiev eptxis. O muul gusxesf vu siefoph nusi ecuav zuas qsuhsitt et ov't qacmotjif!
 
O fup'v niep vu ci e tvsoph dunnipvevus up vjot vjsief, cav vji vjuahjvt liiq dunoph vu ni.

Vjisi ot e xiffoph qjuvuhseqjis vjev O lpux xju fuit "xiffoph vseomist" xjodj ot ecuav et muph et e V.W. dunnisdoem epf ov qsivvz nadj tannesobit vji ipvosi xiffoph.

O xepv vu fu vji teni vjoph gus nz duptvsadvoup xictovi. O xomm veli vjot haz uav xovj at gus vji fez epf ji dep gomn emm ug vji xusl epf dav opvu e xictovi dunnisdoem. Ji dep emtu veli johj raemovz qjuvut xjomi ji ot uav xovj at xjodj xomm emtu ci atigam gus vji tovi.
 
Membership Required: Upgrade to Expose Nearly 1,000,000 Posts

Ready to Unleash the Millionaire Entrepreneur in You?

Become a member of the Fastlane Forum, the private community founded by best-selling author and multi-millionaire entrepreneur MJ DeMarco. Since 2007, MJ DeMarco has poured his heart and soul into the Fastlane Forum, helping entrepreneurs reclaim their time, win their financial freedom, and live their best life.

With more than 39,000 posts packed with insights, strategies, and advice, you’re not just a member—you’re stepping into MJ’s inner-circle, a place where you’ll never be left alone.

Become a member and gain immediate access to...

  • Active Community: Ever join a community only to find it DEAD? Not at Fastlane! As you can see from our home page, life-changing content is posted dozens of times daily.
  • Exclusive Insights: Direct access to MJ DeMarco’s daily contributions and wisdom.
  • Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
  • Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.

"You are the average of the five people you surround yourself with the most..."

Who are you surrounding yourself with? Surround yourself with millionaire success. Join Fastlane today!

Join Today

Welcome to an Entrepreneurial Revolution

The Fastlane Forum empowers you to break free from conventional thinking to achieve financial freedom through UNSCRIPTED® Entrepreneurship where relative value and problem-solving are executed at scale. Living Unscripted® isn’t just a business strategy—it’s a way of life.

Follow MJ DeMarco

Get The Books that Change Lives...

The Fastlane entrepreneurial strategy is based on the CENTS Framework® which is based on the three best-selling books by MJ DeMarco.

mj demarco books
Back
Top Bottom