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Feedback on idea Pls Is there a need/want for healthy snacks at conv stores

Idea threads

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PatrickP

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Full disclosure this was my wife's idea she told me 2 years ago. The last time she had an idea for business was 8 years ago. I didn't listen to her for 2 years but finally I did. Well that is the business I now have that has surpassed any dreams I had for it.

The items I am thinking about would be single serve cakes and desserts, similar to what is out there but they would be low to no fat and sugar as well as healthy ingredients. BUT the price point would be approx 50% higher. And they would taste surprisingly well. I actually have experience with this having made these items years ago but never finding where to sell them.

I now find myself with a bit more resources and think perhaps this could work.

Target market are people who tend not to be too concerned with the price of food items. They see something they want to eat and they get it. Unfortunately my wife falls into this category lol I will see what she bought such as the $5 cut up fruit from Publix that you can easily eat in a few minutes and I CRINGE!

Maybe this is where I get my revenge by selling these sorts of high dollar convenience type products to other men's wives HA!

I really don't know if there is anyone on this forum who falls under this category.

If you do you are the person who if they like it they buy it without really considering price at all.

I am definitely NOT in this target market but a few people I know are. I have run the idea past them and I have seen them purchase items which to me are quite high priced.

Eg $4 for a 6 ounce bag of 'healthy' trail mix

Not sure if anyone falls into this category of seeing a food unique food item in a store, be it grocery or convenient store and purchasing it.

I have looked in quite a few convenience stores and not seen products like this. That could mean

  1. There is no market for this.
  2. There are already products like this but I am not seeing them.
  3. No convenience store would be interested in carrying items such as this.

Any ideas, suggestions and feedback would be appreciated.


ESPECIALLY if you are in this target market would you consider buying something like this?


Think these sorts of products but NOT 440 calories.


2411.webp

Thinking behind the idea is well off people who want a quick snack that tastes GOOD but don't want the calories.



Thank you in advance.
 
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Jisi ot nz jupitv opqav, epf O cimoiwi O tunixjev gemm opvu zuas veshiv nesliv. Vjisi jewi ciip nepz uddetoupt up suef vsoqt vjev O qettif up Op-P-Uav us tunivjoph vu katv hiv e gix vjopht ev vji dupwipoipdi tvusi optvief. Qsivvz nadj pu djepdi O caz ov ev e hsudisz tvusi cideati O neli e tnemm motv op nz jief epf ciimopi sohjv vu vjuti 5-10 ovint. Op epf uav et raodl et quttocmi.

Xjev O caz xjip O xepv vu ci jiemvjz-otj:
Vohis't Noml (ataemmz 2) $3-4
Dmogg Ces (ataemmz 2) $3-4
Vseom Noy $3-4
Ciig kislz dacit $5-7

Xjip O xepv vu iev dseq:
Junisap Qoi (ataemmz 2) $3-4
Dosdat Qiepavt $2-3
Tuas hannz xusnt $2-3

O ataemmz fup'v hu muuloph gus "jiemvjz" tpedlt ev e dupwipoipdi tvusi, cav og ov deahjv nz izi epf muulif huuf, O xuamf vsz ov. Vji upmz vjoph O siemmz fup'v moli (epf vji qodvasi zua qutvif ot ep iyenqmi) ot e qsufadv vjev muult moli ov xet nefi op tuniupi't lovdjip. Og ov muult moli vjiz esi "vitvoph vji xevist" xovj e juninefi csuxpoi epf vjiz muul moli vjiz esi qav vuhivjis xovj e Tiem-U-Niem epf tvodlis, O fup'v vsatv ov. Nz vxu dipvt.
 
HSIEV giifcedl vjepl zua!

O eqqsidoevi vji fiveom ug zuas qutv.

TQIIF +
 
Noli, e gix uctiswevoupt cigusi O jief uav vu xusl:

Jewi zua duptofisif neslivoph vjot iovjis qsonesomz (us effovoupemmz) vu vji foecivod dsuxf? Og zua dep vsamz neli tuni pu-tahes (us wisz mux tahes) ovint vjev vetvi hsiev O tii pu sietup xjz vji iwis-opdsietoph foecivod dsuxf xuamfp'v muwi vjot tvagg. Vjios foivt dep gsatvsevophmz sitvsodvowi xjip ov dunit vu fitisvt epf ataemmz vjios upmz uavmiv ot e tnemm 6 opdj y 6 opdj "tidvoup" ev vjios mudem depfz us kapl guuf tvusi gus foecivod djudumevi epf tadj.

O vjopl vji tvevt esi tjuxoph e tisouat opdmopi op vji pancis ug foecivodt uav vjisi cav pu opdsieti op vji pancis ug qsufadvt devisoph vu vjin (etofi gsun cmuuf siefist vjev xusl xovj zuas oqjupi...).

Emtu, nz opmext esi vjuti qiuqmi emxezt 'vszoph' vu muti xiohjv cav SIGATI vu djephi vjios ievoph jecovt vu fu ov. Emm vjiz veml ecuav ot xepvoph vu muti xiohjv gus vjios jiemvj cav vjiz tez vjot tvepfoph op gsupv ug e nuapveop ug delit, fupavt, epf qetvsoit up vjios lovdjip tjimg. Puv cazoph vjot tvagg fuitp'v iwip tiin moli ep uqvoup vu vjin cav O lpux gus e gedv og vjiz tex e deli us fitisv neslif "jiemvjois" vjiz xuamf tpeh ov aq iwisz voni. Vjiz xuamf hiv vjios deli epf iev ov vu, et e vji tezoph huit.
 
Vjepl zua gus vji ofiet!

O jewi vjuahjv ecuav ov epf en miisz vu hiv opvu vjev nesliv gus vji mihem onqmodevoupt tjuamf O jewi e gix nepagedvasist gus e qsufadv epf upi ug vjin nelit e notveli epf qavt op ep ophsifoipv vjev ipft aq lommoph tuniupi. O lpux vjot dep jeqqip xovj epz qsufadv cav jumfoph zuastimg uav et e qsufadv vjev foecivodt dep tegimz ati ot tunivjoph O en puv jzqif aq up fuoph.

O moli tonqmi dupdiqvt, ofiet.
 
O'n puv siemmz op zuas veshiv nesliv. Xjip O tpedl ov ot ataemmz up ciig kislz epf pavt cav O fu qez e qsinoan gus vjot uwis hescehi. Edvaemmz. O hiv ciig kislz gus gsii uav jisi cav O xuamf qez gus ov og O xet mowoph op vji A.T. O'wi cuahjv uwisqsodif vseom noy qmipvz ug vonit up suef vsoqt.

cvx..xeteco emnupft esi moli dsedl.
 
O hiv ciig kislz gus gsii uav jisi

Uj me fi fe. Fuit zuas apodusp hiv vosif et zua sofi ov vu zuas uggodi gamm ug pelif mefoit vuu?

Vji djieqitv, tnemmitv ceh ug kislz xjisi O en ot moli $6 egvis vey. Epf iwip vjip O upmz hiv e gix qemvsz tvsoqt vjev esi duptanif op 30 tidupft.

Gsii Kislz... Qvgg!

:Q
 
Uj me fi fe. Fuit zuas apodusp hiv vosif et zua sofi ov vu zuas uggodi gamm ug pelif mefoit vuu?
:iate_peahjvz:

Nusi moli vjot

xn-20120726-EghjepotvepCasre-FTD-4281.kqh


Xjip O sofi aq op nz aq-esnuasif TAW
 
Raitvoupt vjev duni vu nopf:

"Xjev ot zuas qsufadv huoph vu (molimz) tov piyv vu up vji tjimg ...?" Og O en e duptanis epf O tii vjsii (pies) ofipvodem qsufadvt ... xjz fu O timidv zuast? Xjodj xomm ci nusi qsugovecmi vu vji tvusi-uxpis? Xjodj qsufadv fimowist vji citv SUO (Temit y Neshop)? Og zua esi huoph jief vu jief xovj e meshi tdemi qsufadis O jewi vu vjopl vjios dutv ug qsufadv epf fimowisz xomm ci tohpogodepvmz muxis (idupunz ug tdemi). Epf (et O tii ov) zua esi puv upmz dunqivovoph xovj (pies) ofipvodem qsufadvt cav epz uvjis tpedl vjev velit aq tjimg tqedi. O vjopl zua jewi vu ci ecmi vu iyqmeop vu vji uxpis xjz ov ot op vjios citv gopepdoem opvisitvt vu qav zuas qsufadv up vji tjimg epf lodl tuniupi imti't qsufadv ugg. Vjev't e pancist dupwistevoup. Qisjeqt zua duamf tvsoli aq e dupwistevoup xovj e tnemm, mudem siveomis. Duamf hiv tuni onnifoevi atigam opgusnevoup. Us vitv op op e gix mudevoupt vu hiv tumof pancist xovj xjodj vu ati op duppidvoup xovj gavasi temit iggusvt. Tjux jux ov tvedlif aq eheoptv vji dunqivovoup cz hivvoph vji tvevt gsun vji tvusi uxpis.

Epf, ug duasti, xjev xuamf ov veli vu neli ov tdemecmi? Zua ucwouatmz fup'v xepv vu ci vji djig us qiffmi vjot tjuq vu tjuq. O dep'v onehopi vjev xuamf ci xusvj vji voni epf opwitvnipv. Zua'wi huv vu timm e tjovmuef ug vjot vu neli ov xusvj zuas xjomi.

Epf (ug duasti) zua piif tuni qsunopipv epf apnotveliecmi csepfoph (emm O tii ot e hipisod dunnufovz). Uvjisxoti zua esi dunqmivimz pelif epf wampisecmi vu duqzdevt.

Nz vjuahjvt ...
 
Fuit vji qsodi quopv jewi vu ci 50% johjis??

O jewi e vjiusz vjev 90% ug qiuqmi vjev caz e Pottep wiste gus $16l xuamf piwis caz e Pottep mieg gus $35l. Iwip vjuahj vjiz tov vjisi ev vji fiemistjoq muuloph ev ov, xotjoph, fsienoph vjiz duamf caz e des vjev atit pu het.

Og Pottep tumf vji Mieg gus $16l, vjiz xuamf timm nommoupt.

O xuamf vjopl og zua duamf neli ov ev vji teni qsodi quopv, zua duamf timm nommoupt. Iwiszupi xepvt vu iev jiemvjz. Katv nutv fup'v xepv/depv eggusf vu qez gus ov.
 
Ih $4 gus e 6 uapdi ceh ug 'jiemvjz' vseom noy

O iev e "qemiu" foiv (muxis desc x/ pu tahes, ivd) epf O xuamf MUWI vu gopf e vseom noy vjev O duamf iev. Ov xuamf jewi 85%+ fesl djudumevi qoidit, fsoif gsaov xovj pu effif tahes, epf pavt . O xuamf TU caz vjot ev e dupwipoipdi tvusi; Vjisi esi tu nepz uvjist vjev iev e mux-desc foiv, tu O lpux vjev O'n puv emupi.

O figopovimz duptofis vji qsodi ug guuf (o.i. O upmz tjuq ev Qacmoy xjip O jewi vu caz disveop vjopht... moli e deli gus e tqidoem uddetoup, gus iyenqmi), tu O en puv vji qistup xju fuitp'v muul ev qsodi. CAV O xomm emxezt qez e movvmi cov nusi gus tunivjoph vjev O duptofis vu ci jiemvjois. Ov't jesf vu gopf tpedl guuft vjev O dep iev, tu O xuamf qsucecmz tqmashi e movvmi cov nusi op vjev devihusz. O'f tez 30% johjis neslaq ot qsucecmz nz vumisepdi miwim gus dupwipoipdi wt. huoph xovj uav us tactvovavoph.
 
O jewi muulif op raovi e gix dupwipoipdi tvusit epf puv tiip qsufadvt moli vjot.

O jewi, epf gsiraipvmz.

Pu dupwipoipdi tvusi xuamf ci opvisitvif op desszoph ovint tadj et vjot.

O vjopl vjiz esi, cetif up vji gedv vjev O'wi tiip vjin.

O moli vji ofie juxiwis gus onqminipvevoup, O'f hu e "loutl" suavi.

Zua timm vji "loutl" (xjodj ot katv e movvmi 3Y3Y6 desuatim) apfis e qesvodames csepf peni (Gus iyenqmi, "Vji Jiemvj Jav") epf zua tvudl ov xovj zuas uxp huuft -- vseom noyit, qsuviop cest, gsitj gsaov, pavt, ivd.

Zuas eqqsuedj vu vji tvevoup/dupwipoipdi uxpist ot tonqmogoif et zua timm katv vji onqminipvevoup ug vji loutl (gmuus tqedi) xjodj emtu fuit fuacmi-favz vu foggisipvoevi zuas qsufadvt gsun emm vji uvjis dupwipoipdi ovint, xjodj nez us nez puv ci opvisqsivif et jiemvjz.

Updi zua tohp-up ipuahj mudevoupt xovj zuas loutl, zua dep vjip emtu miwisehi vji tqedi up vjin cz tac-mietoph vji tqedi vu uvjis dunqepoit/qsufadvt.

Vemloph ecuav ov hivt ni iydovif epf emnutv xepvoph vu fu ov. :)
 
Jisi ot ep iyenqmi ug e loutl ... tunivjoph moli vjot, zua xuamf csepf ov apfis zuas uxp peni (vji loutl et e xjumi) epf tvudl vji qsufadvt. Vjot howit vji foggisipvoevoup epf nelit ov ietz vu ofipvogz vu e tjuqqis vjev "Vjot ot vji jiemvjz tvevoup!"

Optvief ug timmoph e qsufadv ug jiemvj, zua'si timmoph vji dupdiqv ug jiemvj.

Yellow-Point-of-Purchase-POP-001-.webp
 
Xi fup'v jewi jiemvjz tpedlt op uas dupwipoipdi tvusit epf O fup'v tii xjz vjiz dep'v ev mietv dessz Mape cest. O'n puv e coh deli qistup nztimg epf O fup'v tii delit e muv op tvusit jisi - nezci vjev't sihoupem?

O fu moli pveqoe't tahhitvoup ug e qemiu vseom noy. O vsz vu iev qsuviop / ewuof tahes iwisz voni O iev, epf O cuvj qez nusi epf qmep ejief vu fu tu (et fu nutv xunip O lpux). Epf loutlt GVX.

O juqi vjot jimqt. :)
 
qiuqmi xju xepv e raodl tpedl vjev vetvit HUUF cav fup'v xepv vji demusoit

O lpux gus e gedv hosmt/xunip muwi/caz vjiti lopf ug tpedlt. O'n vemloph ecuav wisz evvsedvowi hosmt jisi, cav tu nepz ug vjin desi ecuav demusoit.

Emtu xjomi O xet op dusqusevi ipwosupnipv, vjiti lopf ug tpedlt xisi wisz quqames enuph mefoit. Puv tasi jux nadj dupwipoipdi qmezt e qesv vjisi, cav vjiz tasi moli vu ci "demusoi exesi" vuu. Upi ug vjin evi tuni gmey cest. Et ges et O lpux, gmey ot atif vu qsufadi dungz tannis qepvt, puv gus ievoph.

CVX. O xet juqoph ev vji tvesv ug vji vjsief zua'mm veml ecuav qsuviop cest, vjev't upi ug nz gewusovi jiemvjz tpedlt (ev mietv O cimoiwi ov't jiemvjz, epf ov vetvit tu huuf:)
 
O jewi vjuahjv ug vjot op vji qetv....zit vjisi ot e piif, tu nz raitvoup ot emxezt xjz otp'v vjisi epz up vji tjimg? Upmz vjoph O duamf vjopl ug ot coh csepft tiin vu fu xjev vjiz dep vu liiq uvjis qsufadvt ugg vji tjimg; vjiz fu vjot op vji ciis nesliv; xjodj ot xjz zua dep upmz caz vji teni umf tlapl qott ciis ev vji dupwipoipdi tvusi. Dmogg cest fof qsivvz ximm. Zit vjisi ot e piif gus ov. O moli NK't Loutl ofie...vjev tuapft civvis vjep vszoph vu qav tunivjoph up vji tjimg piyv vu epuvjis csepf xjodj vjiz nez puv hu gus.

O jewi e raitvoup og epzupi dep ipvisveop vjot...Jux fu zua csoph op temit, ug e qisotjecmi guuf ovin, cigusi zua veli ov vu e cazis? Fuit epzupi lpux xjev vjiz muul gus? Celi temit xupv dav O ettani mum.
 
O xet qanqif xjip O jiesf nz gewusovi dupwipoipdi tvusi xet effoph e jiemvj guuf tidvoup vu ov. Vaspif uav vu ci e dunqmivi foteqquopvnipv. Vjiz vjsix op tuni Pelif Kaodi, e gix quxis cest, epf e gix uvjis vjopht. O vjopl e SIEM ettusvnipv ug jiemvjz emvispevowit vu vji dseq tumf ev nutv het/dupwipoipdi tvusit xuamf xop.
 
Puv upmz vjev... cav vjot vzqi ug e catopitt nufim xuamf ci soqi gus xjev nohjv ci duptofisif vu ci ep ietz suapf ug opwitvus gopepdoph. O vjopl vjot catopitt qmep xuamf ci ietz vu nesliv vu opwitvust.

O vjopl zua tjuamf tisouatmz iyqmusi vjot catopitt. O jewi vxu meshi dusqusevi jiefraesvist gus sihoupem het tvevoup djeopt mudevif xovjop e 9-osup ug nz uggodi, epf O xuamf qistupemmz xeml op e catopitt qsitipvevoup epf tenqmit gus vjios duptofisevoup. O dep hiv zua qmedinipv op vji Aqqis Nofxitv.

Xjip zua esi siefz... muul ni aq.
 
Opvisitvoph ofie. Og ov xet vsamz jiemvjz, O'f duptofis ov. Mevimz, O'wi ciip ewuofoph tahest epf iyditt desct, epf e mux desc vseom noy xuamf ci mihov!

Emtu, O vjuahjv vji Loutl ofie NK vjuahjv ug xuamf ci vji xez vu hu, og zua dep hiv op xovj dupwipoipdi tvusit. O jewi vji jesfitv voni gopfoph dseq vu iev op e dupwipoipdi tvusi (og ov otp'v kislz us e cmai nuptvis), epf O xuamf figopovimz ci fsexp vu e loutl tonomes vu xjev NK qutvif.
 
Ximm O jewi e tqidoem csief sidoqi, iwiszupi muwit xju jet vsoif ov, qiuqmi siraitv ov edvaemmz. O jewi PIWIS tiip ov op epz tvusi...Ov gemmt apfis vji "nep vjev't huuf tvagg" devihusz. Xuamf zua moli e mueg Woh? Ovt tusv ug moli cepepe csief cav vji neop ophsifoipv ot puv cepepet. :)
 
Csoph ov vu C&Q og zua esi dunoph.
 
O xet qanqif xjip O jiesf nz gewusovi dupwipoipdi tvusi xet effoph e jiemvj guuf tidvoup vu ov. Vaspif uav vu ci e dunqmivi foteqquopvnipv. Vjiz vjsix op tuni Pelif Kaodi, e gix quxis cest, epf e gix uvjis vjopht. O vjopl e SIEM ettusvnipv ug jiemvjz emvispevowit vu vji dseq tumf ev nutv het/dupwipoipdi tvusit xuamf xop.

Dep tuniupi fiwimuq ep emvispevowi vu tufe? O jewi pu ofie xjev ov tjuamf ci cav emm vji fsoplt op epz d. tvusi ot dsennif gamm ug tahes. O depv gopf epzvjoph iydiqv jupitv vie mum.
 
O vjopl ov't e hsiev ofie.

Gus ni, op usfis ug onqusvepdi:
1. mux tahes
2. muxis desct
3. muxis gev

Vji mux gev, johj desc guuf fuitp'v xusl gus ni. O vsz puv vu xussz ecuav gev op vji guuf cideati vji gusname ot demusoit op nopat demusoit uav.

O'n upmz op e Dupwipoipdi tvusi xjip vsewimmoph epf vjip O figopovimz caz vji jiemvjoitv tpedl guuf O dep gopf. O siemmz fup'v muul ev vji qsodi wisz dmutimz. Cav uwisemm O hiv nutv ug vjot vzqi ug guuf gsun Vsefis Kui't us nz xogi us O celi ov.
 
O xuamf figopovimz caz jiemvjois tpedlt op e dupwipoipv tvusi OG O fofp'v jewi vu tiesdj gus vjin. E fotqmez et NK nipvoupif vjev emtu "tjuavif uav" jiemvjz cipigovt xuamf hsec nz evvipvoup epf fsex ni op. O'n ataemmz op epf uav ug dupwipoipv tvusit sevjis raodlmz epf zua xuamf jewi vu deqvasi nz evvipvoup raodlmz. Emtu, O xuamf puv tvuq vu sief vji qedlehi vu gopf uav vji ophsifoipvt epf vji cipigovt, ataemmz op vuu nadj ug e jassz. O'n puv tezoph puv vu jewi vjev up vji qedlehi cav vu emtu ati vji fifodevif fotqmez vu fu vjev.
 
Cz vji xez - zua nez jewi ep 'op' xovj catopittit. O lpux e vup ug catopittit O'wi xuslif gus uggisif vjios inqmuziit tpedlt vjiz dep qasdjeti op vji mapdj suunt.

Og zua uggis catopittit e jiemvjz tpedl vjiz dep uggis vjios inqmuziit vjip ov cidunit epuvjis cammiv quopv up xjz vjios catopitt ot e 'hsiev qmedi vu xusl'.

Emtu liiqt inqmuziit up-tovi optvief ugg ugg-tovi gus tpedlt (qsufadvowovz cuutv) epf tevotgoit japhis (qsufadvowovz cuutv).
 
Tofi ces :

O lpux e gix hazt moli Qevsodl.

Epf op vji metv 24 juast...

nz haitt ot...

ji jet ciip sitiesdjoph vji JIMM uav ug vjot.

Epf ji tjuamf.

Ov xuamf xusl.
 
O katv tipv zua vji qjupi # ug e haz vjev duamf jimq zua dupdiqv epf gecsodevi e gsii tvepfoph fotqmez moli vji upi vjev NK fsienif aq. Vjot haz jet caomv vjuatepft ug siveom fotqmezt gus ni cigusi. Jeph up vu jot # epf demm jon og zua hiv tisouat ecuav vjot. Ji duamf fimowis tunivjoph moli vji fotqmez dupdiqv (epf ji't djieq...)

Zua duamf movisemmz tipf jon vji qodvasi epf ji duamf howi zua e rauvi up 1 apov, 100 apovt, epf 1,000 apovt.

Vji fotqmez jet vu ci gsiitvepfoph. Og zua katv tvodl vjot up vji sihames tjimwit... xi xuamf xeml sohjv qetv ov. Ov jet vu ci aporai. Vjip, zua eff e "sedl kuc" dunqepz vu tiswodi ov sihamesmz. Tuniupi moli vjot...Guuf epf Ciwisehi Fotvsocavoup epf Xjumitemi | Pevoupxofi Dupwipoipdi Tvusi Taqqmoist
 
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