Recently I launched my website in beta and I wanted to acquire some users to start testing my service. So I started small by trying to get some followers on Twitter, but from scratch it's not that easy to get valuable followers. So I started to directly search for people Tweeting about the problem my website tries to solve and helping them, and that works great!
So how does it work?
About the process
1. Identify the problem you solve with your product
2. Find the right search terms that people use to Tweet that problem
3. Send a Tweet to these users with your solution for them, this does not have to be a link to your service. Better is to give a short Tweet that directly solves their problem.
4. If you do well people will be extremely happy because someone they don't know helped solving their problem. They will follow, retweet and/or favorite!
5. Learn how to even better and quicker solve their problems and extent your reach
6. Try to automate the proces step-by-step so you can offer solving peoples problems by using a website or app or whatever and earn money with it!
7. You now have tested your product and put it to the market!
Now what are the effects of this process?
a. You test the potential of your service in a quick and free way
b. You get immediate feedback from the users (not days of waiting)
c. If people like it you will get your first followers and customer base
d. It's fun solving peoples problems and gives a kick to see your idea works! It's a really good motivation if you're in your early stages of development and cannot test your product/service in the real world.
e. You learn to adapt your way you solve the problem really fast! Like the Lean startup cycle, but very short!
To who is it applicable?
Not to every idea, service or product but to ideas that solve problems you can solve within minutes. It's ideal if the problem gives a small piece of information and you give information in return. It must be possible in the end to automate the proces you take.
I'm still using this to improve my service and the feedback helps a lot. When I'm further in the process I will try to post sone results!
So how does it work?
About the process
1. Identify the problem you solve with your product
2. Find the right search terms that people use to Tweet that problem
3. Send a Tweet to these users with your solution for them, this does not have to be a link to your service. Better is to give a short Tweet that directly solves their problem.
4. If you do well people will be extremely happy because someone they don't know helped solving their problem. They will follow, retweet and/or favorite!
5. Learn how to even better and quicker solve their problems and extent your reach
6. Try to automate the proces step-by-step so you can offer solving peoples problems by using a website or app or whatever and earn money with it!
7. You now have tested your product and put it to the market!
Now what are the effects of this process?
a. You test the potential of your service in a quick and free way
b. You get immediate feedback from the users (not days of waiting)
c. If people like it you will get your first followers and customer base
d. It's fun solving peoples problems and gives a kick to see your idea works! It's a really good motivation if you're in your early stages of development and cannot test your product/service in the real world.
e. You learn to adapt your way you solve the problem really fast! Like the Lean startup cycle, but very short!
To who is it applicable?
Not to every idea, service or product but to ideas that solve problems you can solve within minutes. It's ideal if the problem gives a small piece of information and you give information in return. It must be possible in the end to automate the proces you take.
I'm still using this to improve my service and the feedback helps a lot. When I'm further in the process I will try to post sone results!
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