I've been lurking this forum for a couple of months now, but have been a lifetime lurker of entrepreneurship ideas and processes. After accidentally discovering this forum and MJ's book, I decided to take action and start my process,but....
I didn't. I posted an introduction here and decided to change my life. I had an idea, but I never researched the market correctly and didn't adhere to MJ's principles. But worst of all, I never took action. Since my post in December, I have been thinking of ideas and finding excuses and moving on. After working this past weekend, I realized enough was enough. I was picking one of my many ideas and acting on it immediately.
That leaves me here, after reading the Ice Cream thread, I decided that I was to stop picking ideas and changing them. I was going to find something that is failing and fix it and now here I am.
I live in one of the fastest growing areas in the United States. My county is estimated to double it's population over the next 5 years and continue to increase at rapid rates. I see my suburban county drastically rising in population, but I am still seeing this same type of local business shut down and close it's doors. I've researched into why these businesses are doing that and it hit me. After researching their websites, customer base, etc., they are not doing anything to acquire new customers. They are doing the same or less than all of their competitors and aren't providing a better value nor are they providing a better price. So after being a customer of several of these businesses, I've decided to begin a consulting biz concentrating on this niche.
I've read Fox's thread on web development and am researching marketing techniques for local businesses. (If anyone has any great reads for local marketing let me know!). I've also read ICK's thread on calling 100 business to see their problems and I will be doing that in this niche as well.
So here starts my process....
As of right now, I am reading through a lot of Gary Halbert's work and learning how to copy. I drive a lot at my job so I have been listening to different books to increase my knowledge on the niche and on marketing.
On top of learning copy, I am using Fox's advice on learning to code, even though web development isn't going to be my main approach, but I feel that if I know a decent amount of coding, I can provide a better value to the customer.
Although I work over 40 hours a week and am going for my MBA, I waste a lot of time doing nothing so I've cut out my wasteful time and have set up strict schedules on time management.
Overall, I'm making this thread to hold myself accountable, but hopefully, this thread can help others on this forum by providing information and hoping others learn from mistakes I made. Thank you to everyone else who has taught me so much in such little time!
I didn't. I posted an introduction here and decided to change my life. I had an idea, but I never researched the market correctly and didn't adhere to MJ's principles. But worst of all, I never took action. Since my post in December, I have been thinking of ideas and finding excuses and moving on. After working this past weekend, I realized enough was enough. I was picking one of my many ideas and acting on it immediately.
That leaves me here, after reading the Ice Cream thread, I decided that I was to stop picking ideas and changing them. I was going to find something that is failing and fix it and now here I am.
I live in one of the fastest growing areas in the United States. My county is estimated to double it's population over the next 5 years and continue to increase at rapid rates. I see my suburban county drastically rising in population, but I am still seeing this same type of local business shut down and close it's doors. I've researched into why these businesses are doing that and it hit me. After researching their websites, customer base, etc., they are not doing anything to acquire new customers. They are doing the same or less than all of their competitors and aren't providing a better value nor are they providing a better price. So after being a customer of several of these businesses, I've decided to begin a consulting biz concentrating on this niche.
I've read Fox's thread on web development and am researching marketing techniques for local businesses. (If anyone has any great reads for local marketing let me know!). I've also read ICK's thread on calling 100 business to see their problems and I will be doing that in this niche as well.
So here starts my process....
As of right now, I am reading through a lot of Gary Halbert's work and learning how to copy. I drive a lot at my job so I have been listening to different books to increase my knowledge on the niche and on marketing.
On top of learning copy, I am using Fox's advice on learning to code, even though web development isn't going to be my main approach, but I feel that if I know a decent amount of coding, I can provide a better value to the customer.
Although I work over 40 hours a week and am going for my MBA, I waste a lot of time doing nothing so I've cut out my wasteful time and have set up strict schedules on time management.
Overall, I'm making this thread to hold myself accountable, but hopefully, this thread can help others on this forum by providing information and hoping others learn from mistakes I made. Thank you to everyone else who has taught me so much in such little time!
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