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Learn how GaryVee turns a Keynote into 30 pieces of microcontent:
Gary goes through a reverse pyramid strategy.
First he create a piece of Pillar Content. This is done through his DailyVee or a Keynote Speech, etc. The Pillar Content is distributed through one of the main social media channels such as Youtube, Facebook or Instagram.
His team then takes the best pieces of that one content. Turning it into micro content. It is also distributed on his social media platforms.
Afterwards, he searches what pieces the audiences think were the best. He learns from his audience creating even more micro content and distributing those.
Remember: Content is KING while Distribution is QUEEN
The GaryVee Content Strategy: How to Grow and Distribute Your Brand's Social Media Content
Mastering content strategy, creation, and distribution for your brand on social media is a difficult and long process. But, in an effort to provide you guys with as much value as possible, I'm going to help speed up that process and show you how I do it on a daily basis for my personal brand.
www.garyvaynerchuk.com
Gary goes through a reverse pyramid strategy.
First he create a piece of Pillar Content. This is done through his DailyVee or a Keynote Speech, etc. The Pillar Content is distributed through one of the main social media channels such as Youtube, Facebook or Instagram.
His team then takes the best pieces of that one content. Turning it into micro content. It is also distributed on his social media platforms.
Afterwards, he searches what pieces the audiences think were the best. He learns from his audience creating even more micro content and distributing those.
Remember: Content is KING while Distribution is QUEEN
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