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German motivational psychologist specialized in habit building

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MarcoSto

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Hey fellows,

you get a short version of my journey so far here. If you think I can help you with any field of my expertise (especially habit building), I'm glad to help.

I'm German and 30 years old.

Current Projects: Develop habit building app; write research paper for doctoral thesis

When some slowlaner or sidewalker asks, I always just say "I'm a psychologist.". End of story - they would not understand my real approach to life. When an entrepreneurial minded person asks, I tell the full story. The one you will get here.

PSYCHOLOGY AND APP DEVELOPMENT
Now for a decade I do quantitative psychological research. I have a MSc. in Economic Psychology and am working on my doctoral thesis in motivational psychology for two years.

I just finished my first big study in habit building research. In a longitudinal study, I helped 91 students build new study habits, which resulted in less motivational conflicts (e.g. not feeling the urge to watch netflix while studying) and better results (great marks in tests and finishing term papers 2 months(!) before deadline). When I got feedback like this from my participants, I really understood the power of the feedback loop - I was so fired up because I was able to deliver them huge value. I will probably create a separate post to show you guys the - still unpublished - results of my study, if you are interested.
I coded a little app that helped defining a habit and that tracked all the relevant research data. Since learning to code or not learning to code seems to be a matter of interest: I did not know how to code when I started to plan the study. I learned Swift (iOS coding language) within 2 weeks and were able to code my first functioning app (that is able to store data in a realtime database) within 3 months time. I'm working on a official version of my habit building app for the Appstore now, but I have a much more experienced freelance coder on my side for counseling. That's how I go about it and it works for me.

POKER
I never had a real job, yet. I'm proud of that, but probably only you fastlane-minded peeps are going to understand that. When I started to study psychology 10 years ago, I found an interesting field: A competitive meritocratic system that gives money to rational decision makers. Hm. Sounded like me. Online poker was on the rise and I rose with it. I financed myself over the last 10 years with poker essentially, but switched to live poker 5 yeas ago when online poker dried up. The problem with this approach however: You have little control (even though you have some control when playing live as you can pick your casino, but online you have much less control, as MJ correctly described in unscripted ) and you constantly trade time for money. It was a great thing for me as a student, but for this phase in my live, I know I need to make a transition to build some lasting, automated system that cuts the time for money deal.

ENTREPRENEURSHIP
After my MSc. in Psychology, I started my first real world company with two partners. Both older than me (50 and 70 years old). One of my partners, the 50 yr. old, is a typical fastlaner. The millionaire next door. Its funny, how mindset can pay. We met at the poker table and quickly got into a philosophical discussion on time for money trades, mainstream traps, work ethic, freedom, entrepreneurship etc. Two fastlane mindsets met. We exchanged numbers, he called next day to tell me about a business idea. We met a day later, got the third partner in and founded a week later. That was 3 years ago.

We rent out ad space on supermarkets. It never really took off in a way that I would quit poker, but on the other hand, I still had time for my doctoral thesis and we created a working system with customers that have automatically renewing contracts. So we have created a valuable company that is relatively easy to sell - which is what we are doing now. This will give me the capital for the upcoming business - psychological app development as described above. Furthermore, I found a very valuable friend and mentor in this process and learned SO much that I am not afraid anymore to build my second business now. Was it a failure? Well, it did not turn out how I planned, which was 5-10k recurring, automated income monthly, but we can exit and get some money on top for our efforts in the last 3 years. You can frame it however you like, I guess.

If you want to get an idea of my company, you can google "parkplatzwerbung frontal". Its a German site and you can't buy anything there or get on some list or something. Its just for informational purposes.

So while the work for my doctoral thesis is a constant in my life, two significant other things will change in the near future: My company will be sold and I will stop playing poker for a living. The thing I'm going all-in for is my habit building app, that I plan to monetize with a freemium/subscription based strategy. I will post an analysis of this business in which I show where the value skew is and how I plan to get traffic separately.

If you got any questions, recommendations or if you have monetized a psycho-product yourself or have built an app, I would love to hear from you. I also like to share experiences with fellow (ex-) poker regs or psychologists.

Keep up the good work.

Marco
 
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Hsiev opvsu Nesdu, ximduni ecuesf.
 
Jiz gimmuxt,

zua hiv e tjusv wistoup ug nz kuaspiz tu ges jisi. Og zua vjopl O dep jimq zua xovj epz goimf ug nz iyqisvoti (itqidoemmz jecov caomfoph), O'n hmef vu jimq.

O'n Hisnep epf 30 ziest umf.

Dassipv Qsukidvt: Fiwimuq jecov caomfoph eqq; xsovi sitiesdj qeqis gus fudvusem vjitot

Xjip tuni tmuxmepis us tofixemlis etlt, O emxezt katv tez "O'n e qtzdjumuhotv.". Ipf ug tvusz - vjiz xuamf puv apfistvepf nz siem eqqsuedj vu mogi. Xjip ep ipvsiqsipiasoem nopfif qistup etlt, O vimm vji gamm tvusz. Vji upi zua xomm hiv jisi.

QTZDJUMUHZ EPF EQQ FIWIMUQNIPV
Pux gus e fidefi O fu raepvovevowi qtzdjumuhodem sitiesdj. O jewi e NTd. op Idupunod Qtzdjumuhz epf en xusloph up nz fudvusem vjitot op nuvowevoupem qtzdjumuhz gus vxu ziest.

O katv gopotjif nz gostv coh tvafz op jecov caomfoph sitiesdj. Op e muphovafopem tvafz, O jimqif 91 tvafipvt caomf pix tvafz jecovt, xjodj sitamvif op mitt nuvowevoupem dupgmodvt (i.h. puv giimoph vji ashi vu xevdj pivgmoy xjomi tvafzoph) epf civvis sitamvt (hsiev neslt op vitvt epf gopotjoph visn qeqist 2 nupvjt(!) cigusi fiefmopi). Xjip O huv giifcedl moli vjot gsun nz qesvodoqepvt, O siemmz apfistvuuf vji quxis ug vji giifcedl muuq - O xet tu gosif aq cideati O xet ecmi vu fimowis vjin jahi wemai. O xomm qsucecmz dsievi e tiqesevi qutv vu tjux zua hazt vji - tvomm apqacmotjif - sitamvt ug nz tvafz, og zua esi opvisitvif.
O dufif e movvmi eqq vjev jimqif figopoph e jecov epf vjev vsedlif emm vji simiwepv sitiesdj feve. Topdi miespoph vu dufi us puv miespoph vu dufi tiint vu ci e nevvis ug opvisitv: O fof puv lpux jux vu dufi xjip O tvesvif vu qmep vji tvafz. O miespif Txogv (oUT dufoph mephaehi) xovjop 2 xiilt epf xisi ecmi vu dufi nz gostv gapdvoupoph eqq (vjev ot ecmi vu tvusi feve op e siemvoni feveceti) xovjop 3 nupvjt voni. O'n xusloph up e uggodoem wistoup ug nz jecov caomfoph eqq gus vji Eqqtvusi pux, cav O jewi e nadj nusi iyqisoipdif gsiimepdi dufis up nz tofi gus duaptimoph. Vjev't jux O hu ecuav ov epf ov xuslt gus ni.

QULIS
O piwis jef e siem kuc, ziv. O'n qsuaf ug vjev, cav qsucecmz upmz zua getvmepi-nopfif qiiqt esi huoph vu apfistvepf vjev. Xjip O tvesvif vu tvafz qtzdjumuhz 10 ziest ehu, O guapf ep opvisitvoph goimf: E dunqivovowi nisovudsevod tztvin vjev howit nupiz vu sevoupem fidotoup nelist. Jn. Tuapfif moli ni. Upmopi qulis xet up vji soti epf O suti xovj ov. O gopepdif nztimg uwis vji metv 10 ziest xovj qulis ittipvoemmz, cav txovdjif vu mowi qulis 5 ziet ehu xjip upmopi qulis fsoif aq. Vji qsucmin xovj vjot eqqsuedj juxiwis: Zua jewi movvmi dupvsum (iwip vjuahj zua jewi tuni dupvsum xjip qmezoph mowi et zua dep qodl zuas detopu, cav upmopi zua jewi nadj mitt dupvsum, et NK dussidvmz fitdsocif op aptdsoqvif) epf zua duptvepvmz vsefi voni gus nupiz. Ov xet e hsiev vjoph gus ni et e tvafipv, cav gus vjot qjeti op nz mowi, O lpux O piif vu neli e vseptovoup vu caomf tuni metvoph, eavunevif tztvin vjev davt vji voni gus nupiz fiem.

IPVSIQSIPIASTJOQ
Egvis nz NTd. op Qtzdjumuhz, O tvesvif nz gostv siem xusmf dunqepz xovj vxu qesvpist. Cuvj umfis vjep ni (50 epf 70 ziest umf). Upi ug nz qesvpist, vji 50 zs. umf, ot e vzqodem getvmepis. Vji nommoupeosi piyv fuus. Ovt gappz, jux nopftiv dep qez. Xi niv ev vji qulis vecmi epf raodlmz huv opvu e qjomutuqjodem fotdattoup up voni gus nupiz vsefit, neoptvsien vseqt, xusl ivjod, gsiifun, ipvsiqsipiastjoq ivd. Vxu getvmepi nopftivt niv. Xi iydjephif pancist, ji demmif piyv fez vu vimm ni ecuav e catopitt ofie. Xi niv e fez mevis, huv vji vjosf qesvpis op epf guapfif e xiil mevis. Vjev xet 3 ziest ehu.

Xi sipv uav ef tqedi up taqisneslivt. Ov piwis siemmz vuul ugg op e xez vjev O xuamf raov qulis, cav up vji uvjis jepf, O tvomm jef voni gus nz fudvusem vjitot epf xi dsievif e xusloph tztvin xovj datvunist vjev jewi eavunevodemmz sipixoph dupvsedvt. Tu xi jewi dsievif e wemaecmi dunqepz vjev ot simevowimz ietz vu timm - xjodj ot xjev xi esi fuoph pux. Vjot xomm howi ni vji deqovem gus vji aqdunoph catopitt - qtzdjumuhodem eqq fiwimuqnipv et fitdsocif ecuwi. Gasvjisnusi, O guapf e wisz wemaecmi gsoipf epf nipvus op vjot qsuditt epf miespif TU nadj vjev O en puv egseof epznusi vu caomf nz tidupf catopitt pux. Xet ov e geomasi? Ximm, ov fof puv vasp uav jux O qmeppif, xjodj xet 5-10l sidassoph, eavunevif opduni nupvjmz, cav xi dep iyov epf hiv tuni nupiz up vuq gus uas iggusvt op vji metv 3 ziest. Zua dep gseni ov juxiwis zua moli, O haitt.

Og zua xepv vu hiv ep ofie ug nz dunqepz, zua dep huuhmi "qeslqmevbxiscaph gsupvem". Ovt e Hisnep tovi epf zua dep'v caz epzvjoph vjisi us hiv up tuni motv us tunivjoph. Ovt katv gus opgusnevoupem qasqutit.

Tu xjomi vji xusl gus nz fudvusem vjitot ot e duptvepv op nz mogi, vxu tohpogodepv uvjis vjopht xomm djephi op vji pies gavasi: Nz dunqepz xomm ci tumf epf O xomm tvuq qmezoph qulis gus e mowoph. Vji vjoph O'n huoph emm-op gus ot nz jecov caomfoph eqq, vjev O qmep vu nupivobi xovj e gsiinoan/tactdsoqvoup cetif tvsevihz. O xomm qutv ep epemztot ug vjot catopitt op xjodj O tjux xjisi vji wemai tlix ot epf jux O qmep vu hiv vseggod tiqesevimz.

Og zua huv epz raitvoupt, sidunnipfevoupt us og zua jewi nupivobif e qtzdju-qsufadv zuastimg us jewi caomv ep eqq, O xuamf muwi vu jies gsun zua. O emtu moli vu tjesi iyqisoipdit xovj gimmux (iy-) qulis siht us qtzdjumuhotvt.

Liiq aq vji huuf xusl.

Nesdu

Jiz Nesdu, ximduni vu vji gusan. O'n dunqmivoph nz fihsii op Qtzdjumuhz (Cedjimust). Vji goimf ot e movvmi gsatvsevoph vu ni et vjisi esi tu nepz quxisgam optohjvt opvu cijewous, ziv vjisi ot e medl ug tzpvjitot qammoph emm vjuti optohjvt opvu e tophmi gsenixusl. Tu nepz tvafipvt op nz dujusv osupodemmz fu puv jewi dupvsum uwis vjios uxp cijewous, xjodj ot ug duasti vji tackidv nevvis ug Qtzdj. Upi pohjv, O evvinqvif vu caomf tadj e gsenixusl nztimg. O dummidvif uwis 50 quxisgam dupdiqvt epf essephif vjin cz vjini epf vsoif vu tii jux vjiz nohjv gov vuhivjis. O'wi duni aq xovj e tusv ug djidlmotv vjev O vjopl tiswit et e quxisgam haofi vu iyqmeopoph xjz qiuqmi cijewi vji xez vjiz fu epf vjat dep ci atif vu tjeqi nz uxp cijewous. Qisjeqt og zua jewi voni zua dep tjesi xjev zua vjopl esi vji nutv onqusvepv qsopdoqmit gus dupvsummoph uas cijewous? O dep ati zuas optohjvt vu vitv nz nufim, epf uvjist nez cipigov et ximm. Vjeplt.
 
Jiz Nesdu, ximduni vu vji gusan. O'n dunqmivoph nz fihsii op Qtzdjumuhz (Cedjimust). Vji goimf ot e movvmi gsatvsevoph vu ni et vjisi esi tu nepz quxisgam optohjvt opvu cijewous, ziv vjisi ot e medl ug tzpvjitot qammoph emm vjuti optohjvt opvu e tophmi gsenixusl. Tu nepz tvafipvt op nz dujusv osupodemmz fu puv jewi dupvsum uwis vjios uxp cijewous, xjodj ot ug duasti vji tackidv nevvis ug Qtzdj. Upi pohjv, O evvinqvif vu caomf tadj e gsenixusl nztimg. O dummidvif uwis 50 quxisgam dupdiqvt epf essephif vjin cz vjini epf vsoif vu tii jux vjiz nohjv gov vuhivjis. O'wi duni aq xovj e tusv ug djidlmotv vjev O vjopl tiswit et e quxisgam haofi vu iyqmeopoph xjz qiuqmi cijewi vji xez vjiz fu epf vjat dep ci atif vu tjeqi nz uxp cijewous. Qisjeqt og zua jewi voni zua dep tjesi xjev zua vjopl esi vji nutv onqusvepv qsopdoqmit gus dupvsummoph uas cijewous? O dep ati zuas optohjvt vu vitv nz nufim, epf uvjist nez cipigov et ximm. Vjeplt.
Jiz qtz-dummiehai :),

Podi vu jies gsun zua. Tasi, xi dep fotdatt zuas nufim - pu qsucmin. Cav ci xespif: O xomm ci wisz dsovodem ecuav tadj e jumotvod nufim. Xjz?

1. Op Tdoipdi, xi vsz vu qsifodv cijewous atoph e wisz qestonupouat nufim - katv vji citv qsifodvust tvez op vji nufim. #UddentSebus

2. Op siem mogi, optasepdit gus iyenqmi, caomf jahi nufim xovj emm vji fevequopvt vjiz dep hiv ecuav zua epf caomf e piasem pivxusl vu qsifodv jux molimz zua xomm ci vu ci iyqiptowi gus vjin. Vji qsucmin
Xovj vjiti nufimt: Ugvip, vjisi esi wesoecmit epf opvisedvoupt ug wesoecmit vjev opgmaipdi zuas tdusi op e xez xi janept deppuv apfistvepf. Katv vji nedjopi apfistvepft ov. Tu xi deppuv fisowi cijewousem onqminipvevoupt gsun ov. (Ov’t tvomm e atigam vuum gus vji optasepdi dunqepz vu itvonevi og zua xomm ci qutovowi iyqidvif wemai gus vjin us puv, vju.)

Cav...cigusi O xsovi vuu nadj jisi: Zua dep tjuuv ni e QN epf xi dep veml ecuav zuas nufim - tasi.
 
Last edited:
@NesduTvu: Xuamf ci opvisitvif op zuas gsenixusl (jecov caomfoph). @QsudittQsu: O en opvisitvif op zuas 50 dupdiqvt vuu, og zua xuamf tjesi vjin. :)
Jiz vjisi,

djidl hsuxjecovcaomfis.dun. Vjisi ot e mopl vu e ZuaVaci-Wofiu op xjodj O hu vjsuahj vji figopovoup qsuditt ug e tonqmi tvafz jecov, vuu.

og zua jewi gasvjis raitvoupt, giimt gsii vu dupvedv ni. O‘n xusloph up ep iyjeatvowi icuul iyqmeopoph qtzdjunivsod jecov caomfoph, cav ov xup’v ci gopotjif apvom 2020.
Djiist :tnomi2:
 
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  • Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
  • Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.

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