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We originally thought to become the distributors of our innovative product in the US and gradually expand overseas. Now we are thinking on focusing in getting distributors around the world, including for the US, instead of focusing in the US only. We know that our product is going to be copied as soon as it is released so we were thinking on a global launch.
The question is: We have one main competitor, Is it ok to go after his distributors in different countries? In one hand they already have access to all the right channels for our product. On the other hand it kind of feels like a direct attack on our competition and I don't know what kind of agreement they might have.
One person professional in this field said that we shouldn't worry, that any distributor seeing that our product is so much better would drop the competition in a hurry and sell our product instead.
Thoughts?
The question is: We have one main competitor, Is it ok to go after his distributors in different countries? In one hand they already have access to all the right channels for our product. On the other hand it kind of feels like a direct attack on our competition and I don't know what kind of agreement they might have.
One person professional in this field said that we shouldn't worry, that any distributor seeing that our product is so much better would drop the competition in a hurry and sell our product instead.
Thoughts?
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