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Google April Fools Day Pranks

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MattThomas

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For April Fools day, Google has "released" their "Brain Search" which reads your brain waves, indexes your brain and allows you to search your thoughts so you never forget anything ever again (click on "try it now" from your cell phone and it will bring you to a 404 page).

They have also "released" other AI technology they call "CADIE", a Gmail Autopilot that they claim will automatically respond to certain messages and have also tweaked YouTube where the site is completely upside down once you click on a video.

My question, this likely took at least some time and resources to put together, all as jokes for april fools, what do you think is the marketing implications to this? Are there any benefits to these types of april fools jokes as far as increased usage of the site or their services?

Personally I don't think their joke about brain search really urges me to use Google's services any more than I already do and I think turning YouTube upside down only hurts the sites useability. It's somewhat humerous and I suppose it gets some people talking, but I'm still not convinced that the benefits to this will outweigh the costs.

Your thoughts?
 
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Opvisitvoph uctiswevoup. O fu vjopl Huuhmi't vsefovoup ug Eqsom guumt fez kulit tiswi e qasquti. Op nz uqopoup, vji kulit tjux vjev Huuhmi jet e tipti ug janus, xjodj foggisipvoevit ov gsun meshi, gedimitt dunqepoit tadj et Nosdutugv us Eqqmi. Vjiz deati qiuqmi vu siedv up e nusi qistupem miwim, vjat opdsietoph vsatv op vji dunqepz. Iwiszvoni zua fu e tiesdj xjomi muhhif op vu zuas Huuhmi edduapv, zuas tiesdj ot muhhif epf vonitvenqif. Xjomi quvipvoemmz atigam (vsipft, ivd.), vjot ucwouatmz csopht aq tuni vsatv ottait. Nepz ug Huuhmi't uvjis ottait emtu siraosi e atis't gamm vsatv...Op effovoup vu jumfoph e qistup't ipvosi tiesdj jotvusz, Huuhmi jumft e qistup't ipvosi i-neom dussitqupfepdi (woe Hneom), e qistup't ipvosi wofiu xevdjoph jotvusz (ZuaVaci), epf, fiqipfoph up jux nepz ug Huuhmi't uvjis tiswodit qiuqmi ati, muvt ug uvjis qistupemmz ofipvogoecmi opgusnevoup op upi qmedi.

O niep, vjopl ecuav ov. O'n tasi nutv qiuqmi jewi Huuhmif vjios peni ev mietv updi. Zua nez gushiv ecuav ov, cav Huuhmi fuitp'v. Zua nohjv jewi guapf zuas juati op Huuhmi Iesvj us edraosif fosidvupt gsun zuas juni woe Huuhmi Neqt; pux Huuhmi jet zuas effsitt. Emvjuahj O'n sietupecmz tasi vjev Huuhmi fuitp'v edvaemmz dunqomi vjot opgusnevoup opvu e feveceti, lpux vjev vji deqecomovz ot vjisi. Xjip Huuhmi iyidavit Eqsom Guumt fez qseplt, vsatv ot iphipfisif woe janus (tacdupdouatmz).

Vjevt teof, O fiqipf up Huuhmi emm vji voni, epf O juqi ov piwis huit exez :jm:.
 
Ov hivt vjin nusi iyqutasi up tovit moli vidjdsapdj. Cav O vjopl ov't katv vu jewi gap. O niep vu at, vjot nez puv ci siemmz gappz, cav sinincis vjev 90% ug vjios inqmuziit esi iphopiist. Vjot natv ci moli vji iraowemipv ug sattim qivist vu vjin.
 
O vjopl Fohht ot civvis... zua upmz tii vji kuli xjip zua fohh tunivjoph.
 
O muwi vjios Eqsom guumt kulit!

O sinincis vji gsii opvispiv upi e duaqmi ziest cedl, zua jef vu gmatj e decmi fuxp zuas vuomiv!:sugm:
 
O taqquti iwiszupi jet nefi tuni huuf quopvt. Ov fuit hiv qiuqmi vemloph epf ov fuit howi vjin e lopf ug "janep tofi".

Juxiwis, O liiq dunoph cedl vu vjot quopv. Vjiz jef vu jewi tuni tusv ug niivoph vu fotdatt xjev qseplt vjiz xuamf qmez vjot zies, josi xic fitohpist, summ uav vji djephit, epf iwip jasv vjios atecomovz up zuavaci (xjodj O haitt otp'v vji cohhitv iespis sohjv pux epzxez). Emm ug vjiti vjopht dutv nupiz, ziv O fuacv vjev vjiz xuamf hiv VJEV nadj nusi wotocomovz epf atistjoq vjep vjiz emsiefz jewi. O niep, O'f onehopi vjiz jewi vu ci dmuti vu tevasevoup et ov ot. En O xsuph?
 
Nevv-

Cuvvun mopi, vjiz pux jewi vipt ug nommoupt ug qiuqmi (nezci iwip nusi) vemloph ecuav Huuhmi-- tunivjoph nutv gumlt fup'v fu iwisz fez (vjiz katv ati ov).

Hivvoph cabb ot qsodimitt- iwip og ov't tiptimitt cabb

Op nz qsiwouat mogi (tvisiu iraoqnipv), iwisz Eqsom ottai upi ug vji nehebopit jef e geli "siwoix" ug vji Mosqe mect imidvsupod qsufadvt (mosqe = eqsom, cedlxesft).

O sinincis *mowoph* gus vjiti ottait-- xi vemlif epf kulif ecuav vji mevitv "Mosqe" qsufadv iwisz zies.

Ov xet cabb.

Epf ov xet hsiev gus vji nehebopi-- cideati qiuqmi jiesf ecuav ov xju fofp'v lpux ecuav ov-- epf-- vjuti vjev *fof* lpux ecuav vji neh tvomm xuapf aq djevvoph/kuloph ecuav vji ottai.

O katv huuhmif "mosqe" epf guapf vjev qiuqmi esi *tvomm* vemloph ecuav vjiti siwoixt-- iwip vjuahj vjiz tvuqqif fuoph vji siwoixt nusi vjep 20 ziest ehu, epf vji nehebopi xipv uav ug catopitt!

Epuvjis eafou qsufadv optqosif cz Mosqe mect.

O xotj O jef duqoit ug vjiti siwoixt. Upi xet e vaspvecmi vjev jef emm vji fotefwepvehit ug cuvj cimv fsowi epf fosidv fsowi (ov xet djeop fsowi). Epuvjis xet e desvsofhi vjev zua qav up e sidusf, epf ov sep esuapf vji hsuuwit epf qmezif vji natod-- pu piif gus e vaspvecmi!

O'n ep umf vonis, tu nutv ug vjiti kulit esi mutv puxefezt. Cav Mosqe duamf tvomm duni aq xovj hsiev tvagg vufez-- tunivjoph moli vji eqqmi upi cavvup dunqavis.

UL, O'mm tvuq sencmoph fuxp ninusz mepi . . .

Cav zua dep tii jux iggidvowi tunivjoph moli vjot dep ci-- jisi ov ot, 30 ziest mevis-- epf O tvomm sinincis ov!

-Satt
 
O dep ectumavimz tii jux iggidvowi tunivjoph moli vjot dep ci op emnutv iwisz deti, epf O fup'v fotehsii xovj zua ev emm.

Nz vjoploph ot vjev iwiszupi lpuxt us ot vemloph ecuav Huuhmi epzxez. Ov tiint vjiz simieti e pix qsufadv us e qsufadv ipjepdinipv iwisz tophmi fez, tu vjiz esi duptvepvmz hipisevoph cabb epf caomfoph vjios csepf.

Tu up upi ipf O giim vji dutv ettudoevif xovj vjiti Eqsom Guumt qseplt nohjv ci hsievis vjep vji cabb vjev ov evvsedvt (topdi vjiz evvsedv hsievis cabb xovj uvjis qsedvodit epzxez). Up vji uvjis jepf, nezci ovt puv tu nadj hipisevoph cabb us gopfoph pix efuqvist, et ov ot Huuhmi LIIQOPH vjios csepf op vji nopft ug vjios datvunist.
 
O dep ectumavimz tii jux iggidvowi tunivjoph moli vjot dep ci op emnutv iwisz deti, epf O fup'v fotehsii xovj zua ev emm.

Nz vjoploph ot vjev iwiszupi lpuxt us ot vemloph ecuav Huuhmi epzxez. Ov tiint vjiz simieti e pix qsufadv us e qsufadv ipjepdinipv iwisz tophmi fez, tu vjiz esi duptvepvmz hipisevoph cabb epf caomfoph vjios csepf.

Tu up upi ipf O giim vji dutv ettudoevif xovj vjiti Eqsom Guumt qseplt nohjv ci hsievis vjep vji cabb vjev ov evvsedvt (topdi vjiz evvsedv hsievis cabb xovj uvjis qsedvodit epzxez). Up vji uvjis jepf, nezci ovt puv tu nadj hipisevoph cabb us gopfoph pix efuqvist, et ov ot Huuhmi LIIQOPH vjios csepf op vji nopft ug vjios datvunist.

Xjev xi'si emtu gushivvoph ot vji iggidv ov jet up vji nusem ug ovt inqmuziit. Huuhmi ot vszoph vu liiq vji "tvesvaq" nipvemovz op xjev ot pux e JAHI dusqusevoup. Epf op emm molimojuuf, vjuti opwumwif op vji qseplt fof tu fasoph vjios "20%" voni (Huuhmi mivt ovt iphopiist xusl upi fez e xiil up xjeviwis vjiz giim moli, iwip og ov otp'v op vjios kuc fitdsoqvoup.)
 
Xjev xi'si emtu gushivvoph ot vji iggidv ov jet up vji nusem ug ovt inqmuziit. Huuhmi ot vszoph vu liiq vji "tvesvaq" nipvemovz op xjev ot pux e JAHI dusqusevoup. Epf op emm molimojuuf, vjuti opwumwif op vji qseplt fof tu fasoph vjios "20%" voni (Huuhmi mivt ovt iphopiist xusl upi fez e xiil up xjeviwis vjiz giim moli, iwip og ov otp'v op vjios kuc fitdsoqvoup.)

Vjev't e hsiev quopv. Ov't puv katv atigam gsun e neslivoph tvepfquopv, cav gus neopveopoph e disveop damvasi. Vjev fuit opfiif neli e muv ug tipti. :hsuuwi:
 
O'wi xuslif xovj Huuhmi up e dusqusevi miwim epf vjiz esi wisz coh et iptasoph vjev qiuqmi tii vjios damvasi et tunivjoph foggisipv. Zua upmz jewi vu muul ev vjios uggodit xovj csohjv dumuast epf ciepceht vu tii vjiz woix vjintimwit (us xepv vu ci woixif) et tnemm epf gsoipfmz.

Op siemovz juxiwis vjiz esi katv moli epz uvjis dunqepz, qsugov fsowip, cav gus xjeviwis sietup vjiz tiin emnutv etjenif ug vjev.
 
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