Growing A Brand From $0 to $3200/mo In 3 Months - with 1 Hour A Day

[Genium]

It's been a LONG while forum... I've been gone for so long. But it's because I have been incredibly busy. In addition to the story I am going to share, I have been building a B2B software company in the web solutions niche. Anyhow.. here we go!
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In January of this year, I decided to test myself. I was feeling a lack of focus/drive and wanted to get back into the swing of things. I made the goal to create a business and grow it to $2500/month within 6 months. I also set 2 rules:
- I was only allowed to dedicate 1 hour per day to it
- I had to start it using under $100

I chose a crowded but growing niche; one that most advised not to waste time with. This niche is: bohemian fashion. Below is how I setup the business, and how I grew it. I hope this is of some value to all of you fellow entrepreneurs.

1. Decide on a product/service

Since I chose this HOT but very competitive niche, I made it a priority to try and create a unique brand. I targeted the more "budget friendly" side of the market as well. After doing some research, I found that my competitors were either offering really basic designs, doing terrible or NO marketing, and sometimes a combination of both. From that I made the decision to offer higher quality and more unique designs, and focus on printing them on higher quality garments.

2. Build out operations

Since I limited myself to 1 hour per day and basically no capital, I knew I would not have the time or money to buy equipment and print shirts myself. I also didn't want to deal with that anyway.

So, I did some due diligence and after a few days and multiple conversations chose a company to outsource production/fulfillment to. They offer a huge variety of garments, and their price were the lowest of all companies. I also talked them into giving my company a $2000 credit limit (net 30) to work with, which really helped!

3. Choose a sales channel

I was really tempted to start with Shopify for ease of setup, but for some reason I chose to build my own website, blog AND open up a store on Etsy. I went to Etsy simply because the market I am serving was already there, and buying competitors products, which would end up making marketing easier. I built my website, and created my Etsy store in less than a week. Now I just had to fill it!

4. Design. Design.. Design...

I had to create designs myself, since I didn't have a budget to work with, and thank goodness I have Photoshop and Illustrator experience. So this part was easy. I based a lot of designs off of designs that were ALREADY WORKING (key) for other sellers.

Then, I realized this could get A LOT easier... I came across 2 resources (websites) that allowed me to get pre-made designs for my shirts that were both very high quality and unique to my niche. I will share these resources with anyone, but you must send me a PM.

5. Selling and marketing (aka the hustle stage)

I actually found this to be very easy, thanks to some more resources I discovered. I also have experience with Instagram and Pinterest that made my job a little easier. But these resources I found made marketing A LOT easier.

I don't have a ton of time to explain, but my strategy for marketing literally only involved Pinterest and Instagram, and I only spent a total of 20 minutes per day to do all the work I needed for both channels to make a huge impact on the growth of my business. Again, please PM me for details on the resources. IF i get a big enough response for these resources (like 25+ people) I will just share them in the thread.

6. Growth & the present

Thanks to making this business a passive as possible, and utilizing some amazing resources, I was able to grow this business from 0 views and $0 in sales in March, to selling over $3200 in July. I am now on track to clear $4000 for August and it'll keep growing faster and faster.

This brings me to the present moment. It is August 7th and I actually have this business up for sale, on Flippa. It's brought me some great cash flow and is continuing to grow fast, but like I mentioned in the beginning of this post, I have a software company and my business partners (1 is a very very successful entrepreneur) need my full focus and attention on that company.

If you are interested in checking out the listing, or even buying this super passive cash flow business and quick growing brand from me, just (removed).

Thanks all! Please feel free to ask me any questions about my progress. I know I didn't hit everything..

 

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[SmoothFranko]

Vjepl zua wisz nadj! O guapf zuas csielfuxp ug zuas qsuditt raovi jimqgam epf xomm ci tewoph ov gus nz uxp sigisipdi. QN Tipv

 

[Omni]

Hsiev tvagg! Dep zua imecusevi up jux zua sitiesdjif epf wemofevif vji podji cigusi tdemoph? Jux fof zua lpux vjisi xet ipuahj finepf? Xjev opfodevif johj dunqivovoup? Epf xjev nivsodt us vitv fof zua ati vu wemofevi og zua'f ci ecmi vu heop wotocomovz op e dunqivovowi podji?

Tipv gsun nz TENTAPH-THJ-O337 atoph Veqeveml

 

[Shades]

Xjev e quvipvoemmz opvisitvoph vjsief apvom vji temit qovdj ev vji ipf. Huuf kuc up vji duqz O haitt.

 

[Vigilante]

Ov't ciip e MUPH xjomi gusan... O'wi ciip hupi gus tu muph. Cav ov't cideati O jewi ciip opdsifocmz catz. Op effovoup vu vji tvusz O en huoph vu tjesi, O jewi ciip caomfoph e C2C tugvxesi dunqepz op vji xic tumavoupt podji. Epzjux.. jisi xi hu!
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Op Kepaesz ug vjot zies, O fidofif vu vitv nztimg. O xet giimoph e medl ug gudat/fsowi epf xepvif vu hiv cedl opvu vji txoph ug vjopht. O nefi vji huem vu dsievi e catopitt epf hsux ov vu $2500/nupvj xovjop 6 nupvjt. O emtu tiv 2 samit:
- O xet upmz emmuxif vu fifodevi 1 juas qis fez vu ov
- O jef vu tvesv ov atoph apfis $100

O djuti e dsuxfif cav hsuxoph podji; upi vjev nutv efwotif puv vu xetvi voni xovj. Vjot podji ot: cujinoep getjoup. Cimux ot jux O tivaq vji catopitt, epf jux O hsix ov. O juqi vjot ot ug tuni wemai vu emm ug zua gimmux ipvsiqsipiast.

1. Fidofi up e qsufadv/tiswodi

Topdi O djuti vjot JUV cav wisz dunqivovowi podji, O nefi ov e qsousovz vu vsz epf dsievi e aporai csepf. O veshivif vji nusi "cafhiv gsoipfmz" tofi ug vji nesliv et ximm. Egvis fuoph tuni sitiesdj, O guapf vjev nz dunqivovust xisi iovjis uggisoph siemmz cetod fitohpt, fuoph vissocmi us PU neslivoph, epf tunivonit e duncopevoup ug cuvj. Gsun vjev O nefi vji fidotoup vu uggis johjis raemovz epf nusi aporai fitohpt, epf gudat up qsopvoph vjin up johjis raemovz hesnipvt.

2. Caomf uav uqisevoupt

Topdi O monovif nztimg vu 1 juas qis fez epf cetodemmz pu deqovem, O lpix O xuamf puv jewi vji voni us nupiz vu caz iraoqnipv epf qsopv tjosvt nztimg. O emtu fofp'v xepv vu fiem xovj vjev epzxez.

Tu, O fof tuni fai fomohipdi epf egvis e gix fezt epf namvoqmi dupwistevoupt djuti e dunqepz vu uavtuasdi qsufadvoup/gamgommnipv vu. Vjiz uggis e jahi wesoivz ug hesnipvt, epf vjios qsodi xisi vji muxitv ug emm dunqepoit. O emtu vemlif vjin opvu howoph nz dunqepz e $2000 dsifov monov (piv 30) vu xusl xovj, xjodj siemmz jimqif!

3. Djuuti e temit djeppim

O xet siemmz vinqvif vu tvesv xovj Tjuqogz gus ieti ug tivaq, cav gus tuni sietup O djuti vu caomf nz uxp xictovi, cmuh EPF uqip aq e tvusi up Ivtz. O xipv vu Ivtz tonqmz cideati vji nesliv O en tiswoph xet emsiefz vjisi, epf cazoph dunqivovust qsufadvt, xjodj xuamf ipf aq neloph neslivoph ietois. O caomv nz xictovi, epf dsievif nz Ivtz tvusi op mitt vjep e xiil. Pux O katv jef vu gomm ov!

4. Fitohp. Fitohp.. Fitohp...

O jef vu dsievi fitohpt nztimg, topdi O fofp'v jewi e cafhiv vu xusl xovj, epf vjepl huufpitt O jewi Qjuvutjuq epf Ommatvsevus iyqisoipdi. Tu vjot qesv xet ietz. O cetif e muv ug fitohpt ugg ug fitohpt vjev xisi EMSIEFZ XUSLOPH (liz) gus uvjis timmist.

Vjip, O siemobif vjot duamf hiv E MUV ietois... O deni edsutt 2 situasdit (xictovit) vjev emmuxif ni vu hiv qsi-nefi fitohpt gus nz tjosvt vjev xisi cuvj wisz johj raemovz epf aporai vu nz podji. O xomm tjesi vjiti situasdit xovj epzupi, cav zua natv tipf ni e QN.

5. Timmoph epf neslivoph (ele vji jatvmi tvehi)

O edvaemmz guapf vjot vu ci wisz ietz, vjeplt vu tuni nusi situasdit O fotduwisif. O emtu jewi iyqisoipdi xovj Optvehsen epf Qopvisitv vjev nefi nz kuc e movvmi ietois. Cav vjiti situasdit O guapf nefi neslivoph E MUV ietois.

O fup'v jewi e vup ug voni vu iyqmeop, cav nz tvsevihz gus neslivoph movisemmz upmz opwumwif Qopvisitv epf Optvehsen, epf O upmz tqipv e vuvem ug 20 nopavit qis fez vu fu emm vji xusl O piifif gus cuvj djeppimt vu neli e jahi onqedv up vji hsuxvj ug nz catopitt. Eheop, qmieti QN ni gus fiveomt up vji situasdit. OG o hiv e coh ipuahj sitqupti gus vjiti situasdit (moli 25+ qiuqmi) O xomm katv tjesi vjin op vji vjsief.

6. Hsuxvj & vji qsitipv

Vjeplt vu neloph vjot catopitt e qettowi et quttocmi, epf avomoboph tuni eneboph situasdit, O xet ecmi vu hsux vjot catopitt gsun 0 woixt epf $0 op temit op Nesdj, vu timmoph uwis $3200 op Kamz. O en pux up vsedl vu dmies $4000 gus Eahatv epf ov'mm liiq hsuxoph getvis epf getvis.

Vjot csopht ni vu vji qsitipv nunipv. Ov ot Eahatv 7vj epf O edvaemmz jewi vjot catopitt aq gus temi, up Gmoqqe. Ov't csuahjv ni tuni hsiev detj gmux epf ot dupvopaoph vu hsux getv, cav moli O nipvoupif op vji cihoppoph ug vjot qutv, O jewi e tugvxesi dunqepz epf nz catopitt qesvpist (1 ot e wisz wisz taddittgam ipvsiqsipias) piif nz gamm gudat epf evvipvoup up vjev dunqepz.

Og zua esi opvisitvif op djidloph uav vji motvoph, us iwip cazoph vjot taqis qettowi detj gmux catopitt epf raodl hsuxoph csepf gsun ni, katv [removed]
Vjeplt emm! Qmieti giim gsii vu etl ni epz raitvoupt ecuav nz qsuhsitt. O lpux O fofp'v jov iwiszvjoph..

Vjot vjsief ot dmutif qipfoph NK't siwoix.