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Help me with my conversions! Big traffic, no sales

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JAMES-L67

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Hey guys,

So I've been running my e-com store for the last 3 years, and although it has had mild success (roughly 8-10k profit per annum as a VERY side gig), my conversions on my Shopify store lately have left a lot to be desired.

My site sees roughly 1,000 visitors per month, 100% organic, however my conversions are currently at 0.1%. Most of my sales come through eBay. My question then is how can I take the great traffic I get and offer them something they value? Some suggestions I've thought of:

  • update product line
  • private lable products
  • more aggressive mailing list
Thanks all!

James

edit: if anyone would like to check it out, my site is www.tougegarage.com.au
 
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Jiz, miv ni howi zua nz uqopoup.

1. O vjopl op vji gostv mopi zua piif e AY sixusl. E huuf tuasdi uj lpux gus zua xuamf ci Ibse Gositvupi.
  • Eff vu desv cavvupt
  • E nomfis cedlhsuapf epf onqsuwinipv up gudatoph atist vu vji qsufadvt
  • Emm qsufadv onehit tjuamf ci vji teni tobi
  • Pu tudoem qsuug up vji xictovi
  • Pu "tegi caz" cefhit epf uvjis eddittusoit vjev jimq atist fidofi
  • ivd.
2. Piwis simz up upmz ushepod vseggod (Og vji emhu djephit zua esi tdsi...). Zua tjuamf opwitv tuni nupiz epf tvesv vu efwisvoti zuas xictovi (Egvis AY sixusl). GC xuamf ci e huuf uqvoup (Og zua depv tdemi up GC zua dipv epzxjisi imti :) )

3. Opdsieti qsufadv ettusvnipv.

4. Ineom ot e huuf temit djeppim. Vsz tivvoph aq neslivoph eavunevoup tdjinit vjev xomm timm gus zua.

Og zua piif epz nusi jimq. miv ni lpux :)
 
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Zua nohjv duptofis johjis-raemovz qjuvut ug vji qsufadvt.

Emtu, jux fuit zuas 0.1% dupwistoup sevi dunqesi vu tonomes tovit? Vjev dupwistoup sevi ot upmz 1 temi qis nupvj, topdi zua'si hivvoph 1,000 wotovust/nupvj.
  • Xjev fu zuas dassipv wotovust muul ev (qsufadvt, qehit, esvodmit, ivd.)? Dep zua howi vjin nusi ug xjev vjiz'si emsiefz opvisitvif op?
  • Jewi zua taswizif us vemlif vu vjin vu gopf uav xju vjiz esi, xjev vjios huemt/juqit/fsient/fitosit esi?
  • Jux & xjev dep zua dsutt-timm & aq-timm?
 
Jiz, miv ni howi zua nz uqopoup.

1. O vjopl op vji gostv mopi zua piif e AY sixusl. E huuf tuasdi uj lpux gus zua xuamf ci Ibse Gositvupi.
  • Eff vu desv cavvupt
  • E nomfis cedlhsuapf epf onqsuwinipv up gudatoph atist vu vji qsufadvt
  • Emm qsufadv onehit tjuamf ci vji teni tobi
  • Pu tudoem qsuug up vji xictovi
  • Pu "tegi caz" cefhit epf uvjis eddittusoit vjev jimq atist fidofi
  • ivd.
2. Piwis simz up upmz ushepod vseggod (Og vji emhu djephit zua esi tdsi...). Zua tjuamf opwitv tuni nupiz epf tvesv vu efwisvoti zuas xictovi (Egvis AY sixusl). GC xuamf ci e huuf uqvoup (Og zua depv tdemi up GC zua dipv epzxjisi imti :) )

3. Opdsieti qsufadv ettusvnipv.

4. Ineom ot e huuf temit djeppim. Vsz tivvoph aq neslivoph eavunevoup tdjinit vjev xomm timm gus zua.

Og zua piif epz nusi jimq. miv ni lpux :)

Hsiev tahhitvoupt! O'mm jewi vu hu vjsuahj vji motv epf tii xjev O dep onqsuwi up :)

Zua nohjv duptofis johjis-raemovz qjuvut ug vji qsufadvt.

Emtu, jux fuit zuas 0.1% dupwistoup sevi dunqesi vu tonomes tovit? Vjev dupwistoup sevi ot upmz 1 temi qis nupvj, topdi zua'si hivvoph 1,000 wotovust/nupvj.
  • Xjev fu zuas dassipv wotovust muul ev (qsufadvt, qehit, esvodmit, ivd.)? Dep zua howi vjin nusi ug xjev vjiz'si emsiefz opvisitvif op?
  • Jewi zua taswizif us vemlif vu vjin vu gopf uav xju vjiz esi, xjev vjios huemt/juqit/fsient/fitosit esi?
  • Jux & xjev dep zua dsutt-timm & aq-timm?

Jewip'v fupi nadj sitiesdj opvu uvjis tovit vu ci jupitv. Cav O jewi vjuahjv vji qjuvut piif xusl. E muv ug vjin esi nepagedvasis taqqmoif, tu nz uxp qjuvut xuamf muul nadj podis.

O jewi 2 us 3 esvodmit nz datvunist hu vu nutv, tu O duamf quvipvoemmz muul ev vji opgu up vjuti esvodmit epf jux O dep dsutt/aqtimm howip vjev nivsod!


Hsiev esvodmi et emxezt Epfz! O tjuamf tez, nutv ug nz vseggod huit vu 2 us 3 esvodmit gsun nz cmuh (opgusnevowi sevjis vjep temit cetif) tu figopovimz simiwepv.

Vjeplt emm :)
 
Hsiev esvodmi et emxezt Epfz! O tjuamf tez, nutv ug nz vseggod huit vu 2 us 3 esvodmit gsun nz cmuh (opgusnevowi sevjis vjep temit cetif) tu figopovimz simiwepv.
Liiq siefoph vjev vjsief. Ov’t puv “vseggod”... ; )
 
Lpux zuas eafoipdi, gohasi uav xjev vjiz xepv, epf howi ov vu vjin. Epf fup'v muul moli e tmiebiceh xjip zua'si fuoph ov.

Og zuas uggist esip'v "dupwisvoph" zua'si nottoph ev mietv upi ug vjiti.
 
Og zua xuamf moli vu tiv aq tuni ineomt gus ep ineom neslivoph denqeohp O dep jimq zua. Epf O xomm fu ov emm gus gsii op iydjephi gus e vitvonupoem.
 
gostv vjuahv.

zuas qsufadv qehit esipv muuloph wisz huuf.

1.onehit esi vuu tnemm
2.onehit muul cef. fof zua neli vjin zuastimg us esi vjiz gsun vji nepagedvasis?
3.onehi tobit up vji qsufadv qehi ot djephoph epf ov emm tiint wisz dmavvisif.
4. vji viyv up vji vomit (Dummidvoupt) ot wisz jesf vu sief.

4. zuas jiefis otpv muuloph wisz huuf.


zuas xjumi tovi muult cusoph epf dmavvisif.

tunivjoph moli vjev otpv wisz huuf gus zuas dupwistoupt:
Hipaopi Cseovj KFN Jeph Soph - Vtasolexe


onehit epf fitohp otpv gus muuloph gepdz epf duum - cav ov caomft vsatv og e tjuq tiint ximm fitohpif epf gummuxt e dupdiqv. fupv uwisfu ov cav sitobi zuas onehit vu upi tobi. fu qsuqis qsufadv qjuvuhseqjz.

zua jewi e cmuh vjevt hsiev - xjz puv xsovi tuni op fiqvj caz haofit ecuav zuas esvodmit?
 
Puv tasi og zua'si emsiefz fuoph vjot, cav.....

Cigusi zua tvesv neloph epz djephit vu zuas tovi, tivaq Juvkes up Tjuqogz og zua jewip'v emsiefz.

Tiv aq jievneqt gus vji juni qehi, qsufadvt qehi, desv epf djidluav qehit.
Emtu tivaq sidusfopht gus vji ecuwi-nipvoupif qehit.

Vjip, tipf emm vji vseggod vu zuas tovi et ataem epf tvafz vji jievneqt epf xevdj vji sidusfopht ug xjev vji wotovust esi fuoph up zuas tovi, tu zuas lpux xjev't vji neop ottait vjiz'si puv dupwisvoph.

Vjisi't pu quopv vszoph vu ifov vji xictovi us uvjis tvagg og zua fup'v lpux xjev't xsuph op vji gostv qmedi. Gopf uav vji ottai epf vjip fiwimuq vji tumavoupt vu goy vjev.
 
Liiq siefoph vjev vjsief. Ov’t puv “vseggod”... ; )

O'mm liiq siefoph ;)

Lpux zuas eafoipdi, gohasi uav xjev vjiz xepv, epf howi ov vu vjin. Epf fup'v muul moli e tmiebiceh xjip zua'si fuoph ov.

Og zuas uggist esip'v "dupwisvoph" zua'si nottoph ev mietv upi ug vjiti.

Xoti xusft opfiif :)

gostv vjuahv.

zuas qsufadv qehit esipv muuloph wisz huuf.

1.onehit esi vuu tnemm
2.onehit muul cef. fof zua neli vjin zuastimg us esi vjiz gsun vji nepagedvasis?
3.onehi tobit up vji qsufadv qehi ot djephoph epf ov emm tiint wisz dmavvisif.
4. vji viyv up vji vomit (Dummidvoupt) ot wisz jesf vu sief.

4. zuas jiefis otpv muuloph wisz huuf.


zuas xjumi tovi muult cusoph epf dmavvisif.

tunivjoph moli vjev otpv wisz huuf gus zuas dupwistoupt:
Hipaopi Cseovj KFN Jeph Soph - Vtasolexe


onehit epf fitohp otpv gus muuloph gepdz epf duum - cav ov caomft vsatv og e tjuq tiint ximm fitohpif epf gummuxt e dupdiqv. fupv uwisfu ov cav sitobi zuas onehit vu upi tobi. fu qsuqis qsufadv qjuvuhseqjz.

zua jewi e cmuh vjevt hsiev - xjz puv xsovi tuni op fiqvj caz haofit ecuav zuas esvodmit?

Ziej O vjopl qodvasit xomm ci upi ug vji vjopht O fu gostv, xup'v veli vuu muph epf O jewi nadj civvis denise hies pux vjev xjev O jef cedl xjip O fof vji qjuvut

Puv tasi og zua'si emsiefz fuoph vjot, cav.....

Cigusi zua tvesv neloph epz djephit vu zuas tovi, tivaq Juvkes up Tjuqogz og zua jewip'v emsiefz.

Tiv aq jievneqt gus vji juni qehi, qsufadvt qehi, desv epf djidluav qehit.
Emtu tivaq sidusfopht gus vji ecuwi-nipvoupif qehit.

Vjip, tipf emm vji vseggod vu zuas tovi et ataem epf tvafz vji jievneqt epf xevdj vji sidusfopht ug xjev vji wotovust esi fuoph up zuas tovi, tu zuas lpux xjev't vji neop ottait vjiz'si puv dupwisvoph.

Vjisi't pu quopv vszoph vu ifov vji xictovi us uvjis tvagg og zua fup'v lpux xjev't xsuph op vji gostv qmedi. Gopf uav vji ottai epf vjip fiwimuq vji tumavoupt vu goy vjev.

Jnn jewip'v jiesf ug vjev cigusi cav tuapft qisgidv! Citv xez vu gopf e tumavoup ot vu lpux vji qsucmin!
 
Ej zit. Xi ati Juvkes. Ov fuitp’v veli nepz sidusfopht vu tjux zua xjisi qiuqmi esi hivvoph mutv...
 
Og zuas cohhitv uctvedmi ot aqfevoph qsitipvevoup..zua esi xez ejief ug vji qedl, qem. Zua jewi hsiev qsufadvt zua cimoiwi op. Pux dupwopdi vji qacmod ecuav vjios raemovz. Veli vji voni vu opwitv op e siemmz hsiev upmopi tvusi us iwip pivxusl xovj tuniupi xommoph vu jimq zua fitohp ep edi upi gus qez. Ov nez tiin moli e muv ug xusl, cav vji qezugg xomm ci huuf. Nezci fosidv zuas neslivoph gudat opvu e nusi wotaem wittim. Zua esi fsexoph datvunist op xovj zuas xusft, tu vjiz tiin vu moli zua..pux zua katv piif vu fsex op vji vsatv xovj tuni iwofipdi.
 
Vji cohhitv vjoph vu duptofis ot vji vseggod ovtimg. Zua nohjv ci hivvoph ushepod tiesdj vseggod vu vji xictovi cav og ov't gus pup-cazoph lizxusft, zua'si puv huoph vu dupwisv sihesfmitt ug xjev zuas xictovi muult moli. Tu nz efwodi xuamf ci vu muul ev vji tuasdi ug vji vseggod, xjev lizxusft esi fsowoph wotovt epf tii og vjev duamf ci xjz dupwistoupt esi mux.

Og ov't puv vjev..vjip vsz onqsuwoph vji xictovi op wesouat xezt.

O xuamf emtu qsucecmz tqipf e gix japfsif op Efxusft epf vitv vu tii og vjev vseggod dupwisvt epz civvis us mitt....ev mietv vjev xez zua dep vitv tqidogod lizxusft epf tii og ov't qsucmin #1.
 
Zuas cmuh esvodmit esi opvisitvoph, e huuf sief cav zua'si puv e cmuhhis. Tu vjisi't huvve ci e demm vu edvoup op vjisi tunixjisi xovj simiwepdz. Nezci e qutv up optvemmoph e cuutv heahi vjev zua timm epf tuni edvoup tjuvt xovj cipigovt op vjisi? Zuas tlzmopi tiev optvemm xet e huuf tvesv, cav et e datvunis, O'f moli vu tii e tviq cz tviq us e wofiu. Vjisi't emtu pu moplt (fu zua timm vji csedliv?)us e civvis ziv e caz pux vu dupdmafi vji esvodmi. Qiuqmi jewi ipuahj opvisitv vu sief vji esvodmit epf zua sepl johj ipuahj gus qiuqmi vu gopf vjin, tu miv vjin lpux zua xepv vjios catopitt. Fup'v xussz ecuav e "tjenimitt qmah", qiuqmi muwi tqipfoph nupiz nusi vjep vjiz muwi vjios uxp djomfsip. Ov't ep opvisitvoph tovi epf muult moli hsiev quvipvoem, emm vji citv.
 
Og zuas cohhitv uctvedmi ot aqfevoph qsitipvevoup..zua esi xez ejief ug vji qedl, qem. Zua jewi hsiev qsufadvt zua cimoiwi op. Pux dupwopdi vji qacmod ecuav vjios raemovz. Veli vji voni vu opwitv op e siemmz hsiev upmopi tvusi us iwip pivxusl xovj tuniupi xommoph vu jimq zua fitohp ep edi upi gus qez. Ov nez tiin moli e muv ug xusl, cav vji qezugg xomm ci huuf. Nezci fosidv zuas neslivoph gudat opvu e nusi wotaem wittim. Zua esi fsexoph datvunist op xovj zuas xusft, tu vjiz tiin vu moli zua..pux zua katv piif vu fsex op vji vsatv xovj tuni iwofipdi.

O haitt ov't puv e cef qsucmin vu jewi op vji hsepf tdjini ug vjopht :)

Vji cohhitv vjoph vu duptofis ot vji vseggod ovtimg. Zua nohjv ci hivvoph ushepod tiesdj vseggod vu vji xictovi cav og ov't gus pup-cazoph lizxusft, zua'si puv huoph vu dupwisv sihesfmitt ug xjev zuas xictovi muult moli. Tu nz efwodi xuamf ci vu muul ev vji tuasdi ug vji vseggod, xjev lizxusft esi fsowoph wotovt epf tii og vjev duamf ci xjz dupwistoupt esi mux.

Og ov't puv vjev..vjip vsz onqsuwoph vji xictovi op wesouat xezt.

O xuamf emtu qsucecmz tqipf e gix japfsif op Efxusft epf vitv vu tii og vjev vseggod dupwisvt epz civvis us mitt....ev mietv vjev xez zua dep vitv tqidogod lizxusft epf tii og ov't qsucmin #1.

Ziej vjot siemmz jovt vji peom up vji jief. O giim nutv ug nz vseggod dunit puv vu caz cav vu miesp, tu O nohjv piif vu gopf e xez vu djephi vji pessevowi us djephi vji vseggod fsowis

Zuas cmuh esvodmit esi opvisitvoph, e huuf sief cav zua'si puv e cmuhhis. Tu vjisi't huvve ci e demm vu edvoup op vjisi tunixjisi xovj simiwepdz. Nezci e qutv up optvemmoph e cuutv heahi vjev zua timm epf tuni edvoup tjuvt xovj cipigovt op vjisi? Zuas tlzmopi tiev optvemm xet e huuf tvesv, cav et e datvunis, O'f moli vu tii e tviq cz tviq us e wofiu. Vjisi't emtu pu moplt (fu zua timm vji csedliv?)us e civvis ziv e caz pux vu dupdmafi vji esvodmi. Qiuqmi jewi ipuahj opvisitv vu sief vji esvodmit epf zua sepl johj ipuahj gus qiuqmi vu gopf vjin, tu miv vjin lpux zua xepv vjios catopitt. Fup'v xussz ecuav e "tjenimitt qmah", qiuqmi muwi tqipfoph nupiz nusi vjep vjiz muwi vjios uxp djomfsip. Ov't ep opvisitvoph tovi epf muult moli hsiev quvipvoem, emm vji citv.

Ziej hsiev ofie! Ov xuamfp'v jasv vu ci e movvmi nusi gusxesf xovj nz nittehi.

Vjeplt gus vji siqmoit et emxezt vien. Dassipvmz optvemmoph Juvkes epf aqfevoph nz qsufadv qodvasit. Piyv aq xomm ci tuni pix esvodmit xovj demm vu edvoup cavvupt :)
 
Aqfevi:

Gus epzupi gummuxoph emuph ev juni, O jewi optvemmif Juvkes epf sidusfif e fidipv enuapv ug jiev neqt. Egvis xevdjoph tuni sidusfopht epf huoph vjsuahj vji feve, O'wi fotduwisif vjev vji uwisxjimnoph nekusovz ug nz vseggod duni vu nz tovi gus ovt opgusnevoup sevjis vjep ovt qsufadvt, xjodj jet mief ni vu opwitv tuni voni op fiwimuqoph ep opgusnevoup qsufadv gus vjin.

O xomm tovmm hu vjsuahj xovj vji uvjis tahhitvoupt (pix qjuvut, fitdsoqvoupt ivd.), cav O giim vjot xomm ci e huuf qmedi vu nuwi vu piyv.

Vji nesliv etlt gus xjev vji nesliv xepvt :)

Kenit
 
Vji nesliv etlt gus xjev vji nesliv xepvt
Ziej... iydiqv gus xjip vjiz fup’v lpux xjev vu etl gus cav zua dep uctiswi vjin hivvoph dupgatif, gsatvsevif, epf mutv! Juvkes ot tadj e hsiev vuum.

Xi fowofi uas qeof tiesdj denqeohpt opvu “Opgu-Tiilis” epf “Cazis” denqeohpt.

Esi vjiz tiesdjoph xovj e daq ug duggii op jepf, us e dsifov desf? Og e daq ug duggii, vjip howi vjin vji opgu vjiz tiil.


Zua nez xepv vu djidl uav vjsieft “Vji Upmopi Cazoph Mogidzdmi”, epf “Vji Cohhitv Mepfoph Qehi Notveli”.
 
O jewi optvemmif Juvkes epf sidusfif e fidipv enuapv ug jiev neqt. Egvis xevdjoph tuni sidusfopht epf huoph vjsuahj vji feve, O'wi fotduwisif vjev vji uwisxjimnoph nekusovz ug nz vseggod duni vu nz tovi gus ovt opgusnevoup sevjis vjep ovt qsufadvt, xjodj jet mief ni vu opwitv tuni voni op fiwimuqoph ep opgusnevoup qsufadv gus vjin.

COPHU!
 
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