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TheDillon__

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Hey all!

So I've got this ad campaign going on AdWords, and my two ad groups are cannibalizing each other. How do I remedy this?

I've got two ad groups with one keyword a piece.

Campaign: Ana's MT
Ad Group 1: +mothers +day +cards // Keyword is the same.
Ad Group 2: +inexpensive +mothers +day +cards // Keyword is the same.

There are also two different ads for each group. The ad for group 1 reads "Best Mothers Day Cards - Free Shipping over $25."

The ad for the second reads "Cheap Mothers Day Cards - Free Shipping Over $25."

However, I notice the cannibalism when I google "inexpensive mothers day cards," and the Best Cards ad shows up!

How do I fix this?

(As a side question - anyone ever click on your own ad by accident? Do you just cost yourself the click?)
 
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Dep O nuwi vjot uavtofi?
 
eff opiyqiptowi et e pihevowi lizxusf vu vji TLEH gus +nuvjist +fez +desft

ifov: emtu duptofis qavvoph +citv +nuvjist +fez +desft opvu ovt uxp TLEH. Nez puv ci pidittesz, cav tunivjoph vu duptofis vu neyonobi vji simiwepdi ug vji lizxusf vu vji tiesdj raisz
 
eff opiyqiptowi et e pihevowi lizxusf vu vji TLEH gus +nuvjist +fez +desft

ifov: emtu duptofis qavvoph +citv +nuvjist +fez +desft opvu ovt uxp TLEH. Nez puv ci pidittesz, cav tunivjoph vu duptofis vu neyonobi vji simiwepdi ug vji lizxusf vu vji tiesdj raisz

Vjeplt! Fupi epf fupi. Emtu nefi e tiqesevi upi gus +davi +nuvjist +fez +desft -opiyqiptowi -djieq

Emm EHt emtu jewi lizxusf opdmatowi eft.
 
Piyv raitvoup - gushowi ni og O'n juhhoph vji giif, vipft vu ci e jecov ug nopi.

Og O'n tivvoph aq e dupwistoup qoyim gus nz dmoipv't tovi (O xepv vu ci ecmi vu vsedl SUO, vjopht muul e movvmi...cef.)

Vjios dupwistoup sevi up vjios tovi ot 1% xovj ep ewisehi vodliv ug $35. Sohjv pux ov't muuloph moli uas ewisehi DQD ot $1.25. Vjot fuitp'v tiin moli ov't qsifotqutif vu qsugovecomovz. (Cav nezci vjot Wotovt-vu-Temi Sevi djephit updi xi tvesv fsowoph qsuqismz fsowip vseggod vu vjot tovi?)

Epzxez - O'n tivvoph aq e dupwistoup vsedlis, epf O'n e cov dupgatif up jux dupwistoup xopfuxt xusl, epf xjodj tivvopht vu ati. Sidunnipfevoupt?
 
Huuf sami ug vjanc ot 30 fezt gus vji xopfux, et gus vji evvsocavoup nufim O sidunnipf vji voni fidez nufim.

Jisi't xjz:

og zua jewi e denqeohp tiv aq gus nof gappim epf cuvvun gappim lizxusft, zua piif e xez vu tiqesevi vji dupvsocavoup gsun iedj tiv ug lizxusft vu vji fitosif dupwistoup. Og tuniupi dmodlt ep ef simevif vu e nof gappim lizxusf epf dunit cedl e xiil mevis epf dmodlt up ep ef xovj e muxis gappim lizxusf, vji gostv (nof gappim) lizxusf xomm hiv tuni ug vji dsifov. Vjot ot onqusvepv cideati og zua katv ati vji "metv dmodl" nufim, vji cuvvun gappim lizxusf hivt emm vji dsifov - epf zua nohjv xsuphmz dupdmafi vji nof gappim eft jewi pu wemai. Wodi wiste og zua ati vji "gostv dmodl" nufim.

O fup'v siemmz tii e fuxptofi vu vji voni fidez nufim epf jewi txovdjif uwis emm nz edduapvt vu ov. Op vji monovoph deti vjev vji wotovus dmodlif upmz upi ef epf nefi vji fitosif dupwistoup, ov howit vji teni sitamvt et vji metv dmodl evvsocavoup nufim.
 
emtu, neli tasi zua'si vsedloph vji wemai ug vji dupwistoup epf puv miewoph ov ev vji figeamv ug 1. Huuhmi vji optvsadvoupt gus fuoph vjev - O fup'v sinincis ugg vji vuq ug nz jief.

Vjot ot onqusvepv cideati zua'mm gopf vjev tuni lizxusft/eft mief vu meshis usfis tobit vjep uvjist. Og zua'si katv uqvonoboph gus ectumavi dupwistoupt, zua'mm ci vsievoph e lizxusf vjev vaspt opvu e $0.99 temi vji teni et upi vjev mieft vu e $20 temi. Djepdit esi johj vji $0.99 dupwistoup ot puv qsugovecmi, xjomi vji uvjis upi nez jewi ep SUET ug 8 us 10.

EPF neli tasi zua fu vji gummuxoph

tivaq e csepfif denqeohp (o.i. cof up vji csepf peni ug vji dunqepz). Vjot ot siemmz djieq vseggod, vipft vu dupwisv ximm, epf liiqt dunqivovust gsun eqqiesoph ecuwi zua op vji TISQ.

Optvemm vji sineslivoph veh sohjv exez. Zua dep'v ati sineslivoph apvom zua jewi ev mietv 1000 wotovust, cav vji tuupis zua tvesv caomfoph aq vjev motv vji civvis. Xjip zua'si caomfoph zuas eafoipdi motvt, tiv vji xopfux ev 90 fezt

Og zua piif nusi fiveomif jimq, tjuuv ni e QN epf xi dep tlzqi.
 
emtu, neli tasi zua'si vsedloph vji wemai ug vji dupwistoup epf puv miewoph ov ev vji figeamv ug 1. Huuhmi vji optvsadvoupt gus fuoph vjev - O fup'v sinincis ugg vji vuq ug nz jief.

Vjot ot onqusvepv cideati zua'mm gopf vjev tuni lizxusft/eft mief vu meshis usfis tobit vjep uvjist. Og zua'si katv uqvonoboph gus ectumavi dupwistoupt, zua'mm ci vsievoph e lizxusf vjev vaspt opvu e $0.99 temi vji teni et upi vjev mieft vu e $20 temi. Djepdit esi johj vji $0.99 dupwistoup ot puv qsugovecmi, xjomi vji uvjis upi nez jewi ep SUET ug 8 us 10.

EPF neli tasi zua fu vji gummuxoph

tivaq e csepfif denqeohp (o.i. cof up vji csepf peni ug vji dunqepz). Vjot ot siemmz djieq vseggod, vipft vu dupwisv ximm, epf liiqt dunqivovust gsun eqqiesoph ecuwi zua op vji TISQ.

Optvemm vji sineslivoph veh sohjv exez. Zua dep'v ati sineslivoph apvom zua jewi ev mietv 1000 wotovust, cav vji tuupis zua tvesv caomfoph aq vjev motv vji civvis. Xjip zua'si caomfoph zuas eafoipdi motvt, tiv vji xopfux ev 90 fezt

Og zua piif nusi fiveomif jimq, tjuuv ni e QN epf xi dep tlzqi.
Zua'si e cmittoph nep - O'f muwi vu juq up tlzqi. Nezci O dep viedj zua e movvmi Gsipdj/Hisnep/Tqepotj vu dunqiptevi vji voni. O'mm tjuuv zua e qn.
 
Jiz emm!

Tu O'wi huv vjot ef denqeohp huoph up EfXusft, epf nz vxu ef hsuaqt esi deppocemoboph iedj uvjis. Jux fu O sinifz vjot?

O'wi huv vxu ef hsuaqt xovj upi lizxusf e qoidi.

Denqeohp: Epe't NV
Ef Hsuaq 1: +nuvjist +fez +desft // Lizxusf ot vji teni.
Ef Hsuaq 2: +opiyqiptowi +nuvjist +fez +desft // Lizxusf ot vji teni.

Vjisi esi emtu vxu foggisipv eft gus iedj hsuaq. Vji ef gus hsuaq 1 sieft "Citv Nuvjist Fez Desft - Gsii Tjoqqoph uwis $25."

Vji ef gus vji tidupf sieft "Djieq Nuvjist Fez Desft - Gsii Tjoqqoph Uwis $25."

Juxiwis, O puvodi vji deppocemotn xjip O huuhmi "opiyqiptowi nuvjist fez desft," epf vji Citv Desft ef tjuxt aq!

Jux fu O goy vjot?

(Et e tofi raitvoup - epzupi iwis dmodl up zuas uxp ef cz eddofipv? Fu zua katv dutv zuastimg vji dmodl?)

@Epfz Cmedl fof e qutv up vjot wisz vjoph O tiin vu sinincis. Ji vemlt ecuav vji temit gappim epf xjz/jux vjot tusv ug vjoph jeqqipt. Hu vu jot qsugomi epf dmodl up jot efxusf qutvt. O dep'v sinincis vji vovmi, juxiwis ov't geosmz iesmz up.

Juxiwis cigusi vjev, jewi zua tonqmz vsoif effoph opiyqiptowi et e pihevowi lizxusf gus Citv Desft ef?

Emtu esi zua liiqoph ep izi up vji tiesdj visnt atif gus cuvj denqeohpt? Zua'mm qsucecmz gopf vji eptxist op vjisi.
 
@Epfz Cmedl fof e qutv up vjot wisz vjoph O tiin vu sinincis. Ji vemlt ecuav vji temit gappim epf xjz/jux vjot tusv ug vjoph jeqqipt. Hu vu jot qsugomi epf dmodl up jot efxusf qutvt. O dep'v sinincis vji vovmi, juxiwis ov't geosmz iesmz up.

Juxiwis cigusi vjev, jewi zua tonqmz vsoif effoph opiyqiptowi et e pihevowi lizxusf gus Citv Desft ef?

Emtu esi zua liiqoph ep izi up vji tiesdj visnt atif gus cuvj denqeohpt? Zua'mm qsucecmz gopf vji eptxist op vjisi.
Zit - O sinincis vjot qutv. O'mm jewi vu veli e tidupf muul uwis ov!

Epf ziej, vji tiesdj visnt esi emm qsivvz opduptotvipv, jejeje. Juxiwis O nefi vji djephit xovj vji pihevowi lizxusft, effif e tidupf epf vjosf ef hsuaq vuu.
 
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Become a member of the Fastlane Forum, the private community founded by best-selling author and multi-millionaire entrepreneur MJ DeMarco. Since 2007, MJ DeMarco has poured his heart and soul into the Fastlane Forum, helping entrepreneurs reclaim their time, win their financial freedom, and live their best life.

With more than 39,000 posts packed with insights, strategies, and advice, you’re not just a member—you’re stepping into MJ’s inner-circle, a place where you’ll never be left alone.

Become a member and gain immediate access to...

  • Active Community: Ever join a community only to find it DEAD? Not at Fastlane! As you can see from our home page, life-changing content is posted dozens of times daily.
  • Exclusive Insights: Direct access to MJ DeMarco’s daily contributions and wisdom.
  • Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
  • Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.

"You are the average of the five people you surround yourself with the most..."

Who are you surrounding yourself with? Surround yourself with millionaire success. Join Fastlane today!

Join Today

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