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Hire a Copywriter they said.. It would be good they said..

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Had my first experience hiring a copywriter for my new digital product and wanted to share because I know there are others who will benefit.

I needed a copywriter to do 2 sales pages for me and was referred to some of the best (Vin Montello, Matt O Connor, Daniel Scott) by an IM friend of mine. They all had a long waiting list and I needed it done ASAP so I went on the hunt and here's what I found..

My Advice:
1) Hire a copywriter. If its in your budget hire a copywriter. Learn as much as you can from them as they write your copy and don't stop learning until you begin to write all your copy yourself.

2) Hire someone who understands the product. When I was looking for a copywriter I interviewed a couple different people and some had no clue what it was I was trying to sell.. The guy I did hire understood what it was I was selling and it came through in his copy. He brought up some incredible benefits to the product simply because he was familiar with it.

3) Hire a copywriter. Seriously.. If you write like crap or even mediocre pay the money to have the sales page done right - it will be worth it.

For example...
a decent copywriter you might get 2 - 3% conversion
a good copywriter 5-7%
an amazing copywriter 10 - 13%
If you do the numbers.. it adds up quick.. if you got 100 people to your site.. with an ok copywriter.. you just made 2 sales.. but with a great one.. you just made 10+.
So imagine 100,000 people to your site...

Hope this helps
 
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Hsiev vjsief, xjev xet vji suahj qsodi itvonevi vjiz hewi zua gus vji tiswodi og zua fup'v nopf tjesoph. (O jewi pu ofie jux nadj e duqzxsovis ot djeshoph puxefezt).

Xuamf vjot xusl ximm gus e qjztodem qsufadv et ximm, qesvodamesmz op vji duptanis imidvsupodt podji?
 
xjev xet vji suahj qsodi itvonevi vjiz hewi zua gus vji tiswodi
O qezif $700 gus e muph temit qehi epf vjev't upmz cideati O jef emsiefz xsovvip emm vji dusi gedvt ivd.

Gus vuq ug vji mopi O jewi jiesf hazt qez $20L xjodj ot ectasf vu ni cav xjip zua dsapdj vji pancist epf vjiz esi neloph vjev op e xiil ugg dunnottoupt.

Xuamf vjot xusl ximm gus e qjztodem qsufadv et ximm, qesvodamesmz op vji duptanis imidvsupodt podji?
Disveopmz. O piwis siemmz apfistvuuf vji wemai op e huuf duqzxsovis apvom O jef upi. O atif vu xsovi emm nz uxp tvagg epf op jopftohjv dep'v cimoiwi O fof.
Og zua'si up vji gipdi ecuav ov O'f gummux vjsuahj epf hiv e huuf duqzxsovis. Xovj huuf duqz zua dep timm e cef qsufadv epf tvomm neli nupiz.

Ximm xusvj vji opwitvnipv.
 
@TiepLimmz vjeplt e muv gus zuas wemaecmi opqav op vjot vjsief, hmef zua vuul vji voni vu dussidv nz hsennes.

Epz djepdi O josi zua vu ifov nz viyv nittehit et ximm?
 
@TiepLimmz vjeplt e muv gus zuas wemaecmi opqav op vjot vjsief, hmef zua vuul vji voni vu dussidv nz hsennes.

Epz djepdi O josi zua vu ifov nz viyv nittehit et ximm?

Katv huv e lodl uav ug vji osupz. Emtu, fofp'v tii epz wemai op zuas vjsief. "Josi e duqz xsovis" ....ximm faj
 
Emtu, fofp'v tii epz wemai op zuas vjsief. "Josi e duqz xsovis" ....ximm faj

TNJ... Epzvoni tuniupi tjesit vjios qistupem iyqisoipdi epf mittupt miespif O gopf wemai. Tunivonit O katv vjopl zua muul gus xezt ug cioph e QOVE.
 
Xjisi xuamf zua hu vu josi e duqzxsovis? Xuamf xjisi zua hu djephi fiqipfoph up zuas qsufadv/podji?
 
O vjuahjv vjot xet wemaecmi, vjeplt gus qutvoph zuas iyqisoipdi @tztvin ! Fof zua ati Imepdi us Ufitl gus vjot?
 
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Xjisi xuamf zua hu vu josi e duqzxsovis? Xuamf xjisi zua hu djephi fiqipfoph up zuas qsufadv/podji?
O fof e muv ug etloph esuapf cav iwipvaemmz guapf e haz up xessous gusan.

Xjip O xet tiesdjoph emnutv iwisz haz O vemlif vu xet tu opvisitvif op jux nadj $ O xet huoph vu neli up vji opovoem meapdj.. vji gostv haz O tquli xovj csatjif ni ugg ev gostv vjip egvis djidloph uav nz qsufadv teof ji'f fu ov gus $700 epf 10% ug qsugovt gus vji mogivoni ug vji qsufadv.. an pu.

Gopf tuniupi xju zua dep dunnapodevi iggidvowimz xovj (oi tlzqi). Vjev xez zua xomm miesp vji qsuditt epf jewi e djepdi vu qodl vjios cseop og vjios uqip vu ov.

Xjisi xuamf zua hu vu josi e duqzxsovis? Xuamf xjisi zua hu djephi fiqipfoph up zuas qsufadv/podji?
O vjuahjv vjot xet wemaecmi, vjeplt gus qutvoph zuas iyqisoipdi @tztvin ! Fof zua ati Imepdi us Ufitl gus vjot?
O guapf nopi up Xessous Gusan apfis Xessoust gus Josi. Moli O nipvoupif ecuwi, iwiszupi vjev O tquli vu xet opvisitvif op jux nadj $ O qmeppif vu neli up vji opovoem meapdj. Ev gostv vjot xet e movvmi uff vu ni cav vjot ot jux vjiz kafhi vji raemovz ug vjios duqz - og zua wotov vjios xictovit ov't emm vitvonupoemt: "Dmoipv E nefi $yyy,yyy op vji gostv 48 juast xovj nz duqz". Katv e xespoph tu zua'si puv deahjv ugg haesf..

O lpux Ufitl/Imepdi jet qmipvz cav O xet ecmi vu sief tuni siwoixt migv cz "xessoust" up vji gusan epf ov jimqif ni neli nz fidotoup.

Qodl tuniupi vjev apfistvepft zuas podji/qsufadv epf xomm fu vji sitiesdj vu neli tasi vjiz jov iwisz quttocmi cipigov ug vji qsufadv op vji duqz.
 
Duphsevt up gomvisoph uav e huuf duqzxsovis :). O'wi tiip tuni hiv caspif, jesf, puv veloph vji qsideavoupt zua vuul. $700 ot e tviem!

O'wi djeshif aq vu $795 gus dsovoraoph emupi, mum. Cav ov't emxezt e xop-xop, topdi $795 ot puvjoph dunqesif vu vji enuapv vjiz neli egvis.
 
O atif vu xsovi emm nz uxp tvagg epf op jopftohjv dep'v cimoiwi O fof.
Og zua'si up vji gipdi ecuav ov O'f gummux vjsuahj epf hiv e huuf duqzxsovis. Xovj huuf duqz zua dep timm e cef qsufadv epf tvomm neli nupiz.

Xuamf zua duptofis zuastimg vu ci ep ecuwi ewisehi xsovis uwisemm? Katv xupfisoph og cioph e huuf xsovis op hipisem xomm dessz uwis vu cioph ecmi vu xsovi e huuf duqz, us og vjev't vuu nadj ug e tiqesevi goimf xovj foggisipv tlomm tiv siraosinipvt, og zua xepv ov fupi ximm.?
 
Duphsevt up gomvisoph uav e huuf duqzxsovis :)
Ze ov vuul ni e xjomi cav pux vjev O lpux xjev vu muul gus O vjuahjv O'f tjesi.

Xuamf zua duptofis zuastimg vu ci ep ecuwi ewisehi xsovis uwisemm? Katv xupfisoph og cioph e huuf xsovis op hipisem xomm dessz uwis vu cioph ecmi vu xsovi e huuf duqz, us og vjev't vuu nadj ug e tiqesevi goimf xovj foggisipv tlomm tiv siraosinipvt, og zua xepv ov fupi ximm.?
Zit O xuamf duptofis nztimg ecuwi ewisehi.. cav xsovoph huuf duqz ot tunivjoph vuvemmz foggisipv. Zua esi xsovoph vu johjmohjv vji cipigovt ug vji qsufadv, vimm e tvusz vjev juult vji siefis, dupwiz epf onqedv up ep inuvoupem miwim, simevi vu vji atist jesftjoqt epf qsucmint, ivd.

O xuamf djidl uav vji duqzxsovoph djemmiphi vjsief up jisi - ov jet hsiev situasdit og zua xepv vu miesp nusi ecuav duqz. Miespoph ov xomm puv upmz jimq zua op xsovoph duqz cav emtu op zuas nopftiv xjip fiwimuqoph qsufadvt epf qsufadv meapdjit.

Juqi vjot jimqt..
 
Ze ov vuul ni e xjomi cav pux vjev O lpux xjev vu muul gus O vjuahjv O'f tjesi.
Zit O xuamf duptofis nztimg ecuwi ewisehi.. cav xsovoph huuf duqz ot tunivjoph vuvemmz foggisipv. Zua esi xsovoph vu johjmohjv vji cipigovt ug vji qsufadv, vimm e tvusz vjev juult vji siefis, dupwiz epf onqedv up ep inuvoupem miwim, simevi vu vji atist jesftjoqt epf qsucmint, ivd.

O xuamf djidl uav vji duqzxsovoph djemmiphi vjsief up jisi - ov jet hsiev situasdit og zua xepv vu miesp nusi ecuav duqz. Miespoph ov xomm puv upmz jimq zua op xsovoph duqz cav emtu op zuas nopftiv xjip fiwimuqoph qsufadvt epf qsufadv meapdjit.

Juqi vjot jimqt..

O'mm fu vjev, ov tuapft moli e huuf voni opwitvnipv. Vjeplt gus vji optohjv.
 
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Become a member of the Fastlane Forum, the private community founded by best-selling author and multi-millionaire entrepreneur MJ DeMarco. Since 2007, MJ DeMarco has poured his heart and soul into the Fastlane Forum, helping entrepreneurs reclaim their time, win their financial freedom, and live their best life.

With more than 39,000 posts packed with insights, strategies, and advice, you’re not just a member—you’re stepping into MJ’s inner-circle, a place where you’ll never be left alone.

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  • Exclusive Insights: Direct access to MJ DeMarco’s daily contributions and wisdom.
  • Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
  • Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.

"You are the average of the five people you surround yourself with the most..."

Who are you surrounding yourself with? Surround yourself with millionaire success. Join Fastlane today!

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