Hey all!
I've been struggling a lot recently trying to write my copy to a product I'm on right now. The problem is that I can't seem to really grasp how to write copy to a specific demographic. Two of the different demographics that the product is marketed toward are college aged girls and mothers of young (5-10) children.
I've been trying to read up a lot on the various copy threads on the forum, and what I've been doing so far is finding out where those people hang out and then finding out how they speak so you can write copy that will speak to them.
So with that in mind, I went to the Facebook page for Cosmopolitan.
I could barely stomach it. Almost literally nothing but gossipy, trollish comments, and endless flame wars. From many, many, maaaany different women (and a small portion of men).
I then went over to the Facebook page for Oprah's magazine, which had a quality of comment that was much friendlier, but still seemed to lack anything I could really use for writing copy that spoke to them. I've been trying to figure this out for the last few days and it's starting to drive me bonkers.
So my questions are:
How do you all write copy that speaks to your specific demographics? Do you go to websites that your demographic frequents? How do you find those websites? What's your general strategy for learning this?
Cheers!
I've been struggling a lot recently trying to write my copy to a product I'm on right now. The problem is that I can't seem to really grasp how to write copy to a specific demographic. Two of the different demographics that the product is marketed toward are college aged girls and mothers of young (5-10) children.
I've been trying to read up a lot on the various copy threads on the forum, and what I've been doing so far is finding out where those people hang out and then finding out how they speak so you can write copy that will speak to them.
So with that in mind, I went to the Facebook page for Cosmopolitan.
I could barely stomach it. Almost literally nothing but gossipy, trollish comments, and endless flame wars. From many, many, maaaany different women (and a small portion of men).
I then went over to the Facebook page for Oprah's magazine, which had a quality of comment that was much friendlier, but still seemed to lack anything I could really use for writing copy that spoke to them. I've been trying to figure this out for the last few days and it's starting to drive me bonkers.
So my questions are:
How do you all write copy that speaks to your specific demographics? Do you go to websites that your demographic frequents? How do you find those websites? What's your general strategy for learning this?
Cheers!
Dislike ads? Become a Fastlane member:
Subscribe today and surround yourself with winners and millionaire mentors, not those broke friends who only want to drink beer and play video games. :-)
Membership Required: Upgrade to Expose Nearly 1,000,000 Posts
Ready to Unleash the Millionaire Entrepreneur in You?
Become a member of the Fastlane Forum, the private community founded by best-selling author and multi-millionaire entrepreneur MJ DeMarco. Since 2007, MJ DeMarco has poured his heart and soul into the Fastlane Forum, helping entrepreneurs reclaim their time, win their financial freedom, and live their best life.
With more than 39,000 posts packed with insights, strategies, and advice, you’re not just a member—you’re stepping into MJ’s inner-circle, a place where you’ll never be left alone.
Become a member and gain immediate access to...
- Active Community: Ever join a community only to find it DEAD? Not at Fastlane! As you can see from our home page, life-changing content is posted dozens of times daily.
- Exclusive Insights: Direct access to MJ DeMarco’s daily contributions and wisdom.
- Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
- Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.
"You are the average of the five people you surround yourself with the most..."
Who are you surrounding yourself with? Surround yourself with millionaire success. Join Fastlane today!
Join Today
eomcovoph: *
