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My last venture isnt going as well as I had hoped. I still have all the blueprints, and I can visit it at a later time if it becomes appealing, but at this time It seems like a money pit, so im moving in a new direction.
Now the market im trying to break into is the beef jerky market. Tons of competition, but I have something a little different im planning (slim jim did meat sticks, perky did caffeinated jerky etc)
I dont have a usda certified facility so im going to have to have the jerky private labelled. I don't have a ton of money to drop on inventory either so its either bootstrapping or kickstarter. I would prefer kickstarter.
So heres the question. If you were trying to get preorders for beef jerky on kickstarter how would you target your market? I envision facebook advertisement being a big one. The only other avenues i can think of are friends, and family. What would you do?
Now the market im trying to break into is the beef jerky market. Tons of competition, but I have something a little different im planning (slim jim did meat sticks, perky did caffeinated jerky etc)
I dont have a usda certified facility so im going to have to have the jerky private labelled. I don't have a ton of money to drop on inventory either so its either bootstrapping or kickstarter. I would prefer kickstarter.
So heres the question. If you were trying to get preorders for beef jerky on kickstarter how would you target your market? I envision facebook advertisement being a big one. The only other avenues i can think of are friends, and family. What would you do?
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