Idea for Meal Replacement/Nutrition Brand

[aidanoffline]

So this weekend I was doing a bit of traveling with my family to the world capital of baseball, Cooperstown NY.

This town is absolutely beautiful, and the history there is rich, but it has a problem. There's nothing for me to eat.

This is a common issue for wherever we travel to. While my family may be content with eating pizza and McDonalds for the duration of the trip, I'm stuck eating CLIF Bars because most hotels don't have kitchens you can use to cook things, and I value my nutrition/fitness goals.

Sure, yes, I could have meal prepped, but doing so would have involved a cooler and the hotel having a fridge that wasn't the size of a chair. This problem isn't just in hotels but also whenever we're on the road, and I'm really forced to eat whatever protein supplement food a gas station has. Situationally, this is highly inconvenient.

You have to make compromises with all of this. Either the brand values healthy decisions but doesn't have a ton of calories/macros, or it's literally gut damaging but has a lot of calories and protein. I feel most "health" brands play into the nutritional image to get sales, such as Clif and Quest products.

I propose an all-natural and healthy line of meal replacement drinks, healthy energy drinks (Celsius honestly should be banned from stores), protein bars, ready made meals, and maybe even snacks like lean jerky, and I want to call this line Macros. These products will be available on college campuses, online, in grocery stores, and most importantly, in convenience stores.

It will start with the meal replacement drink, made from real ingredients and coming in smoothie flavors, as well as being non-dairy so you don't feel bloated. It will have plenty of protein, good carbs, and good fats.

Tell me what you guys think about this whole concept.

 

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[perchboy]

I wish there was something on the market like this.

Now do the math first to see if your idea works.

Can you sell them at a reasonable price? I’m sure it will cost much more than an energy drink to produce since you’re using real ingredients that expire instead of Carmine A2085 berry hydrate replacement.

If the math works out, now test it.

Spend 1 hour creating a simple shopify site.

$50 to an instagram fitness page to promote your product.

Either you lose $50 and an hour of time because no one wants it.

Or now you have orders that you need to fulfill and you can use that money towards production costs.

Boom

 

[aidanoffline]

I wish there was something on the market like this.

Now do the math first to see if your idea works.

Can you sell them at a reasonable price? I’m sure it will cost much more than an energy drink to produce since you’re using real ingredients that expire instead of Carmine A2085 berry hydrate replacement.

If the math works out, now test it.

Spend 1 hour creating a simple shopify site.

$50 to an instagram fitness page to promote your product.

Either you lose $50 and an hour of time because no one wants it.

Or now you have orders that you need to fulfill and you can use that money towards production costs.

Boom

Should be a lot more of a straightforward process than inventing new technology. Imma get right to work on this.