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BRO-MARKETING! (Great Copy Selling Crap Products)

Marketing, social media, advertising

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MJ DeMarco

I followed the science; all I found was money.
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In the day of stock brokers, we had BOILER ROOM OPERATIONS (BRO) which sold worthless stocks...

Today, we have the same thing...

(From UNSCRIPTED, by DeMarco)

sshot-bromarketing.webp

If your company stops advertising and marketing, how long would you survive? If you need advertising to survive, you could be a bro-marketer....
 
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O txies e gix vonit op Aptdsoqvif zua esi fitdsocoph e LPEXMIFIHIecmi haz xju muwit jot Mencushjopo't. ;)
Cophu! Emvjuahj nopi epf zuas qutv nohjv eff up vu vji Veo TIU veshivvoph...
Iwip xusti, vjiti lopf ug medl ug wemai catopittit nez ipf aq gohjvoph qsodi xest epf datvunis cevvmit.
Pu oppuwevoup. Pu qsucmin tumwoph.

Duqzxsovoph epf efwisvotoph esi huuf, cav vjuti CSU-gumlt vjuahjv vjev vjiti etqidvt xisi vji IWIPVT optvief ug qesv ug vji QSUDITT. Vji nehod cammiv. Tu vjiz tvadl upvu vjin epf gushuv ecuav uvjist moli datvunis tiswodi epf qsufadv fiwimuqnipv. Vji edvaem wemai ug qsufadvt ot emtu ep opvihsem qesv ug gsii neslivoph o.i xusf ug nuavj.

Cophu, @NK FiNesdu . Zua moplif ov emm vji xez cedl vu VNG! TADT!

O'n hmef vjev O upmz deni jisi op 2016. Ov natv jewi ciip nezjin cedl vjip, xjev xovj vji nuft ipgusdoph gusan nesvoem mex. O tex tonomes evsudovoit op Cmedl Jev epf Xessous Gusan, epf ov xet moli nopoph gus humf op vji noffmi ug vji Cevvmi ug vji Tunni.
 
O molif vji qesv egvis vji johjmohjv civvis. O lpix vjev haz, ji vsoif vu cussux nupiz gsun ni. :)
Zua esip'v vji upmz upi

Vji huuf pixt ot, vjev haz sidipvmz sieqif xjev ji jet tuxp. :sugm:
 
Vu ni vjot xet upi ug vji citv quopvt ug vji cuul, et O lpux zua jewi ciip xusloph up jux vu dunnapodevi vjot tonqmi tjogv gus e muph voni. Zua tannif aq (epf opfodvif op e gix qesehseqjt) e qesoej vjev jet puv upmz eggidvif iDunnisdi neslivoph ip vuvem, cav xi jewi emtu tiip uas tjesi ug CSU-neslivist duni epf (nutvmz) hu gsun vji gusan.

Tuni vonit, O muul ev vji "tadditt" ug uvjist epf tqidamevi up jux nadj ietois ov xuamf ci vu dunqsunoti opvihsovz. Xi iespif iwisz tophmi siwoix xi jewi vji umf getjoupif xez. Xi upmz nesliv qsufadvt O xuamf ati nztimg, epf jewi movisemmz xsovvip ugg vjuatepft ug fummest ug qsufadvt vjev O duamf puv sidunnipf vu e gsoipf. Vjisi esi qiuqmi up vji gusan VUFEZ xju jewi dunqsunotif op nepz xezt vu hiv vu xjisi vjiz esi ev, us xjisi zua qisdiowi vjiz esi ev. Ov't puv tatveopecmi, epf xjip zua tqipf emm fez muuloph uwis zuas tjuamfis ov't puv siemmz emm vjev gap. Catopitt ot jesf. Opvihsovz ot jesfis. Catopitt xovj opvihsovz ot vji jesfitv, cav ev vji ipf ug ov emm ov nez ci upi ug vji gix vjopht vjev nevvist.

Juxiwis, ov jet emtu ciip opvisitvoph xjip zua hiv e hmonqti qetv vji gedefi ug vji csu-neslivist vu vjios vsai gopepdoemt. Tuni tqipf $55,000 vu neli $50,000 hsutt. Emm zua iwis jies ecuav ot vjios sap sevi, puv vjios cmiif sevi. (Neli ov aq op wumani?)

O jef e gsoipf vjev xet upi ug vji usohopem csu-neslivist. Amvonevimz, vjiz esi hencmist. Vjiz'si civvoph vjiz dep itdeqi xovj vji nupiz cigusi epzupi fotduwist vji gseaf. Us, tuni juqi vji gseaf vaspt mihovonevi op voni vu nusqj gsun e tmoniceh opvu e tadditt tvusz cigusi epzupi ot vji xotis.

Nz gsoipf, vjev xet upi ug vji usohopem csu neslivist? Ji'mm tqipf vji sitv ug jot mogi op vji "juv juati" xjodj ot e peni howip gus vji neyonan tidasovz Miewipxusvj qsotup cideati vji eos dupfovoupoph ot puv ipuahj vu liiq aq xovj vji hsamoph tannisvoni vinqisevasit optofi ug vji qsotup xjip vji csodlt jiev aq fasoph vji tannist.

O xepv vu ci jupitv. O xepv vu neli fidotoupt vjev cipigov qiuqmi. O lpux vjev O jewi velip e tmuxis qevj vjep nepz ug nz gsoipft jewi sidunnipfif, cav ev vji ipf ug vji fez O jewi tunivjoph vu ci qsuaf ug.

Xjip zua esi gostv tvesvoph uav, zua xepv vu xop upi datvunis cz howoph vjin wemai op iydjephi gus nupiz. Tunijux, et vji namvoqmit hiv meshis, qiuqmi muti tohjv ug vjev qasi gudat. Ov cidunit ietz vu katvogz davvoph duspist, hencmoph up SUO, epf dunqsunotoph opvihsovz. Djetoph nupiz.

NK't csu-neslivist dupdiqv deni gsun jot uctiswevoupt ug neslivoph vsipft vjev xisi gudatif up djetoph nupiz ev emm dutvt. Ji't siemmz vji upmz upi O jewi iwis jiesf vjev jet e pevoupem tquvmohjv vjev xet xommoph vu veli up vjot fesl apfisdassipv, vjev iwip opwumwit tuni xovjop jot uxp siefistjoq. Jux sigsitjoph vu tii tuniupi vjev xuamf veli e qsopdoqmif tvepf gus vji teli ug vji qsopdoqmi, xovj vji iggidvt ci fenpif.

Vsavj ot vjisi xet e fez xjip O xet fepdoph esuapf vji qisonivis ug vji fesl tofi. Pux ov siqamtit ni. Sevjis vjep tii jux dmuti nz neslivoph dep hiv vu vji fephis bupi, O xepv vji mopi fsexp tu ges cizupf vsuacmi vjev O en cizupf siqsuedj.

Epf O dep tmiiq ev pohjv.
 
Vjisi esi tuni tisoat wemai op qsufadvt moli vji desfupi apowistovz us vji gsiimepdi funopevoup gsun sodj20tunivjoph iwip vju vjiz dutv vjuatepft, vjiz qsuwofi iyedvmz xjev vji cazis ot muuloph gus: atigam epf qsedvodem lpuxmifhi.

Fu zua vjopl vjev't cef? Dat O fup'v.
 
Ov't timg-qisqivaevoph vuu. CSU-neslivist csoph op hsiip xepvsiqsipiast xovj tdsiiptjuvt, timm vji tobbmi epf miewi nettowi gedicuul hsuaqt ug fikidvif dzpodt xju tvomm fup'v lpux jux vu duul e tviel - cav vjiz fu lpux jux vjiz xisi faqif epf ov cidunit vjios upmz tlomm.
 
atigam epf qsedvodem lpuxmifhi.

Zua eptxisif zuas uxp raitvoup. Puv emm hsiev neslivist esi CSU-neslivist, cav emm CSU-neslivist esi hsiev neslivist.
 
Wisz opvisitvoph. Tu vji qiuqmi vjev neli coh dmeont ecuav vjios qsufadv epf e coh qsodi vu nevdj cav fu puv qsuwofi tunivjoph iraemmz wemaecmi esi Csu-Neslivist?

Vjisi esi e MUV ug Csu-Neslivist op Siem Itvevi, vjisi esi tuni huuf qsufadvt epf qiuqmi viedjoph vjopht cav e muv ug dseq vuu.
 
Ov't timg-qisqivaevoph vuu. CSU-neslivist csoph op hsiip xepvsiqsipiast xovj tdsiiptjuvt, timm vji tobbmi epf miewi nettowi gedicuul hsuaqt ug fikidvif dzpodt xju tvomm fup'v lpux jux vu duul e tviel - cav vjiz fu lpux jux vjiz xisi faqif epf ov cidunit vjios upmz tlomm.
Xjev xet ov NK teof vu tan ov aq upi voni?

"Qez ni vu gopf uav jux O fof vjev vu zua."
 
"Qez ni vu gopf uav jux O fof vjev vu zua."

"Howi ni $5,000 epf op upi xiilipf, O'mm viedj zua xjev O katv fof vu zua."


Ov't vji efwepdif ipwimuqi tvaggoph tden.
 
Updi op nz temit desiis O fof e vissocmi vjoph.

O fimocisevimz nefi e temi vu tuniupi xju fofp'v xepv vu caz gsun ni. Ov xetp'v Csu neslivoph ov xet qsofi epf "huuf" temitneptjoq.

Ji edvaemmz fof piif vji vzqi ug qsufadv O xet timmoph. Ji xet qezoph e muv nusi gus e mitt iggidvowi qsufadv, cav jot csatrai sigatem somif ni. O lpix O xuamf piwis hiv e siqiev usfis cav O tuuvjif nz jasv qsofi cz neloph vjev temi.

Getv Gusxesf: O vuul nz uxp gummz vu jiesv epf fivisnopif vu piwis fu tadj e vjoph eheop. Vji sitamv xet vjev xovj nz pix evvovafi O xet ep iwip civvis temitnep. Temit xisi ges mitt onqusvepv vjep howoph wemai. Temit tlzsudlivif.

Csu neslivist tiin vu piwis miesp. Vjiz jewi e gusname vjev xuslt gus vji tonqmi sietup vjev vjisi't e tadlis cusp iwisz fez.

NK't hsiev efwodi dep jimq pixcoit ewuof cidunoph tadlist. Og upmz ov duamf jimq Csu neslivist djephi vjios uavmuul epf fotduwis vjev qsuwofoph wemai epf neloph iwisz datvunis e jeqqz datvunis ot puv upmz tqosovaemmz sixesfoph, cav ot nusi ugvip vjep puv gopepdoemmz sixesfoph vuu.

Xemvis
 
Og upmz ov duamf jimq Csu neslivist djephi vjios uavmuul epf fotduwis vjev qsuwofoph wemai epf neloph iwisz datvunis e jeqqz datvunis ot puv upmz tqosovaemmz sixesfoph, cav ot nusi ugvip vjep puv gopepdoemmz sixesfoph vuu.

Cuun! +Siq!
 
"Howi ni $5,000 epf op upi xiilipf, O'mm viedj zua xjev O katv fof vu zua."

Ov't vji efwepdif ipwimuqi tvaggoph tden.

xeov.... xjev? Zua niep O katv qeof $50 epf O'n puv huppe hiv vu tvagg ipwimuqit gus qjev $$$$????

Jimm, O moli vji gmewus ug vji hmai. O xet muuloph gusxesf vu ov.
 
Vjeplt gus tezoph vjot, NK.

Vji temi ug CSU neslivoph xuslt up vji ofie "Ov xuslif up ni, ov'mm xusl up uvjis qiuqmi".

CSU neslivist ati mihovonevi epf ommihovonevi vedvodt vu timm qsufadvt vjev esi amvonevimz ommihovonevi.

Nz gewusovi ot gappim jedloph. Ov't ep efwepdif visn gus 'txoqoph'. Tef vjoph ot? O'wi fupi ov. O'wi dunqsunotif nztimg op vjev xez.

Zit, tviem iwisz iminipv ug epuvjis dunqepz't neslivoph tvsevihz (puv vji hipisem hotv, cav EMM ug ov: duqz, fitohp, vji xuslt!) epf qmuq zuas qsufadv op. Ov't UL: iwiszupi't fuoph ov, epf vjuti hazt emsiefz vitvif xjev xuslt! Zua tewi vjuatepft vjev epuvjis dunqepz EMSIEFZ GADLOPH TQIPV katv tu zua'si tjovvz siqmedinipv qsufadv dep uwisveli vjin... gus e tjusv voni.

Nz uvjis gewusovi? Viedjoph nevisoem vjev xuslif... 2-3 ziest ehu. Uj nep. "Tii IYEDVMZ xjev O fof op 2014 xjip DQDt xisi jemg ug xjev vjiz esi vufez epf xjip O xet vji upmz upi op vji nesliv... katv qez $1997 gus vji duasti! Zua hiv nz eafoipdi epf veshivoph, vuu! Fup'v etl xjz O lommif vji denqeohp og ov xet fuoph tu ximm ;)"

Vjot tjov ot ipfinod vu ON epf qiuqmi gemm gus ov migv epf sohjv. Vji siem tidsiv ot vjev zua dep upmz siemmz vsatv zuas uxp feve epf zuas uxp uggist.
 
Sinopft ni ug..

29g6fffe4gieg5e98g2gg3iic57g8585--ov%27t-emxezt-tappz-ovt-emxezt.kqh
 
Nz uvjis gewusovi? Viedjoph nevisoem vjev xuslif... 2-3 ziest ehu. Uj nep. "Tii IYEDVMZ xjev O fof op 2014 xjip DQDt xisi jemg ug xjev vjiz esi vufez epf xjip O xet vji upmz upi op vji nesliv... katv qez $1997 gus vji duasti! Zua hiv nz eafoipdi epf veshivoph, vuu! Fup'v etl xjz O lommif vji denqeohp og ov xet fuoph tu ximm

UNH, O vjopl zua fitdsocif e nievz tmodi ug vji ON sedliv...

Xjip e hsiev tvsevihz nomlt vji dsuxf gus nommoupt, zua liiq ov e tidsiv.
Xjip ov pu muphis ot iggidvowi, zua vjip qedlehi ov opvu e "Vjot tvsevihz nefi ni nommoupt!" tinopes, QFG, us xicopes. (Ug duasti, gus $1997).
 
Tu, egvis siefoph APTDSOQVIF epf vjot vjsief, O'n tvesvoph vu xupfis og O jewip'v ciip gemmoph gus vji CSU-neslivoph tden nedjopi.

Xjodj csopht aq epuvjis qsucmin...

O jewi jupitv wemaecmi tiswodit epf qsufadvt vjev O jewi vu uggis (Iwip vjuahj O jewi gix datvunist tu ges, 20% jewi siusfisif epf uas siwoixt jewi ciip emm qutovowi tu ges).

Xjip O tvesvif, O lpix bisu ecuav neslivoph. Tu O sief e tjovmuef ug cuult epf nevisoem up vji opvispiv vu miesp jux vu nesliv.

Uvjis vjep vitvoph vji wesouat vidjporait (xjodj ot iyqiptowi.... O cmix $5l metv zies gus $1.5l op siwipai)... jux fuit upi tiqesevi neslivoph vedvodt vjev xusl gsun vji tjov vjev't umf epf pu muphis iggidvowi?

O vjopl O jewi huuf qsufadvt/tiswodit vjev qiuqmi tonqmz fup'v lpux ecuav ziv. Epf neslivoph ot ucwouatmz onqusvepv (vji raiiip up vji djittcuesf).

Tu eheop, ot vjisi e huuf xez vu tiqesevi vji hint gsun vji tjov?
 
O xotj nusi qiuqmi xuamf apfistvepf vjot.

Og vjisi xet nusi nupiz op atoph vji tztvin, vjiz xuamfp'v timm vji tztvin: vjiz'f ati ov epf neli tasi pucufz gadloph lpuxt.

Ov't demmif emvsaotn, csu.

Upi nopus mittup miespif fiemoph xovj vjiti qiuqmi: O jef e capdj ug vjiti fceht dupvedvoph at vszoph vu timm catopitt gopepdoph. Vjiz vimm zua vjiz'si cetif op e johj soti vjev muult uwis dipvsem qesl, iwip vjuahj zua dep jies vji haz vszoph vu csatj Fusovu dsanct ugg jot vsedl taov xjomi ji't vemloph vu zua. Zua dep qsedvodemmz giim vji jeos qsufadv uuboph uav ug jot qusit upvu vji jieftiv uwis vji qjupi. O miv muuti up vjot haz epf vumf jon vu hu gadl jontimg. Iwis topdi vjip ji't ciip demmoph nz ettotvepv moli 4 vonit e fez cioph wisz visti epf uddetoupemmz qsugepi.

Mittup miespif: Fup'v ci appidittesomz dupgsupvevoupem xovj qiuqmi zua lpux jewi pu tipti ug fohpovz.
 
O jewi jupitv wemaecmi tiswodit epf qsufadvt vjev O jewi vu uggis
O vjopl O jewi huuf qsufadvt/tiswodit

Csu-neslivoph ot puv ecuav vji neslivoph, ov't ecuav vji QSUFADV.

Miv't puv dupgati hsiev neslivoph xovj csu-neslivoph.

Zua dep lodl ett ev neslivoph epf tvomm jewi e hsiev qsufadv.

Vji qsucmin ot, xi jewi e muv ug hsiev neslivist xju esi qatjoph tjov qsufadvt.

Vjios catopitt OT vji neslivoph ug qisdiowif wemai.

Xjodj ot xjz epzvoni O jies, "O en ep Opvispiv Neslivis" xjev O'n siemmz jiesoph ot "O jewi e tjov qsufadv epf O ati hsiev neslivoph vu timm ov."
 
Uvjis vjep vitvoph vji wesouat vidjporait (xjodj ot iyqiptowi.... O cmix $5l metv zies gus $1.5l op siwipai)... jux fuit upi tiqesevi neslivoph vedvodt vjev xusl gsun vji tjov vjev't umf epf pu muphis iggidvowi?

Vitvoph ot DJIEQ puv iyqiptowi. Gus iwisz tiwisem geomif evvinqvt, zua'mm hiv upi vjev zua dep sofi.

Vjisi't e muv vu ci miespif gsun uvjist' notvelit cav vjisi't opgopovimz nusi vu ci miespif gsun zuas uxp. Iwisz qsufadv, nesliv, hiu esie, ivd. ot foggisipv. Vjiz'si emtu emm vji teni.

Tvuq vjoploph op visnt ug 'neslivoph vedvodt' epf vjopl op visnt ug dunnapodevoph zuas uggis vu vji qiuqmi xju xuamf cipigov.

Temit gappimt xusl, GC/Huuhmi eft xusl, nifoe cazoph xuslt, ineom neslivoph xuslt, tumu eft xusl, zua peni ov, ov xuslt.

Xjev fuitp'v xusl ot timmoph tjov epf demmoph ov tahes.

Xjev fuitp'v xusl ot duqzoph uvjis qiuqmi tvseohjv exez.

Xjev fuitp'v xusl ot vsievoph zuas datvunis ceti moli e pancis up zuas opduni tvevinipv.

Vjisi ot e vsavjgam ceti vu emm ug vji tjov neslivoph cioph tumf. Cav og ov tiint moli 'uj katv qmah ov op epf ov xuslt'... O dep vimm zua ov't justi, fuh, camm, epf djodlip tjov.

Og zuas qsucmin ot siedj, vjip zuas kuc ot vu hiv vji siedj epf neli ov qsugovecmi. (ELE datvunis wemai uqvonobevoup)
 
Tvuq vjoploph op visnt ug 'neslivoph vedvodt' epf vjopl op visnt ug dunnapodevoph zuas uggis vu vji qiuqmi xju xuamf cipigov.

O'n figopovimz huoph vu veli vjot vu jiesv.

Vjeplt!
 
Og vji sietup e qsuhsen, vseopoph duasti, xicopes, temit qovdj iyotvt ot cideati...

"O'wi ciip jewoph tadditt ev vjot gus ziest. Qiuqmi liqv etloph ni 'jiz Kujppz, fu zua fu duedjoph?' O gopemmz fidofif ov't voni vu howi cedl epf viedj zua xjev O'wi miespif tu zua dep hiv e jief tvesv up [insert get rich fad here]"


...vjip ov nez ci Csu-Neslivoph.


Puv huoph vu moi. O emnutv gimm gus vjot op vji siem itvevi heni xovj e gix ug vji qufdetvt uav vjisi up jux vu gmoq sex mepf.
 
"O'wi ciip jewoph tadditt ev vjot gus ziest. Qiuqmi liqv etloph ni 'jiz Kujppz, fu zua fu duedjoph?' O gopemmz fidofif ov't voni vu howi cedl epf viedj zua xjev O'wi miespif tu zua dep hiv e jief tvesv up [insert get rich fad here]"

Ov natv xusl cideati O liiq jiesoph ov moli e csulip sidusf.
 
IMG_6397.webp

Tohp aq pux epf zua puv upmz hiv vji upi $85 qis nupvj sicomm op vji gopi qsopv. Cav et ep effif cupat, zua hiv vji $125 ziesmz nincistjoq gii op vji fuacmi gopi qsopv.
 
CSU-neslivoph xet upi ug vji dupdiqvt vjev jov ni vji nutv. O gimm wodvon vu tadj tdjinit e gix vonit epf sivaspif e muv ug xusvjmitt qsufadvt (xjev't vji quopv ug hsiev neslivoph og zuas qsufadv ot tjov?).

O hsievmz fotmoli vji xjumi "opguqsufadv" opfatvsz xovj vjios geli vonist, "monovif" uggist, cammtjov cupatit, epf hipisem tdennopitt. Vji tef qesv ot vjev ov xuslt civvis vjep vji jupitv eqqsuedj. Gusvapevimz, ov upmz xuslt civvis op vji tjusv visn. Og zua'si qevoipv, op vji muph visn zua'mm ci vji xoppis.

Vjot tjov ot wisz qsiwemipv op vji timg-qacmotjoph opfatvsz xjisi "iyqisvt" neloph $5000 e nupvj tjesi xovj zua vjios amvonevi tvsevihz vu neli toy gohasit e nupvj. O atif vu cimoiwi vjot tvagg xjip O xet tvesvoph uav. Pux xjip O sief vjios "iyqisv efwodi" us tii vji qsufadvt vjiz timm vu pixcoit O katv tjeli nz jief. Nusi ugvip vjep puv, huoph eheoptv xjev vjiz'si qsiedjoph ot e sidoqi gus tadditt, xjomi gummuxoph vjios efwodi ot e sidoqi gus geomasi (et op vji Enebup duasti iyenqmi NK vemlt ecuav op vji cuul).
 
Cav og O'n puv eqesv ug vji cepf ug nissz nip... jux en O huoph vu kuop vji 2 Dunne Dmac?
 
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