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Hi there!
Long time lurker/reader, irregular poster here.
As the markets go crazier every day, a lot of people have been looking into ways to either
1. diversify their portfolios
or
2. make gains in different markets
As a watch fan I believe the watch market can tick both boxes and give you an additional big factor, which is fun!
If you have no idea what I'm talking about, let me give you an example:
This is a Rolex GMT Master II, also called "Pepsi" (due to the bezel)
If you go to a Rolex store near you and try to buy it, you will have to pay between 8k and 10k (depending on your country and currency, but usually around 10k USD). Now I knowingly wrote "try" because the chances of you going into that Rolex store and getting this watch immediately are close to zero.
Why? There are multiple factors and I'd love to dive in, in other separate posts, but essentially it is said that Rolex is knowingly keeping the stainless steel sports watch models in smaller numbers and the Authorized Dealers (ADs) are only selling to those customers who are 1. on a waitlist or 2. good enough customers because they spend $xx,xxxx every year with the store.
That creates a grey market of watches, meaning a lot of people wanting to buy this type of watch, not a lot of supply at the normal markets, so you go to watch dealers and grey market dealers and pay a premium of walking out with that watch right now.
How high is that premium? For this watch - double. Meaning you pay between 18 and 20k USD to get this Rolex Pepsi today.
So if you are lucky, have connections or know which models fetch (or ideally WILL fetch) a premium, you can make some nice money while at the same time wearing a beautiful watch.
Another example here:
This is the Rolex Submariner 116610LV, also known as the "Hulk" for its bulkier appearance and the green bezel + green dial
Before 31st August 2020 this was trading between 12k and 14k USD, still a premium of 4-6k USD mind you, but it was a normal "Rolex" premium you would have to pay anyway. Then, at the end of August/beginning of September, Rolex introduced a new, similar watch:
This is the Rolex Submariner 122610LV or the Cermit aka the Ceramic Kermit (again, don't get stuck up on the names, I'll teach you those with time). This is currently sold for around 10k USD at retail, but because it cause the Hulk to discontinue, the Hulk price immediately jumped from 12-14k USD to 18k-20k USD overnight.
Nowadays you cannot find it below those prices anymore.
These are not overly special models with special complications (read: watch functions) or precious metals being used, these are your very normal typical stainless steels sports model watches from Rolex that you were able to easily buy at the store a couple of years ago.
As I run watchnewsletter.com and come across a lot of interesting watch deals, I wanted to ask you whether you'd be interested in a weekly in-depth post of a watch model/brand that I think is undervalued in which you can either invest (and hold it) or buy and wear it to ideally sell it with a profit afterwards.
Let me know, as I have plenty of examples like the ones above, also with different brands, but I believe Rolex single-handedly created this market so it's only fair that we start with them
Long time lurker/reader, irregular poster here.
As the markets go crazier every day, a lot of people have been looking into ways to either
1. diversify their portfolios
or
2. make gains in different markets
As a watch fan I believe the watch market can tick both boxes and give you an additional big factor, which is fun!
If you have no idea what I'm talking about, let me give you an example:
This is a Rolex GMT Master II, also called "Pepsi" (due to the bezel)
If you go to a Rolex store near you and try to buy it, you will have to pay between 8k and 10k (depending on your country and currency, but usually around 10k USD). Now I knowingly wrote "try" because the chances of you going into that Rolex store and getting this watch immediately are close to zero.
Why? There are multiple factors and I'd love to dive in, in other separate posts, but essentially it is said that Rolex is knowingly keeping the stainless steel sports watch models in smaller numbers and the Authorized Dealers (ADs) are only selling to those customers who are 1. on a waitlist or 2. good enough customers because they spend $xx,xxxx every year with the store.
That creates a grey market of watches, meaning a lot of people wanting to buy this type of watch, not a lot of supply at the normal markets, so you go to watch dealers and grey market dealers and pay a premium of walking out with that watch right now.
How high is that premium? For this watch - double. Meaning you pay between 18 and 20k USD to get this Rolex Pepsi today.
So if you are lucky, have connections or know which models fetch (or ideally WILL fetch) a premium, you can make some nice money while at the same time wearing a beautiful watch.
Another example here:
This is the Rolex Submariner 116610LV, also known as the "Hulk" for its bulkier appearance and the green bezel + green dial
Before 31st August 2020 this was trading between 12k and 14k USD, still a premium of 4-6k USD mind you, but it was a normal "Rolex" premium you would have to pay anyway. Then, at the end of August/beginning of September, Rolex introduced a new, similar watch:
This is the Rolex Submariner 122610LV or the Cermit aka the Ceramic Kermit (again, don't get stuck up on the names, I'll teach you those with time). This is currently sold for around 10k USD at retail, but because it cause the Hulk to discontinue, the Hulk price immediately jumped from 12-14k USD to 18k-20k USD overnight.
Nowadays you cannot find it below those prices anymore.
These are not overly special models with special complications (read: watch functions) or precious metals being used, these are your very normal typical stainless steels sports model watches from Rolex that you were able to easily buy at the store a couple of years ago.
As I run watchnewsletter.com and come across a lot of interesting watch deals, I wanted to ask you whether you'd be interested in a weekly in-depth post of a watch model/brand that I think is undervalued in which you can either invest (and hold it) or buy and wear it to ideally sell it with a profit afterwards.
Let me know, as I have plenty of examples like the ones above, also with different brands, but I believe Rolex single-handedly created this market so it's only fair that we start with them
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