Okay so I finally pulled the trigger and started a local advertising magazine. It will go out to 10,000 houses formed of 32 pages A5. I will charge £75 per page per advert. Here is my website: www.capitaldirectory.co.uk
Profits if I deliever myself and is full
£15,000
Profits if I get a distribution company to deliever £6,000
So this idea came to me when I wanted to try and start a small pressure washing business. To have 10,000 leaflets printed and distributed it would cost £800, so I found a problem, expensive business advertising, and thought of a solution, how to make it cheaper. If I can fill the magazine up with no competition for example 1 plumber 1 electrician, then it would be a cheap alternative for business advertising locally.
There are a few local advertising magazines throughout london and they charge typically between £150-£250 per page and they seem to have the magazines full up. My end goal here is to have the distribution company deliever them and for me to branch out into different areas with more magazines.
In the area I want to start there are around 2500 services businesses and around 50 different types of businesses plumbers, electricians etc I pull the numbers of yell and have a list of who I’ve called and who I’ve not. So I all need to really do is just get 1 from each category to sign up.
So the results so far are I’ve cold called about 300, spoke to about 120, taken down about 11 emails, 1 guy confirmed he is very interested. The reason I’m posting is because I got back to some of the people who I emailed and they said that they weren’t interested and it really demotivated me. So yeah just thought I’d share it and see what everyone thinks.
Profits if I deliever myself and is full
£15,000
Profits if I get a distribution company to deliever £6,000
So this idea came to me when I wanted to try and start a small pressure washing business. To have 10,000 leaflets printed and distributed it would cost £800, so I found a problem, expensive business advertising, and thought of a solution, how to make it cheaper. If I can fill the magazine up with no competition for example 1 plumber 1 electrician, then it would be a cheap alternative for business advertising locally.
There are a few local advertising magazines throughout london and they charge typically between £150-£250 per page and they seem to have the magazines full up. My end goal here is to have the distribution company deliever them and for me to branch out into different areas with more magazines.
In the area I want to start there are around 2500 services businesses and around 50 different types of businesses plumbers, electricians etc I pull the numbers of yell and have a list of who I’ve called and who I’ve not. So I all need to really do is just get 1 from each category to sign up.
So the results so far are I’ve cold called about 300, spoke to about 120, taken down about 11 emails, 1 guy confirmed he is very interested. The reason I’m posting is because I got back to some of the people who I emailed and they said that they weren’t interested and it really demotivated me. So yeah just thought I’d share it and see what everyone thinks.
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