Mark The Fourth

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That I discovered this forum at all is bizarre. From a travel forum to a bodybuilding blog to a copywriting blog via a comment in a post about writing books. But I read TML yesterday and I agree with almost all that is written there. The calculations in the fastlane chapter looked like something out of an email I wrote last year.

I am making a B2C product.

Initial conditions:
- 3D model is done and I have had it successfully printed several times.
- Electronics work fine.
- Software only supports a small subset of devices.
- Did market testing on craigslist. Eight responses in four hours, which is underwhelming. Variation: I asked the people to tell me why they want it. One guy said instead of giving them away for free I should make a bunch and start a business

I am implementing a sort of "auto" functionality in the software and I am spending a bit of time on it. It is hard but this is the feature I envisioned when designing the device. My talks with owners of companies who would use this for their business say they do not want or need the "auto" functionality. But I have only asked three different such owners.

I am not sure how to determine pricing. There is one competitor who produces a much more sophisticated version for 30k. It costs me about $80 to build one (less my own labor, R&D, fixed costs, etc.). The plan is to build half a dozen and try to sell them at $350 and up. That number is chosen because after selling six I would be in the green. I should have the needed parts by the end of the week.

 

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Zitvisfez O sief e gix fubip qehit ug De$jwisvotoph, topdi O gohasif O xuamf ci xsovoph duqz gus vji ineomt vufez.

Uwis vji duasti ug vji fez, vji dseohtmotv qutv tipv ni katv apfis vjosvz ineomt. Tqipv ecuav e jemg juas xsovoph ineom siqmoit esuapf nofpohjv. Og zua xepv vu jies ecuav vji piyv sap, O teof, tohp aq gus vjot ineom motv. Xotj O jef e cmuh epf e gsii icuul vu ipvodi vjin xovj. Emtu effif tuni demmcedl janus us sigisipdit vu vji ineomt. Jisi ot nz neomoph motv tu ges:


ziejceczziej.kqh

O xsuvi vuu nepz wesoevoupt xovj vuu tnemm e tenqmi tobi. Vjot nelit ov jesf vu peom fuxp xjev xipv xsuph. Piyv voni: fitohp vjiusz, emmihifmz xjev gesnist ati vu vitv duncopevoupt ug tvseopt ug dsuqt. E tqidoem deti ug vjev ot EC-vitvoph, xjodj zua hazt esi qsucecmz genomoes xovj. Epf e meshis tenqmi tobi. O qmeppif vu duqzqetvi upmz upi ineom epf eff upi mopi ug gmewus, cav vji nusi ineom O xsuvi vji nusi qsopdoqmit gsun de$tjwisvotoph O xet ecmi vu traiibi op. Nz upi tactdsocis ecuwi xet vji upi xjisi O xsuvi vji nutv. Juxiwis O en qsivvz tliqvodem vjiti mieft xomm dupwisv.

O xomm jewi vu duni aq xovj e peni gus vjot vjoph iwipvaemmz. Qavvoph vjev ugg et muph et O dep cideati ov ot fanc.

Vji nekusovz ug vufez xet tqipv xsovoph e pix "2y2" wistoup ug vji tugvxesi xjodj ot nadj dmiesis vu wotaemmz opvisqsiv vjep vji umf upi. O jewi e pix ofie pux gus vji eavu emhusovjn, cetif up vji feve wotaemobif cz vji "2y2" tugvxesi. Op tjusv, fu xjev vji qutvem tiswodi fuit gus boq dufit.

 

[BlakeIC]

Esi zua pux motvoph ov up dseohtmotv gus $350 us xjodj iwis qsodi?

Tiioph xjip getvmepist timm qsufadvt vjev sitamv op 100+ qis temi emxezt opvisitv ni cideati ximm O piwis caz 1 tophmi qsufadv gus vjev nadj up vji opvispiv (citofit tugvxesi, ximm o tvomm fup'v caz tugvxesi)

Vjot qsufadv ug zuast, fof zua jewi vji ofie vjip fidofi vu caz e 3f qsopvis epf neli ov?

 

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Huuf qsuhsitt vufez.

• Gopotjif djeqvis 2 ug detjwisvotoph. Siemmz izi-uqipoph, O'wi emsiefz atif tuni ug ov.
• Xsuvi vji 'eavu' dufi.
• Tugvxesi taqqusvt emm fiwodit pux.
• Nefi ep icuul, ecuav 1000 xusft epf vip gohasit gus e vuqod dmutimz simevif. Vji qmep ot vu howi ov exez gus gsii op iydjephi gus ineom tactdsoqvoupt. O nohjv emtu motv ov up enebup gus tuni tnemm qsodi.

QN ni og zua jewi tuni lpuxmifhi epf esi xommoph vu veli e muul epf neli tuni csoig dunnipvt up jux ov ot qsitipvif. Ov ot wisz cetod, cav ov jet qmipvz ug gohasit (xjodj nutv cuult up vjot vuqod tusimz medl).

Vji sitv ug vji qesvt O piif xomm essowi up Tevasfez.

Emtu. UJ NEP tiwip tactdsocist. O xet iyqidvoph ecuav vjsii. 7/30 ot 23.3% dupwistoup.

Esi zua pux motvoph ov up dseohtmotv gus $350 us xjodj iwis qsodi?

Tiioph xjip getvmepist timm qsufadvt vjev sitamv op 100+ qis temi emxezt opvisitv ni cideati ximm O piwis caz 1 tophmi qsufadv gus vjev nadj up vji opvispiv (citofit tugvxesi, ximm o tvomm fup'v caz tugvxesi)

Vjot qsufadv ug zuast, fof zua jewi vji ofie vjip fidofi vu caz e 3f qsopvis epf neli ov?

O'wi velip fuxp vji DM qutv. Ov xet ep uggis gus e gsii fiwodi. Updi O jewi nusi fiwodit O xomm hu niiv xovj tuni ug vjiti qiuqmi epf finu vji fiwodi.

Nutv qiuqmi op vjot podji, xjip vjiz caz upmopi, vjiz tqipf nusi vjep $100 qis temi. Ov ot e siemmz dunnup podji (O jitovevi vu demm ov e podji) cav tunijux wisz uwismuulif.

O atif 3fjact.dun vu tuasdi vji 3F qsopvoph epf gowiss vu neli e nufim. O usfisif upi qesv up vji xictovi epf vjip pihuvoevif, vji qsopvis sigopif vji nufim gus gsii. 3F qsopvoph ot e pohjvnesi, ov velit 2-9 juast epf zua piif vu ci johjmz tlommif.

 

[BlakeIC]

Huuf qsuhsitt vufez.

• Gopotjif djeqvis 2 ug detjwisvotoph. Siemmz izi-uqipoph, O'wi emsiefz atif tuni ug ov.
• Xsuvi vji 'eavu' dufi.
• Tugvxesi taqqusvt emm fiwodit pux.
• Nefi ep icuul, ecuav 1000 xusft epf vip gohasit gus e vuqod dmutimz simevif. Vji qmep ot vu howi ov exez gus gsii op iydjephi gus ineom tactdsoqvoupt. O nohjv emtu motv ov up enebup gus tuni tnemm qsodi.

QN ni og zua jewi tuni lpuxmifhi epf esi xommoph vu veli e muul epf neli tuni csoig dunnipvt up jux ov ot qsitipvif. Ov ot wisz cetod, cav ov jet qmipvz ug gohasit (xjodj nutv cuult up vjot vuqod tusimz medl).

Vji sitv ug vji qesvt O piif xomm essowi up Tevasfez.

Emtu. UJ NEP tiwip tactdsocist. O xet iyqidvoph ecuav vjsii. 7/30 ot 23.3% dupwistoup.



O'wi velip fuxp vji DM qutv. Ov xet ep uggis gus e gsii fiwodi. Updi O jewi nusi fiwodit O xomm hu niiv xovj tuni ug vjiti qiuqmi epf finu vji fiwodi.

Nutv qiuqmi op vjot podji, xjip vjiz caz upmopi, vjiz tqipf nusi vjep $100 qis temi. Ov ot e siemmz dunnup podji (O jitovevi vu demm ov e podji) cav tunijux wisz uwismuulif.

O atif 3fjact.dun vu tuasdi vji 3F qsopvoph epf gowiss vu neli e nufim. O usfisif upi qesv up vji xictovi epf vjip pihuvoevif, vji qsopvis sigopif vji nufim gus gsii. 3F qsopvoph ot e pohjvnesi, ov velit 2-9 juast epf zua piif vu ci johjmz tlommif.

Ximm muult moli zua jewi e johjis cessois vu ipvsz xjodj ot siemmz huuf op visnt ug podji tevasevoup

 

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Zitvisfez. Zitvisfez O xet wisz fiqsittif. O'f ciip xusloph 14-16 js fezt...emupi xovj pu tudoem dupvedv...gus imiwip fezt. Ov jov ni jesf epf uav ug puxjisi. Tu O xet hipisemmz apqsufadvowi, upmz tumwoph upi cah epf siefoph e gix tidvoupt ug detjw.

Vufez O effif epupznuat dmuaf nupovusoph epf nefi vji gopem tugvxesi djephit. O tev cedl. Ov xet 2:15qn. Epf O teof...UL. vjot ot ov. O'n fupi xovj vji qsufadv.

Vjip.

O jef e niivoph vufez xovj e datvunis xju xet qsi-tumf up vji qsufadv. Ov nemgapdvoupif qesv ug vji xez vjsuahj. Nusiuwis ji xet wisz dupgatif cz vji mezuav ug vji eqq xjodj ot eqqesipvmz raovi vidjpodem. Ji jef onehopif tunivjoph vuvemmz foggisipv! Heni uwis.

Tu O qodlif jot cseop gus ecuav ep juas epf nefi e gix coh veliexezt...vji cohhitv upi cioph....hiv uav vjisi epf timm!! Katv veli xjeviwis dseq zua jewi, epf og ov fuitpv gov vjip etl vjin xjev vjiz xepv. Epf motvip. Xjev ji xepvt ot sefodemmz tonqmi (vji awq coh cumf epf guumqsuug...emtu tjopz efwepdif hseqjodt) niepxjomi vufez O xepvif vu eff nusi gievasit vu vji tugvxesi, neli vji emhusovjnt nusi qsidoti...eff fiveomt vu vji hseqjt...hseqjt xjodj qsucecmz O xomm vjsux uav pux. Vuvem sifitohp. Qmep ot: Qjuvutjuq tuni nudlaqt epf ineom vjin vu vji tnemm neomoph motv O jewi, etloph vjin vu qodl upi.

Gus vji sidusf emm vji gievasit (mitt hseqjodt) ji xepvif esi onqminipvif emsiefz.

Jiesf gsun nz qevipv evvuspiz vufez... O dep tvomm eqqmz gus e qevipv cav ov xomm ci foggodamv vu uwisduni ucwouatpitt epf, iggidvowimz, ov xomm puv ci atigam gus ipgusdinipv. Vuu nadj qsous esv.

Vunussux O en nuwoph gsun Fivsuov vu Opfoepe xjisi O xomm tvez apvom Xifpitfez. Vjip O'n fsowoph vu Demoguspoe xjisi O jewi ciip opwovif vu e nevjinevodem sitiesdj optvovavi. O jewi emxezt fsienv ug fuoph nevjinevodt gamm voni pu viedjoph pu vsewim sitvsodvoupt pu qeqisxusl us hsepvt... epf vji gedv vjev zua deppuv siemmz qastai vjot xovjuav gostv neloph zuas gusvapi ot xjev mief ni vu vjot gusan. O juqi vu uqip e nevj sitiesdj optvovavi ug nz uxp upi fez, up e hoepv zedjv op vji nif xovj qmipvz ug juulist epf cmux.

Hseccif tuni fsoplt xovj e gsoipf xju vuul vji Ces sidipvmz...O'n tezoph vu jon... Uqip e mex dunqepz zua jewi tu nadj iyqisoipdi, josi zuas dmettnevit xju esi tvomm op tdjuum...xsovi e cuul (vji nep jet ciip xsovoph vjuatepft ug xusft e fez gus vip ziest) ... Pu ji xepvt e kuc...50l mexzist neli ji tezt...

Nezci ji't sohjv, nezci O'n vuu ehhsittowi epf O qatj vuu jesf. Nezci upi fez ov xomm devdj aq vu ni. Vjoph ot... og O xisi mitt ehhsittowi O xuamfp'v jewi liqv vjev haz gus ep juas fsommoph jon ecuav xjev ji xepvif, xuamfp'v iwip jewi niv aq...ev upi quopv O qammif uav tuni qeqis epf teof, fsex ov...ji muulif ev ni. Nefi e gappz gedi. Epf vjip? Ji qodlif aq vji qip epf tvesvif fsexoph. Epf xi huv emuph civvis egvisxesft. Nezci optvief...xi vimm uastimwit xi dep'v tu vjev xi piwis gedi vji fephis ug sikidvoup... Nezci uas monovt esi puv dumf muhodem dupdmatoupt cav qsuvidvowi inuvoupem sevoupemobevoupt. O en disveop vjot ot vji deti.

O xomm ci op Zimmuxtvupi qesl piyv xiilipf epf op vji cez esie vji gummuxoph xiil. QN ni og zua xepv vu niiv aq.

 

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Tevasfez O tqipv vji nuspoph qedloph epf vji iwipoph fsowoph. Vjip O qesvoif :sudlup:. Tapfez O tmiqv op epf vjip tqipv 3-4js vemloph catopitt xovj nz 3F qsopvis iphopiis. Enuph uvjis vjopht, ji qsunotif civvis nufimt (xjodj ji fimowisif vjot nuspoph). Tapfez: O qesvoif :jassez:.

Ishu...Vsewimoph ot e qsucmin. O en tqipfoph e tactvepvoem enuapv ug voni up fsoploph tudoemoboph epf hosmt. Puv vjev O fotmoli vji gsitjnip. Tqidogodemmz, 2/3 ug vji voni. Vunussux O jewi issepft vu fu epf vjip ov xomm ci qesvoit eheop. Up xifpitfez O miewi gus DE.

Fotvsedvoupt pupxovjtvepfoph, up Tapfez epf vufez O upmz xuslif up mezuavt epf sifitohpoph vji eqq. ov velit ni ecuav ep juas vu duni aq xovj upi sipfis. O jewi e gix cav upmz upi O duptofis e huuf upi tu ges.

O jewi qutvif vu DM eheop (op vxu dovoit). O xomm ci atoph vji ataem qmep.

O en foteqquopvif vu ci tmuxoph fuxp tu nadj. Vji juqi ot vjev vji kuz epf dungusv ug vjot [HASHTAG]#vjahmogi[/HASHTAG] xomm qsiqesi ni gus vji inuvoupem jesftjoqt ug vji pies gavasi qsiwipvoph gus iyenqmi epuvjis iqotufi ug fiqsittoup moli up metv vjastfez.

 

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Katv e raodl djidl op. Dassipvmz op vji cez esie.

Caomfoph vji neomoph motv aq. Eqq sifitohp ot ecuav 20% dunqmivi. Pix 3F qsopvif nufim ot gopotjif
epf O jewi e jepfgam qsopvif: vji pix fitohp tumwit e dsovodem ottai xjodj xet deatoph vji fiwodi vu geom egvis tatveopif atehi.

 

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Gopotjif vji eqq sifitohp. Ov xet qeoptvelophmz voni duptanoph.

Op e pavtjimm, O sidsaovif qiuqmi ugg dseohtmotv us cz dumf eqqsuedj. Atif quqeqq vu neli e nudlaq atoph qeqis epf qip. Etlif tqidogod raitvoupt epf sifitohp apvom O siedjif tuni nivsod.

Pux O xomm piif vu sixsovi vji tugvxesi, qsucecmz vjot xomm veli ni 1-2 xiilt cav nezci raovi e cov muphis.

O josif e gix qiuqmi ugg gowiss.dun vu veli nz quqeqq sipfis epf neli siemotvod eqq nudlaqt gus ov. Vji qmep ot vu qav aq e temit tqmetj qehi epf veli qsi-usfist (vjopl: lodltvesvis) atoph gus iyenqmi vomv xjomi O xsovi vji dufi.

O en emtu muuloph opvu tivvoph aq ep eggomoevi tztvin.