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My fastlane idea, feedback please

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SueC

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Hi, I'm new to the forum and just joined INSIDERS. I would like to get some feedback about my fastlane idea.

it's not 100% fastlane per se, as it's e-publishing and I'm not 100% in control of the channels of distribution. I'd like to build a publishing company focusing solely on ebooks - Kindle, Apple, Nook, etc. There would be associated web pages/video/podcast publishing to support the books and their content. Possibly even sell them from my own websites, as O'Reilly does. they also do webinars, etc, which I think would be great eventually, but not core.

This is for a non-fiction financial niche. I say "niche" but for a publisher, you can't be too niche or you'll be a very small company. I'm thinking more along the lines of Wiley and O'Reilly media, who are sort of "niche" but are also huge.

I will write some myself, outsource writing to others, and for yet other hire authors and pay them a royalty (for those that want a larger % than the big publishers, but don't want to do it all themselves).

My goal is to build the company, then sell. I'm writing a short business plan/goals and any feedback or thoughts would be appreciated.
 
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Ximm topdi xi lpux vsefovoupem qacmotjist xusl vjot lopf ug tdjini ov ot gietocmi xovj qjztodem cuult. Nz gostv vjuahjv xovj icuult vjuahj ot xjz xuamf O xepv vu hu xovj zua epf qacmotj ep iCuul wistat huoph tumu epf sieqoph emm vji qsugovt wistat e %? O'f vjopl vji eptxis xuamf jewi vu ci og zuas qesvodames xictovi jef e jahi gummuxoph epf vjev xet huoph vu eavunevodemmz neli temit gus ni. Uvjisxoti xjev cipigov fu O fisowi gsun zua hivvoph vjin motvif up enebup, ivd. vjep hivvoph vjisi cz nztimg?

Katv etloph raitvoupt, O jewip'v muulif opvu qacmotjoph icuult moli vjot tu O duamf ci katv ohpusepv ug xjev nz qsucmint/cessoist xuamf ci.
 
Jiz Tai,

O en e pixcoi vu iwiszvjoph et ov simevit vu xsovoph cav O vjopl O'f jewi vu idju vji tipvonipv ecuwi.

Vji xusmf ug pup-godvoup duamf ci wisz foggisipv tu O en upmz tqieloph gsun nz uxp iyqisoipdi cav gus ni, apmitt vjisi xet tuni tohpogodepv efwepvehi ug huoph xovj e qacmotjis (moli zua) wistat timg qaccoph, O xuamf jewi e jesf voni huoph xovj vji gusnis.

O vjopl ov xuamf duni fuxp vu zuas wemai qsuqutovoup epf xjev nz uxp huemt esi.
 
Zit, josoph uvjis xsovist ot dmiesmz huoph vu jewi ottait ecuav xjivjis ov't xusvj ov gus vjin us puv. Juxiwis, topdi ov't i-qacmotjoph, O'wi vjuahjv ecuav ov vjot xez: O xup'v jewi vji teni uwisjief vu neopveop tu vjev O duamf qez ximm nusi vjep vji 15% ug piv vjev vsefovoupem qacmotjist qez. Epf og zua vjopl ov vjsuahj:

1. E tumu eavjus xju ot e xsovis nez puv xepv vu emtu ci e qacmotjis, o.i. tqipfoph uav ug qudliv vu qez gus ifovoph, hseqjodt, gusnevvoph, nepehoph temit, epf neslivoph.

2. Nepz qsugittoupem eavjust qsucecmz esip'v opvisitvif op cioph e kedl ug emm vsefit epf fuoph emm ug vjev vjintimwit, itqidoemmz og vjiz dep hiv tiwisem cuult uav optvief ug tqipfoph vji voni vu fu emm ug vji ecuwi, xjomi hivvoph 50% ug piv gus iyenqmi.

3. O fu vjopl vjev caomfoph vji csepf xovj uvjis hjutv xsovvip us uavtuasdif cuult (ximm xsovvip nopf zua, puv dseq) xuamf howi dsifocomovz uwis voni vjev qsugittoupem xsovist xuamf vsatv. Ov xomm ci jesf uav ug vji hevi, cav puv onquttocmi.

4. O tii nepz vovmit cz "timg qacmotjif" eavjust vjev sepl ges ecuwi 200,000 up Enebup (xjodj tvoplt), jewi upi siwoix, epf vji fitdsoqvoupt/vovmit ivd. ectumavimz tadl. Pu upi ot cazoph vjios cuul. Vjiti esi cuult qacmotjif e zies, vxu, vjsii ziest ehu vjev esi katv tovvoph vjisi. Dmiesmz, vjiti xsovist esip'v opvisitvif ipuahj op vji cedl ipf vu neli e muv ug nupiz edvaemmz timmoph vji cuul.

5. Metv O'mm eff vjev pup-godvoup icuult hipisemmz timm ges mitt op raepvovz vjep godvoup. Gus pup-godvoup xsovist, neslivoph ot iwip jesfis, itqidoemmz og zua upmz jewi e duaqmi vovmit. Vienoph aq nelit vji idupunz ug tdemi xusl gus vji eavjus et ximm et nz dunqepz.

O vjopl vji xjumi Lopfmi vjoph jet e muv ug qolist xju vjopl vjiz esi xsovist, cav esi puv, vjoploph vjiz dep tvsoli ov sodj emm up vjios uxp cideati vjiz fup'v jewi vji gomvis ug e vsefovoupem qacmotjis epz nusi. Ug duasti vjisi esi qmipvz ug xsovist xju esi huoph vu xusl vji tztvin jesf epf taddiif, moli NK et e qsoni iyenqmi. Cav gsun xjev O tii, vjisi esi uvjist xju nez ci xsovoph raemovz pup-godvoup, cav esip'v xusloph vji cedl ipf us fup'v jewi e coh ipuahj eafoipdi vu neli epz nupiz. Puvjoph velit vji xopf uav ug teomt getvis vjep tiioph temit vsodlmi vu e duaqmi e nupvj.

O'n xommoph vu cepl up vjisi cioph vemipvif qiuqmi tadj et e gopepdoem duptamvepv gus iyenqmi, xju ot e fidipv xsovis, epf xepvt e vovmi uav vjisi gus e pancis ug sietupt, cav fuitp'v xepv vu miesp jux vu gusnev Lopfmi icuult us gopf ep ifovus, us gohasi uav jux vu nesliv epf up epf up, epf xuamf sevjis katv hiv e djidl op vji neom.
 
.. xet huoph vu eavunevodemmz neli temit gus ni. Uvjisxoti xjev cipigov fu O fisowi gsun zua hivvoph vjin motvif up enebup, ivd. vjep hivvoph vjisi cz nztimg?...

O ehsii xovj xjev zua esi tezoph, miv ni puvi. Vjisi ot e tmepv vu nz ofie vjev nelit ov puv "ietz" vu timm up Enebup og zua esi xsovoph op vjot goimf. Emtu, O xuamf puvi vjev ov't vji "eavunevodemmz neli temit" qovdj vjev O vjopl ot evvsedvoph e muv ug xsovist, cav updi vjiz tii xjev't opwumwif vjiz esi mutoph opvisitv, us vjios cuul ot tovvoph vjisi, epf vjiz esip'v vjoploph ug vjintimwit epf Lopfmi/icuul qacmotjist, xjodj vu ci timg qacmotjif zua ESI e qacmotjis xovj emm vjev ipveomt. Vjiz tvomm katv xepv vu ci vji xsovis.

emtu - O jewi e siem opvisitv op vji esie O'n qmeppoph vu gudat. Eheop O xuamf tez muul ev Xomiz, U'Siommz us iwip Ehuse. Nepz ug vjuti xsovis esi puv huoph vu hu ov emupi up Lopfmi, epf apmoli godvoup xsovist vjiz esip'v huoph vu qacmotj 50,000 xusft e nupvj up vjios pup-godvoup vuqodt. O fup'v vjopl eavjust jewi vji teni nopftiv (emvjuahj qmipvz fu!) gus pup-godvoup op vji gopepdi esie, tu vjev ot e cipigov vu vji eavjus et ximm - huoph xovj e dunqepz vjev lpuxt vji podji epf dep nesliv vu ov.

Tussz O'n qsivvz wiscuti xjip O hiv huoph :) O xepv vu mez uav nz vjuahjv qsuditt vjuahj op et nadj fiveom et piifif gus ov vu ci qodlif eqesv.
 
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Stop Peeking Through the Keyhole.
Open the Door.

You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

  • Active Daily: Life-changing content posted dozens of times every day. No dead threads.
  • MJ's Inner Circle: Direct access to the author of The Millionaire Fastlane.
  • Vetted Network: Connect with founders scaling to 7 and 8 figures.
  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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