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My startup is dying...

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MJ DeMarco

I followed the science; all I found was money.
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Joined
Jul 23, 2007
Messages
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Location
Utah
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$11,492
User Power: 455%
A great read...

http://mystartuphas30daystolive.tumblr.com/

Some great lessons about...

...about losing control.
...about not challenging authority
...about focusing on things that don't matter (metrics over revenue)
...about what happens when the stakeholder changes (from your customer to your VCs)

Excerpt...

We listened to our investors
They were proven entrepreneurs that had made millions (sometimes nefariously…) and they believed in us. If only we would:

  • "Make feature X free"
  • "Stop focussing on revenue, someone else will pay the bills"
  • "Grow $VANITY_METRIC so you can show a hockey stick at demo day and look good"
  • "Cut out that pesky client that generates 80% of your revenue, they’re a distraction on the road to executing $OUR_BIG_VISION"
We drank the Kool-Aid and went all-in. By the time demo day came around, we had cheques being written and were all over the press. Still, I had this nagging feeling eating away at me. That nagging feeling was disbelief.
I didn’t believe the shit I was selling investors. This was not the company I put my life on the line to build.
We raised our round, closing up early so we can get back to work and stop F*cking around on endless pitches and breakfast run-arounds. Product after product hit the market and found traction, but not the million-user strong kind of traction that would make us matter. My team was still motivated though, firing on all cylinders building these apps that they loved. Despite this, I found myself sitting at my desk, afraid, alone and overwhelmed.

I was offered money many times with my company and I refused. I was gonna either be all-in, or all-out. Once you take money, your role will change. Your stakeholder will change. Many things change and it becomes detrimental to the product and the business.
 
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Membership Required: Upgrade to Expose Nearly 1,000,000 Posts

Ready to Unleash the Millionaire Entrepreneur in You?

Become a member of the Fastlane Forum, the private community founded by best-selling author and multi-millionaire entrepreneur MJ DeMarco. Since 2007, MJ DeMarco has poured his heart and soul into the Fastlane Forum, helping entrepreneurs reclaim their time, win their financial freedom, and live their best life.

With more than 39,000 posts packed with insights, strategies, and advice, you’re not just a member—you’re stepping into MJ’s inner-circle, a place where you’ll never be left alone.

Become a member and gain immediate access to...

  • Active Community: Ever join a community only to find it DEAD? Not at Fastlane! As you can see from our home page, life-changing content is posted dozens of times daily.
  • Exclusive Insights: Direct access to MJ DeMarco’s daily contributions and wisdom.
  • Powerful Networking Opportunities: Connect with a diverse group of successful entrepreneurs who can offer mentorship, collaboration, and opportunities.
  • Proven Strategies: Learn from the best in the business, with actionable advice and strategies that can accelerate your success.

"You are the average of the five people you surround yourself with the most..."

Who are you surrounding yourself with? Surround yourself with millionaire success. Join Fastlane today!

Join Today

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