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need help/scenario on a possible upselling opportunity in telemarketing

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I am associated with a very large call center as a consultant and the call center just landed a huge government project. The project involves giving away food stamps, EBT cards, free cell phones etc. Basically, they get about 10,000 phone calls a day from all over the country of consumers wanting to get these free services provided by the government. The telemarketer takes all the details such as name, address, phone, DOB & SSN, enters them in the software and see if they qualify.

At this point, the telemarketer can end the call or ask the consumer about interest in any other services and either generate a hot lead or even try to sell the service.

My question is, what is the best service to offer and what businesses we should be talking to who would buy the leads? Considering, 90% of the people we speak to will have annual income below 20k.

One idea, we though of was asking each customer if they want a payday Loan, pre qualify them and sell that lead to various payday lendors.

De-regulated energy business is pretty good also, and everyone has energy... So that makes somewhat sense too...

please suggest few services/products that can be used here....
 
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^^^ Vjot!

Podi...
 
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