I would like to get some suggestions on reaching out to local businesses, which are my target customers.
Here are some of the methods I can think of and I have tried.
What would you suggest if I have $2000 budget to spend? Any other ideas or suggestions?
Thanks!
Here are some of the methods I can think of and I have tried.
- Local chamber of commerce. A lot of my target local businesses are not with any chamber of commerce. I am trying to get the biz info off chamber of commerce web site, so I can send flyer and post card.
- Local meetup. This seem to work the best so far. However, it took a lot of my time and the ROI is still low.
- Flyer or post card. Seem to be pricy, but seem very straight forward.
- Craigslist. Tried this and got only spam email asking me to join MLM program to sell juice.
- Door to door. Local business don't seem to like people solicit them during the business hour. It's also time consuming.
- Press Release. Some of my target local businesses are NOT even familiar with Internet. PR doesn't seem to reach out to them.
- Words of mouth. Since I just got started, there is not much to say about my services to others. I am working on this.
- PPC or Advertisement. This only attracts marketers and consumers, but not local business owners.
- Hiring Public Relation agency. This seem to be very affective, but it is also very expensive.
- Work with commercial property managers. I am thinking to have property managers to talk to their tenant. If their tenant close their business, the landlord will also lose business. So it could be very beneficial.
- E-Mail Marketing. Same issues as Press Release that business owners don't use Internet that much.
- Buying air time at local radio stations. This is very expensive. I haven't had luck to penetrate into the news media. Almost had chance to be on local TV News though.
- Local News Paper. Too bad. They seem to have conflict interest with what I do. Will continue trying.
- Highway billboard. Well. I dont' even want to know how much that cost. It will be my last option.
What would you suggest if I have $2000 budget to spend? Any other ideas or suggestions?
Thanks!
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