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Private labeling from company who also retails

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Denim Chicken

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So there's a company that sells a particularly common item and they offer private labeling. I would prefer this method since they are U.S.based and their product and everything is already developed and high quality. So if the margins work, would love to use them as my source and try a run on Amazon or my website. The problem is control.. They asked what retail method I would be selling through. They currently sell on Amazon. I am willing to not sell on Amazon and give them that channel and just sell on my website if they would agree to that especially since it will stop other competitors.
However, I'm worried about them finding out how much volume I'm doing and then going into my space and directly competing with me and dropping me anytime they want. They'd know my brand, name, website, and volume I'm doing AND control prices and manufacturing.

What's a good way to get around this problem?

The easiest answer is to make my own, but they have patents on some of the features and the product is the best. The R&D has been done. I also see Chinese knockoffs starting to show up with tweaks in the design to get around the patent. So it's either, team up with the US U.S. based company, use their high quality product and patents but give up control. Or, source from China and risk getting sued for product similar in design even though their patent doesn't cover everything. There are designs around it.

I don't understand how a company who sells retail in the US can offer private labeling, it seems a non compete must be set in place. Last thing, I am using this product for another category from which they are selling as I see another use for it. They may be ok with this if I purchase volume, or they may push me out and stop my manufacturing if they want to take it. They have the control unless there's a contract of some sort. Any thoughts on the best way to proceed?
 
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You hit a wall because the best advice isn't free—it's earned. Since 2007, MJ DeMarco has been active here daily (99.9% active rate), building a war room for entrepreneurs who refuse to settle for mediocrity.

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  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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