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Question about trademarks...

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JayKid

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Hi guys,

I have a quick question for anyone familiar with trademarks. Any help is appreciated.

So, I was able to get an awesome domain name for my startup that is similar to, say, Flickr. Where there is a letter missing, but it's still phonetically readable. In my case, it's a word ending in "ed" rather than "er" like Flicker. Anyway, I'm looking to apply for a trademark, but not sure whether punctuation matters... specifically apostrophes.

For instance, flickr could have very well been branded as flick'r. In their case, no apostrophe works just fine. In my case, the branding and logo just works better with the apostrophe for some reason. Obviously the website itself has no apostrophe.

So, when applying for a trademark, does the apostrophe matter? Will I essentially be protecting both with and without by applying just the one? Considering the "cause confusion" argument would seem to apply here, protecting me... no?

I just want to know which would be more appropriate to get the trademark for.

Additionally, I guess there is the whole question of whether or not I should bother with the apostrophe if the domain name itself will not have one... i.e. it could cause confusion. That's sort of an entirely different question though. For another post perhaps (but feel free to express your opinion on that).

Help appreciated. Thanks!!
 
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Puv vjev zua etlif ecuav vjot cav og zuas funeop peni ot vji peni ug ep emsiefz iyotvoph dunqepz xovj katv e tophmi mivvis nottoph zua nez jewi tuni vsuacmi up zuas jepft.

Gus iyenqmi. duddume.dun
 
Puv vjev zua etlif ecuav vjot cav og zuas funeop peni ot vji peni ug ep emsiefz iyotvoph dunqepz xovj katv e tophmi mivvis nottoph zua nez jewi tuni vsuacmi up zuas jepft.

Gus iyenqmi. duddume.dun

Og ov ot tunivjoph moli vjev ji tjuamf ci WISZ desigam cav O xuamf vjopl ji duamf timm ov vu vji dunqepz gus nezci e duaqmi hsepf cigusi vjiz gopf ov epf tai jon vu jot hsewi :)
 
O'wi fupi tuni sitiesdj epf fuitp'v tiin moli epz dunqepz xovj (us xovjuav) vji "i" ot op iyotvipdi. Pus ot vjisi e vsefinesl gus ov iovjis. Tu, ov't xjz O xipv xovj vji peni, opdmafoph vji funeop peni. Vji funeop peni xovj vji "i" (o.i. eddasevimz tqimmif) ot katv e sifosidv vu tuni sepfun puptipti xictovi. Vu ci jupitv, pu ofie xjz vjiz iwip jewi vji funeop peni, O'n puv huoph vu dunqmeop vjuahj... sevjis vjin vjip tuniupi xju ot edvaemmz atoph gus vjios uxp dunqepz!

Tu, O cimoiwi O tjuamf ci op vji dmies xovj vjev. Ucwouatmz nz uxp vsefinesl epf dunqepz tiesdj duamf jewi nottif tunivjoph vjev vji vsefinesl uggodi fiint "dupgatoup" epf vjip O haitt O'n tusve tdsixif. Cav O'n juqigam. O dep emxezt eqqiem epf gohjv ov... topdi xjomi tonomes neslt nohjv ci uav vjisi, figopovimz puvjoph vu fu xovj nz tiswodit epf pu dmies dupgatoup vu ci jef. Op nz nopf epzxez... tu xi'mm tii.

O vjopl O'wi fidofif vu katv fsuq vji equtvsuqji vjuahj. Op vji muhu epf csepfoph.... tu vjisi ot pu ottai jisi epz muphis.

O xomm vsefinesl xovj pu equtvsuqji epf demm ov e fez. Xotj ni madl.
 
Fof zua gummux vjsuahj up vji Vsefinesl? O xet huoph vu dsievi e vjsief cav O guapf vjot upi.

Og epzupi imti dep eptxis:
Xjip dsievoph e csepf ot gomoph gus e Vsefinesl upi ug vji gostv vjopht xi tjuamf ci fuoph?

Dep zua sidiowi e "qsuwotoupem" vsefinesl moli e qevipv us esi zua atoph zuas csepf xovjuav epz qsuvidvoup gus esuapf e zies apvom vsefinesl ot exesfif?

Jet epzupi atif mihembuun vu hiv e vsefinesl? ot vjisi e civvis, ietois, us djieqis xez?
 
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  • Proven Roadmaps: Strategy over motivation. Execution over "hustle porn."
"SCALED TO 6-FIGURE MONTHS"
"Tips and advice here saved me from huge mistakes, others allowed me to scale my business to 6-figure months."
— User MitchC
"INSANE QUALITY OF PEOPLE"
"The number of high quality people I've met from this forum has been insane. All of it predicated on building real value."
— User Richard Peck

"You are the average of the five people you surround yourself with."
Are you surrounding yourself with success?

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