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Hi,
So, as promised in my other thread (https://www.thefastlaneforum.com/in...-autority-ask-his-endorsement-my-web-app.html) I'm asking for your opinions on my pricing plans.
To understand what's the purpose of my web application, please take a look at the landing screen mockup: View image: landingpage2
Right now I have two competitors.
Competitor A asks $15 month for unlimited albums
Competitor B asks $12 month for unlimited albums
I really think I'm creating a better solution. My solution is much simpler to use and more elegant. I think I did a great job regarding user experience, since I've been studying this particular subject for a long time.
The problem is, although I have a great application, because of my two competitors asking 'too little', I'm having problem while trying to find the ideal pricing point for my website.
I've made a quick survey with 200 photographers and my finding are:
50% create less than 5 albums per month
35% create between 5 to 10
15% create more than 10 albums/month
So based on that I decided to create 3 different plans:
Basic: Create up to 5 albums per month (ask a bit less than my competitors)
Premium: Create up to 10 albums per month (ask a bit more than my competitors)
Pro: Create unlimited albums per month (ask much more than my competitors)
Here's what I've came up:
http://postimage.org/image/lq8ltunad/
Based on the competition and considering my application will provide more value to the end user, what insights would you offer me?
Thank you.
Fellipe
So, as promised in my other thread (https://www.thefastlaneforum.com/in...-autority-ask-his-endorsement-my-web-app.html) I'm asking for your opinions on my pricing plans.
To understand what's the purpose of my web application, please take a look at the landing screen mockup: View image: landingpage2
Right now I have two competitors.
Competitor A asks $15 month for unlimited albums
Competitor B asks $12 month for unlimited albums
I really think I'm creating a better solution. My solution is much simpler to use and more elegant. I think I did a great job regarding user experience, since I've been studying this particular subject for a long time.
The problem is, although I have a great application, because of my two competitors asking 'too little', I'm having problem while trying to find the ideal pricing point for my website.
I've made a quick survey with 200 photographers and my finding are:
50% create less than 5 albums per month
35% create between 5 to 10
15% create more than 10 albums/month
So based on that I decided to create 3 different plans:
Basic: Create up to 5 albums per month (ask a bit less than my competitors)
Premium: Create up to 10 albums per month (ask a bit more than my competitors)
Pro: Create unlimited albums per month (ask much more than my competitors)
Here's what I've came up:
http://postimage.org/image/lq8ltunad/
Based on the competition and considering my application will provide more value to the end user, what insights would you offer me?
Thank you.
Fellipe
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