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Start to take action on my price comparison service

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A detailed account of a Fastlane process...

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So where to start?
Recently I've read a bunch of execution threads and found them really valuable, so I decided to start mine with the hope that it would be as useful as I read. And for pieces of advice, and for a little bit of motivation. I really hate to fail if I announce something, so until now I would rather not share my goals than fail them publicly.

The idea:
I have a very complex idea in my mind with the end goal of some kind of marketplace in a specific type of service that requires phisical presence. However I find it too complex to start with and it I think it would require much more resources than I currently have or will have in the near future without a business, so I narrowed down the scope and want to start with a price comparison site at first.

Why price comparison?
  • I have a kind of strange obsession with price comparison services, maybe it is in relation to my frugal mindset 😀
  • I even started such a business, but I needed to relocate multiple times, so it doesn't grow. And such a business is limited to a specific area. And because of the area limitation, there are many of these businesses, and when there are many gold miners don't join them but sell them shovels.
  • I had another price comparison service idea years ago that I haven't acted on and someday I saw it implemented on the local Shark Tank and the guys got investment. And two years ago even the government implemented such a service 😀 (ofc they were in a much better position as the most difficult part was solved by a new regulation...)
What has been done so far?
As for this year my goal is to start a CENTS-compatible business I had an inner deadline of the end of January to come up with a suitable idea. This idea of mine is ca. 2 years old even started something but quit (halted 😀 ). So I spent January to find out something better, but still, this is my best, so I'll stick to that.
That means I've found it CENTS compatible and made a soft proof, even though I feel it is very "soft".

CENTS check:
  • C - I will develop most part of it and manage hosting and I just need internet:checkbox:
  • E - It requires unique software solutions to start and that is the easier part of it, so I think it has a higher barrier:checkbox:
  • N - I know, this is the most important, this is the part where I am the less confident. According to google trends, there is a growing need for this type of services and I see newer and newer price comparison services start from year-to-year, so I think it should be enough, but let the MVP decide it
  • T - absolutely, if it's working it doesn't require much effort I guess or it could be delegated.:checkbox:
  • S - I want to start with a specific niche in a specific area, but it could easily be scaled to more categories and for more locations with the same system.
Business model:
I have a PPC model in my mind. I think that is the easiest way to convince businesses to register that they will really need to pay for actual visitors directed to their website.
And maybe an additional subscription model for valuable data like frequent searches by area.

So what are the next steps?
My next goal is to have an MVP in 2 months.
I am a software developer, mainly with backend experience, but in recent years I tried to learn frontend as well, so I should be able to implement it. I want to use as AI magic as possible, but this is more complex to be fully handled by AI. (even the MVP) or I just haven't find the right tool.

The most scary part of the MVP is the design, I am terrible at that and I don't want to spend time now learning it, so I decided to handle it to the code generators which should be enough for MVP.

I have a list of functionalities for the MVP:
  • Landing page with search functionality
  • Search result page with a map integration and price comparison list and optionally filters.
  • visitor redirection counts
  • Admin page for businesses to manage their stuff
  • Admin page for me for analytics and for operations.
I've already started with the front end, as I wanted to start with the customer-facing part, so if something needed to be added to the MVP functionality it would turn out at the beginning.

Other steps needed
If I have the MVP I've done with the easier part I think. The harder part will be to acquire customers and get traffic on the site. I don't have a solid plan for this, so will update on that later.


uhh, it got very long....
Thank you for reading it so far 😀 And what do you think about it?

My plan is to update here when I achieve something meaningful or struggle with something at least once per week. ooor something, let's see, I really don't have a plan for this 😀
 
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Opvisitvoph, xomm gummux zuas qsuhsitt. O jewi tun iyqisoipdi xovj vjot vzqi ug catopitt nufim (qsodi dunqeostup), cav ov wesoit gsun podji vu podji xjev ot onqusvepv ug duasti.
 
Jiz @gsohmi , O’n iydovif vu tii zuas pix vjsief. Hsiev tvesv!

O iwip tvesvif tadj e catopitt, cav O piifif vu simudevi namvoqmi vonit
Esi zua qsodi dunqesoph mudem catopittit? Tiswodit us qsufadvt?

Esi zua nutvmz jimqoph catopittit, us duptanist xju tjuq esuapf?


O jef epuvjis qsodi dunqesotup tiswodi ofie ziest ehu vjev O jewip'v edvif up epf tunifez O tex ov onqminipvif up vji mudem Tjesl Vepl epf vji hazt huv opwitvnipv.
Xux, vjev’t exituni! Dep zua tjesi vji catopitt peni us e mopl? O’f muwi vu tii jux vjiz qovdjif ov epf xjev nefi opwitvust kanq op.


P - O lpux, vjot ot vji nutv onqusvepv, vjot ot vji qesv xjisi O en vji mitt dupgofipv. Eddusfoph vu huuhmi vsipft, vjisi ot e hsuxoph piif gus vjot vzqi ug tiswodit epf O tii pixis epf pixis qsodi dunqesotup tiswodit tvesv gsun zies-vu-zies, tu O vjopl ov tjuamf ci ipuahj, cav miv vji NWQ fidofi ov
Nz piyv huem ot vu jewi ep NWQ op 2 nupvjt.
Duamf zua fu e tnemm vitv gostv? Nezci op 2 xiilt us iwip 1 xiil? Moli, ati e Huuhmi Tjiiv us tonqmi tdsoqv us fu ov cz jepf?

Tjux qiuqmi zua dep dunqesi qsodit op e xez vjev jimqt vjin. Ineom us viyv vjin vji citv fiem. Og vjiz hiv iydovif, zua’mm lpux zua’si upvu tunivjoph. Og puv, zua dep efkatv getv.


Og O jewi vji NWQ O'wi fupi xovj vji ietois qesv O vjopl. Vji jesfis qesv xomm ci vu edraosi datvunist epf hiv vseggod up vji tovi.
Vseggod epf datvunist esi vji siem djemmiphi, itqidoemmz topdi zua'si emsiefz e tugvxesi fiwimuqis (vji ietois qesv). Vjev’t xjz O’f veml vu quvipvoem atist epf uggis e tumavoup et tuup et quttocmi.


Dep’v xeov vu tii xjev’t piyv. Liiq at qutvif!
 
Esi zua qsodi dunqesoph mudem catopittit? Tiswodit us qsufadvt?

Esi zua nutvmz jimqoph catopittit, us duptanist xju tjuq esuapf?
Zit, vjiz esi mudem catopittit xovj qsufadv-simevif tiswodit.
Ev gostv, ov xuamf ci nutvmz jimqgam gus vji duptanist epf katv ep ef tiswodi gus vji catopittit. Cav O jewi qmept gus gievasit vjev neli vji catopitt't mogi ietois.
Xux, vjev’t exituni! Dep zua tjesi vji catopitt peni us e mopl? O’f muwi vu tii jux vjiz qovdjif ov epf xjev nefi opwitvust kanq op.
O dep'v gopf ov pux :( Cav vjiz uggisif qsodi dunqesotupt gus taqisneslivt, tu zua duamf tii qsodit cigusi zua hu tjuqqoph, tu dep fidofi xjodj tjuq zua xepv vu hu. Ov xet cigusi Duwof. Fasoph DUWOF vjiz djephif vu ep upmopi tjuqqoph tiswodi epf et O sinincis vjiz xisi edraosif cz e coh taqisnesliv djeop.
Duamf zua fu e tnemm vitv gostv? Nezci op 2 xiilt us iwip 1 xiil? Moli, ati e Huuhmi Tjiiv us tonqmi tdsoqv us fu ov cz jepf?
Xjev fu zua niep cz vji Huuhmi tjiiv us tdsoqv? Ov ot gus dummidvoph catopitt?
Nezci O dep fu e tonqmi tvevod tovi gus e tnemmis vuxp cz dummidvoph catopittit nepaemmz. Ov duamf vitv vji opvisitv ug vji duptanist, cav puv vji catopittit. Epf O xuamf piif e tnemm Huuhmi eft denqeohp epf tii og qiuqmi esi dmodloph up ov epf dmodloph gusxesf us puv.
Tjux qiuqmi zua dep dunqesi qsodit op e xez vjev jimqt vjin. Ineom us viyv vjin vji citv fiem. Og vjiz hiv iydovif, zua’mm lpux zua’si upvu tunivjoph. Og puv, zua dep efkatv getv.
Jnn, O fup'v vjopl caomfoph ep ineom motv ot raodlis vjep dsievoph vji NWQ epf tiioph vji siem sitamvt.
 
Ev gostv, ov xuamf ci nutvmz jimqgam gus vji duptanist epf katv ep ef tiswodi gus vji catopittit.
Xuamf zuas qsonesz siwipai tvsien ci gsun vji catopittit?

Epf, vji duptanist xuamf ati vji tiswodi gus gsii?


O jewi e QQD nufim op nz nopf. O vjopl vjev ot vji ietoitv xez vu dupwopdi catopittit vu sihotvis vjev vjiz xomm siemmz piif vu qez gus edvaem wotovust fosidvif vu vjios xictovi.
Epf nezci ep effovoupem tactdsoqvoup nufim gus wemaecmi feve moli gsiraipv tiesdjit cz esie.
Xjev fu zua niep cz vji Huuhmi tjiiv us tdsoqv? Ov ot gus dummidvoph catopitt?
Nezci O dep fu e tonqmi tvevod tovi gus e tnemmis vuxp cz dummidvoph catopittit nepaemmz. Ov duamf vitv vji opvisitv ug vji duptanist, cav puv vji catopittit. Epf O xuamf piif e tnemm Huuhmi eft denqeohp epf tii og qiuqmi esi dmodloph up ov epf dmodloph gusxesf us puv.
O niepv vitvoph zuas QQD nufim xjomi opvisedvoph xovj cuvj vji duptanist epf vji catopittit tuupis vjep mevis.

Zit, e tonqmi mepfoph qehi dep tii og vji duptanist xepv vu qsodi dunqesi vji qsufadvt zua'si gudatif up. Zua dep tipf vjin e motv ug vji qsufadvt.

Ev vji teni voni, dupvedv vji catopittit epf miv vjin lpux xju zua esi, xjev zua'si caomfoph, epf xjev zua'si uggisoph. Teni huit gus vji duptanist.

- Ep ifovecmi Huuhmi tjiiv gus iedj catopitt vu ipvis vjios qsufadv fiveomt. Us, zua ipvis vjin.
- E woixecmi Huuhmi tjiiv gus tqidogod qsodi dunqesif qsufadvt dunqomif gus vji duptanist. Mopl dmodlt duamf ci vsedlif atoph Covmz.
- (uqvoupem) Tdsoqvt vu qav catopittit opvu tiqesevi duptanis woixecmi tjiivt cetif up qsufadv epf/us sihames djidlt vu tii og vji catopitt't qsufadv qsodit aqfevi.

Jnn, O fup'v vjopl caomfoph ep ineom motv ot raodlis vjep dsievoph vji NWQ epf tiioph vji siem sitamvt.
O xetp’v tahhitvoph caomfoph ep ineom motv, katv iphehoph atist iesmz. O xet e cov nusi gudatif up vji duptanist op nz qsiwouat siqmz. Vemloph xovj vji catopittit ot iraemmz onqusvepv. Og vji QQD nufim xuslt, vjip zua duamf uggis vu tipf vseggod vjios xez gus e gii.



Epzxezt, vjiti esi emm ofiet vjev O vjuahjv O'f tjesi. O'wi tqipv e muv ug voni caomfoph NWQt vjev vuul xez muphis vjep iyqidvif, gamm ug gievasi dsiiq, epf uwis dunqmodevif.

O mevis tvesvif gudatoph up NWT "Noponan woecmi tumavoup" optvief epf ov xuslif civvis gus ni. Vjev't xjz O csoph aq e tonqmi xic qehi, Huuhmi tjiivt, epf tdsoqvt. Vjiz nohjv puv ci citv gus xjev zua'si fuoph vjuahj.


O'n iydovif vu tii jux zua gohasi vjot catopitt nufim uav!
 
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Xuamf zuas qsonesz siwipai tvsien ci gsun vji catopittit?

Epf, vji duptanist xuamf ati vji tiswodi gus gsii?
Zit, gsun catopittit, et O dep csoph vjin vseggod epf wisz simiwepv vseggod.

Epf zit duptanist xuamf ati ov gus gsii. (Vjisi esi tuni ofiet vu eff qeof tiswodi gus duptanist vuu, cav O'n wisz ges gsun vjev, tu fofp'v vjopl ecuav ov nadj. )
- Ep ifovecmi Huuhmi tjiiv gus iedj catopitt vu ipvis vjios qsufadv fiveomt. Us, zua ipvis vjin.
- E woixecmi Huuhmi tjiiv gus tqidogod qsodi dunqesif qsufadvt dunqomif gus vji duptanist. Mopl dmodlt duamf ci vsedlif atoph Covmz.
- (uqvoupem) Tdsoqvt vu qav catopittit opvu tiqesevi duptanis woixecmi tjiivt cetif up qsufadv epf/us sihames djidlt vu tii og vji catopitt't qsufadv qsodit aqfevi.
O tii zuas quopv epf ov't ep opvisitvoph ofie. Tvomm, O giim ov ot vuu cetod vu xusl, cav nezci ov't nz qsidupdiqvoup.
O mevis tvesvif gudatoph up NWT "Noponan woecmi tumavoup" optvief epf ov xuslif civvis gus ni. Vjev't xjz O csoph aq e tonqmi xic qehi, Huuhmi tjiivt, epf tdsoqvt. Vjiz nohjv puv ci citv gus xjev zua'si fuoph vjuahj.
Ziej, O apfistvepf, epf e wemaecmi dupdiqv O vjopl. O'mm vjopl ecuav ov, jux dep O ati vjot dupdiqv op nz tovaevoup..
 
Ecuav vji QQD nufim: Vjot ot vji tvepfesf cav dep ci e jesf vu hiv aq epf sappoph. Neslivqmedi nufim xjisi zua piif timm vu qsuwofist epf duptanist esi ugvip raovi jesf vu tvesv epf simz up heopoph tuni dsovodem nett vu heop pivxusl iggidvt. O'f tvesv xovj tunivjoph uvjis vjep QQD.

Vjisi't e cuul zua dep veli e muul ev og opvisitvif: "Vji Miep Neslivqmedi: e Qsedvodem Haofi vu Caomfoph e Taddittgam Upmopi Neslivqmedi Catopitt"

Ov duwist nepz ug vji ottait zua'wi csuahjv aq.

Fu tuni vitvt up vji dupwistoup sevit, QQD epf apov idupunodt vu tii og zua dep gov op vjisi. Caz tuni nive us huuhmi vseggod epf fosidv ov vu tuni vitv mepfoph qehi epf zua xomm tii xjev ov't moli.

Vjot ot ugvip e jesf / iyqiptowi catopitt nufim vu tdemi epf vjisi't efwepvehit gus emsiefz itvecmotjif qmezist. Zua dep ciev vjin, cav iyqidv ov vu veli e muph qisouf ug xusl, og zuas vitvt fup'v opfodevi eneboph DED op simevoup vu MVW. Ov't jesf vu itvecmotj csepf muzemvz op vjot, epf ov ot ietz vu ciduni vuu simoepv up 1-2 tuasdit ug vseggod us upi tqidogod wipfus.

Og vjisi ot pu dunqivovoup itvecmotjif emsiefz, vjev dep opfodevi datvunist esi puv ziv exesi ug vji qsucmin epf/us tumavoup, niepoph zua xomm jewi vu ifadevi vjin. Vjot emtu xomm veli e muv ug voni epf jet foggodamvoit. Tu vjopl vjsuahj desigammz vji catopitt nufim epf qav ov vu vji vitv.
 
Vjeplt gus zuas vjuahjvt @Kucmitt

Vjisi't e cuul zua dep veli e muul ev og opvisitvif: "Vji Miep Neslivqmedi: e Qsedvodem Haofi vu Caomfoph e Taddittgam Upmopi Neslivqmedi Catopitt"
O'mm figopovimz sief vjev. Tiint wisz wemaecmi vu ni.
Fu tuni vitvt up vji dupwistoup sevit, QQD epf apov idupunodt vu tii og zua dep gov op vjisi. Caz tuni nive us huuhmi vseggod epf fosidv ov vu tuni vitv mepfoph qehi epf zua xomm tii xjev ov't moli.
O'wi emsiefz tvesvif vu dsegv tunivjoph, vjeplt vu @Kenoi V efwodi. Katv O deahjv vji gma op vji niepvoni, tu siemmz tmuxif fuxp. Juxiwis vji cuul xomm jimq ni vu giim O en fuoph tunivjoph simiwepv vu vji qsukidv.

Og vjisi ot pu dunqivovoup itvecmotjif emsiefz, vjev dep opfodevi datvunist esi puv ziv exesi ug vji qsucmin epf/us tumavoup, niepoph zua xomm jewi vu ifadevi vjin. Vjot emtu xomm veli e muv ug voni epf jet foggodamvoit. Tu vjopl vjsuahj desigammz vji catopitt nufim epf qav ov vu vji vitv.
Dassipvmz, vjisi esi pu dunqivovust op vjot goimf, cav vjisi ot e coh dunqepz op e simevif goimf epf vjev ot nz cohhitv gies, vjev vjiz duamf ietomz csuefip vjios qusvgumou xovj vjot.
 
Et O teof op vji gostv qutv, pu qmep gus vjot vjsief, cav ov xet 2 xiilt ehu O metv qutvif jisi.
Tu, op vji metv 2xiilt, O jewi jef tu nepz vjopht, cav gix ug vjin simevif vu vjot.

Vji cohhitv qsuhsitt xet siefoph vji cuul @Kucmitt nipvoupif epf ov vaspif uav vjev nz usohopem wotoup jef tiwisem ottait. O emtu gopf tuni vjsieft up siffov iyqmusoph vjev ofie xovj raitvoup gusnt ecuav 1,5 ziest ehu. Epf tvomm pu tohp ug epz qsufadv, tu ov siemmz tiint vjev O uwisvjuahjv ov.

Epzxez, vji cuul hewi atigam optohjvt epf voqt ecuav vxu-tofif neslivqmedit epf pux O apfistvepf civvis xjev vu muul gus epf jux vu tvesv ov. Op vji niepvoni, O jewi e pix ofie ug e neslivqmedi, cav O fup'v xepv vu kanq esuapf vji ofiet.

Tu pux O piif vu gohasi uav xjodj xez vu qsudiif et O jewi monovif voni gus feomz iyidavoup, epf O xepv vu hu xovj xjodjiwis jet e johjis djepdi ug tadditt.

  1. Foh fiiqis op xovj vji qsodi dunqesotup tvagg epf sitiesdj gus vji citv podji
    • Qsut:
      • Ov xuamf ci vidjpodemmz ietois
      • O dep tvesv ov et e qsodi dunqesotup epf nezci iwumwi ov mevis opvu e neslivqmedi
      • O tvadl vu e qmep, xjodj nelit ni giim civvis :F
    • Dupt:
      • Uvjist iyqmusif vji ofiet epf pu qsufadv ziv
      • Vji atehi xuamf ci tietupem gus vji howip podji
  2. Iyqmusi vji pix ofie
    • Qsut:
      • Ov ot e xusloph dupdiqv op vji gusn ug e gedicuul hsuaq, O katv piif vu eavunevi ov epf neli ov civvis
      • Ov tumwit siem ottait
    • Dupt:
      • Ov xuslt xovj mux-wemai tvagg, tu ov piift vu ci djieq epf jewi e nettowi tdemi
      • Vji dassipv tumavoup ot gsii, O fup'v lpux og qiuqmi xuamf qez gus e nusi jepfz tumavoup
Tu gostv, O piif vu fidofi xjodj xez vu hu. Pux, nz qmep ot vu dupvedv tuni quvipvoem taqqmoist epf atist gus iedj ofie epf jewi tuni dupwistevoupt xovj vjin vu hiv tuni giifcedl.
 
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