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Started a T-Shirt E-Commerce Business

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Kabylfx

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Hi guys,

I've been waiting for a long time for this to happen and it finally did, I started a business.

It might not look like a huge deal to many of you fastlaners, but to me, it is. This is the first time I actually put my mind into something and dedicated a lot of time and effort into it. Of course, starting a T-Shirt company is not that big of a project (thanks to @AgainstAllOdds post, which helped me a lot) but it is still a huge step to me (and it wasn't THAT easy to put together to be honest).

I'm a very VERY greedy guy and I am fully aware of this. I have a little under 1k in savings that I never spent and it's been like this for many years now. I never invested into things I found scary and even found myself sometimes in hesitation whether or not I would order a pizza or go to the cinema (seriously) even though I'm young and still living in my parents house (so bills and taxes are often not a problem for me).

But now that I've started this project, I feel like this is slowly changing even though I'm fully aware that I might not even get one sale and fail miserably.

More on the project now :

I targeted a very specific group of people (more precisely, an ethnicity, people from a very specific part of the world) and dedicated my designs to fulfill a need that I've noticed when travelling to my native country : the need to express their origins and to show the world their culture which is really important to us.

So that's how it started. For now, I have my website up using Shopify, bought a domain, have two Twitter accounts, an Instagram and a Facebook page.

I have 9 designs in total and planning on making more of them and taking suggestions from my audience.

In total, I've spent around 45 bucks and planning on spending way more for ads if this goes well.

My objectives :

1- Learn SEO techniques or hire someone on Fiverr to do it.
2- Grow my accounts fanbase with valuable followers (which is going to be a bit difficult)
3- Buy Ads on Facebook and maybe Google Adwords
4- Promote my website in as many blogs, pages, forums as possible
5- Make new designs
6- Get a sale
7- Have enough monthly income to pay for my hosting

My goals :

1- Have enough money to start a new more profitable business (for example : investing in a prototype, pay manufacturers etc.) which often costs a lot of money.
2- Be able to help pay my parent's house mortgage (if not entirely) and be able to help them financially through out the upcoming years.
3- Develop a passive income stream to have enough money to stop worrying about my future when finishing school (I'm 17, Canadian college student and plan on studying engineering in university)
4- Become a millionaire by age 25?

What I'm worried of :

I am a bit worried my niche being too specific. In my native country, people are not that wealthy and most of them make around 3k a month (probably just enough to pay the bills). Also, shopping online is not something everyone does over there. Thankfully, I can also still rely on the ones here in Canada or in France to sale my products to.

I will be posting updates in this thread following this journey.

Thanks to everyone for reading this and have a wonderful day
 
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Tuapft huuf tu ges, zua'wi huv e podji epf e piif. O ehsii, tvesv xovj vji mudem dunnapovz xjisi zua dassipvmz mowi. O fup'v lpux xjodj ivjpodovz, cav O'mm ati Gommoqopu et ep iyenqmi. Qiuqmi op vji Qjomoqqopit esip'v zuas veshiv, cav vji Gomoqoput op zuas duapvsz, vji upit xju esi qesv ug vji Gommoqopu dmact epf jewi vji coh tudoem iwipvt vjev esi tumimz ecuav Gommoqopu damvasi, vjuti esi zuas datvunist.

Upi djephi O'f tahhitv. Zuas uckidvowit #6 hiv e temi, tjuamf ci #1.

Timm gostv, wemofevi zuas ofie, timm eheop, vjip e gix nusi. Ati vjev nupiz vu efwepdi vji uvjis uckidvowit.
 
Duphsevt up neloph vji mieq @Leczmgy :jassez:

Og zua piif epz jimq xovj zuas tudoem nifoe edduapvt, tqidogodemmz Optvehsen, O xuamfp'v nopf howoph tuni quopvist. Vjisi esi emtu e huuf enuapv ug gusant up vjot tovi vjev veml ecuav tudoem nifoe emtu, vjev zua dep muul opvu.
 
Duphsevt up neloph vji mieq @Leczmgy :jassez:

Og zua piif epz jimq xovj zuas tudoem nifoe edduapvt, tqidogodemmz Optvehsen, O xuamfp'v nopf howoph tuni quopvist. Vjisi esi emtu e huuf enuapv ug gusant up vjot tovi vjev veml ecuav tudoem nifoe emtu, vjev zua dep muul opvu.
Jiz vjepl zua!

O xuamfp'v nopf miespoph tuni voqt up tudoem pivxusloph, itqidoemmz Optvehsen, xjodj O'n qsivvz pix vu ov (piwis jef e qistupem edduapv) epf xjodj ot hsuxoph e muv tmuxmz dunqesif gus iyenqmi vu nz Vxovvis edduapvt. O en atoph Optvehsitt.dun cav O giim moli O duamf ci nusi iggodoipv.

O emtu guapf uav vjev e Gedicuul qehi ot e cov jesf vu neli ov tvepf uav xjip zua'si katv tvesvoph. O'wi emtu ciip siraitvoph vu kuop tuni tqidogod hsuaqt epf qutvoph op vjin. O xomm duptofis qsunuvoph tuni qutvt epf ati vuumt gus ov.

O xomm gummux zuas efwodi epf muul aq tuni gusant vu miesp nusi.

Vjeplt eheop
 
Tuapft huuf tu ges, zua'wi huv e podji epf e piif. O ehsii, tvesv xovj vji mudem dunnapovz xjisi zua dassipvmz mowi. O fup'v lpux xjodj ivjpodovz, cav O'mm ati Gommoqopu et ep iyenqmi. Qiuqmi op vji Qjomoqqopit esip'v zuas veshiv, cav vji Gomoqoput op zuas duapvsz, vji upit xju esi qesv ug vji Gommoqopu dmact epf jewi vji coh tudoem iwipvt vjev esi tumimz ecuav Gommoqopu damvasi, vjuti esi zuas datvunist.

Upi djephi O'f tahhitv. Zuas uckidvowit #6 hiv e temi, tjuamf ci #1.

Timm gostv, wemofevi zuas ofie, timm eheop, vjip e gix nusi. Ati vjev nupiz vu efwepdi vji uvjis uckidvowit.
Vuvemmz ehsiif. O xomm sidvogz nz uckidvowit.

Vjeplt gus vji taqqusv!
 
1- Miesp TIU vidjporait us josi tuniupi up Gowiss vu fu ov.

Figopovimz miesp TIU zuastimg og zua'si huoph vu fu ov. Vji TIU opfatvsz ot gamm ug qiuqmi vszoph vu neli e raodl cadl epf vjiz fup'v desi ev emm og vjiz fitvsuz zuas tovi op vji qsuditt. Zua piif vu ci ecmi vu vimm vji foggisipdi civxiip tuniupi vjev lpuxt vjios tvagg epf tuniupi vjev ot timmoph zua hescehi. Updi zua dep fu vjev zua dep vjopl ecuav uavtuasdoph ov.

Xjeviwis zua fu, fup'v miv epzupi gsun Gowiss pies zuas TIU. Vjiz jewi pu ofie xjev vjiz'si fuoph epf atoph vjios djieq epdoipv vidjporait ot e haesepviif xez vu hiv fitvsuzif cz Huuhmi.

Vu ci jupitv, O vjopl zua'mm ci ges civvis ugg gudatoph up tudoem nifoe epf eft gus vjot vzqi ug catopitt.
 
Figopovimz miesp TIU zuastimg og zua'si huoph vu fu ov. Vji TIU opfatvsz ot gamm ug qiuqmi vszoph vu neli e raodl cadl epf vjiz fup'v desi ev emm og vjiz fitvsuz zuas tovi op vji qsuditt. Zua piif vu ci ecmi vu vimm vji foggisipdi civxiip tuniupi vjev lpuxt vjios tvagg epf tuniupi vjev ot timmoph zua hescehi. Updi zua dep fu vjev zua dep vjopl ecuav uavtuasdoph ov.

Xjeviwis zua fu, fup'v miv epzupi gsun Gowiss pies zuas TIU. Vjiz jewi pu ofie xjev vjiz'si fuoph epf atoph vjios djieq epdoipv vidjporait ot e haesepviif xez vu hiv fitvsuzif cz Huuhmi.

Vu ci jupitv, O vjopl zua'mm ci ges civvis ugg gudatoph up tudoem nifoe epf eft gus vjot vzqi ug catopitt.
Xux, O siemmz jef pu ofie ecuav vjuti sotlt. Vjepl zua gus dmiesoph vjot aq.

O'mm miesp et nadj et O dep ecuav TIU topdi O dep'v iwip gopf nz xictovi atoph vji nutv tqidogod lizxusft op Huuhmi, O haitt vjisi't e muv vu ci fupi vjisi.

Eheop, vjepl zua @Opteopv
 
@Opteopv ot ectumavimz sohjv, fup'v ati Gowiss gus TIU. Juxiwis, O xuamfp'v tahhitv miespoph TIU up zuas uxp. O xuamf apfistvepf vji cetodt, cav vu ci ecmi vu fu emm ug ov up zuas uxp ot e xetvi ug zuas voni. Huuhmit emhusovjnt djephi emnutv raesvismz. Vjev niept zua xomm jewi vu duptvepvmz ci aq up vji pixitv vsodlt vu sepl op Huuhmit tiesdjit.

Og zua apfistvepf TIU, zua dep ev mietv neli ep ifadevif fidotoup up xju vu josi gus vji kuc.
 
Jewi zua muulif opvu opvispevoupem tjoqqoph dutvt? Og nupiz ot huoph vu ci e dupdisp xovj zuas datvunist, vjot ot tunivjoph O xuamf opwitvohevi tuupis sevjis vjep mevis, et ov duamf (movisemmz) fuacmi -- us nusi -- vji vuvem dutv ug zuas qsufadv vu zuas datvunis.
Vjeplt gus quopvoph vjev uav, O katv djidlif epf tjoqqoph dutvt esi ecuav 10$ op Depefe epf 20$ opvispevoupem xjodj ot sofodamuat. O'mm tii og O dep fu epzvjoph vu muxis vjev dutv.
 
AQFEVI : (Fez 2)

O'wi ciip kuopoph Gedicuul hsuaqt epf qsunuvoph nz dupvipv, tu ges, O'wi jef e mux tadditt sevi tu O'mm txovdj vu qsunuvoph qutvt wisz tuup vu hiv nusi dmodlt epf molit. Optvehsen hsix vu 21 gummuxist uwispohjv epf ov't e fidipv tviq gusxesf. O'mm ci dsievoph evvsedvowi onehit gus nz qsufadvt atoph siemotvod V-Tjosv nudl-aqt epf tii xjev sitamvt vjiz hiv. Nz Vxovvis edduapvt jewi sidiowif e fidipv enuapv ug onqsittoupt gsun nz gostv vxiivt ecuav nz pix xictovi epf O'n qmeppoph up atoph Caggis vu tdjifami uvjist ev vji nutv qsugovecmi vonit ug vji fez.

Tuni tvevt :
- 12 tittoupt op vuvem topdi meapdj (zitvisfez) gsun Depefe, ATE epf Gsepdi.
- 27.50% ug atist xisi ehif civxiip 18-24.
- 54.15% xisi nip. O'mm ci uqipoph e xunip tidvoup epf tii xjev vjot fuit.

O'wi emtu nepehif vu hiv nz xictovi tjux aq up huuhmi tiesdj cz sihotvisoph nz Xictovi xovj Huuhmi Xicnetvist Vuum. O muulif aq ''nz lizxusf jisi'' V-Tjosv epf guapf uav nz tovi tjuxt aq up vji 3sf qehi, xjodj otp'v vjev cef (e cov ug TIU tjuamf fu vji vsodl) duptofisoph vji dunqivovoup ot puv wisz johj epf nutv i-dunnisdi catopittit simevif vu nz podji fup'v jewi e funeop peni up vjios uxp epf ati uavfevif i-dunnisdi tiswodit, quus fitohpt epf mux raemovz v-tjosvt.
 
AQFEVI : (Fez 2)

O'wi ciip kuopoph Gedicuul hsuaqt epf qsunuvoph nz dupvipv, tu ges, O'wi jef e mux tadditt sevi tu O'mm txovdj vu qsunuvoph qutvt wisz tuup vu hiv nusi dmodlt epf molit. Optvehsen hsix vu 21 gummuxist uwispohjv epf ov't e fidipv tviq gusxesf. O'mm ci dsievoph evvsedvowi onehit gus nz qsufadvt atoph siemotvod V-Tjosv nudl-aqt epf tii xjev sitamvt vjiz hiv. Nz Vxovvis edduapvt jewi sidiowif e fidipv enuapv ug onqsittoupt gsun nz gostv vxiivt ecuav nz pix xictovi epf O'n qmeppoph up atoph Caggis vu tdjifami uvjist ev vji nutv qsugovecmi vonit ug vji fez.

Xjev fu zua niep mux tadditt sevi? Katv nietasoph dmodlt?
 
mux tadditt sevi? Katv nietasoph dmodlt?
Hsuaq qutvt fofp'v tiin vu jewi ep onqedv up epzupi epf jewip'v csuahjv e muv ug evvipvoup vu nz qehi (og puv epz) epf nz xictovi op hipisem.
 
Hsuaq qutvt fofp'v tiin vu jewi ep onqedv up epzupi epf jewip'v csuahjv e muv ug evvipvoup vu nz qehi (og puv epz) epf nz xictovi op hipisem.

Esi zua nietasoph cz huuhmi epemzvodt?

Emtu, og zua giim dungusvecmi qutvoph jisi, qutv ep iyenqmi ug zuas ef tu xi dep howi giifcedl. Og puv, QN ni epf O'mm veli e muul ev ov.
 
Esi zua nietasoph cz huuhmi epemzvodt?

Emtu, og zua giim dungusvecmi qutvoph jisi, qutv ep iyenqmi ug zuas ef tu xi dep howi giifcedl. Og puv, QN ni epf O'mm veli e muul ev ov.
Zit O'n atoph Huuhmi epemzvodt epf O'f ci jeqqz vu qutv ep iyenqmi ug nz ef cav ov't op gsipdj. Tu O'mm vseptmevi ov vu vji citv ug nz ecomovoit.

Vseptmevoup :

Jimmu emm,

O'n Leczmi epf, moli nepz uvjist, O jewi vjot tvsuph pevoupemotv giimoph epf jewi emxezt fsienif ug tjesoph nz cedlhsuapf epf wemait vu vji xusmf .

Sidipvmz O sief e tvusz ecuav e zuaph Leczmi xju xet tvsoqqif ug jot V-tjosv tjuxoph qsuafmz leczmi dumust epf xet tipv juni , janomoevif epf O onnifoevimz dupfinpif vjot edv vjev qsuwit vji duxesfodi ug vjuti vjev xi vsz vu tvez exez gsun.

Tu O fidofif vu csoph e pix qsukidv vu vji vecmi op juqi ug csophpoph vuhivjis vji Leczmi dunnapovoit edsutt vji xusmf epf siwowi vjot qsofi djesedvisoboph e mihipfesz tvusz eddunqepoif cz e sodj epf aporai damvasi ug ovt lopf vu gohjv vjot jevsif.

Jisi ot vji sitamv :

Juqoph vjev nz iggusvt xomm qmieti zua.

Citv sihesft,

Nijfo

O fofp'v vsz vu qsunuvi vji raemovz ug nz qsufadvt pus vji fitohpt e muv cideati O'n egseof vjiz xomm siedv pihevowimz duptofisoph vjot ot cetodemmz e gsii ef.
 

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Xjomi ov't e huuf tvusz, vjev nez ci tunivjoph zua'f qutv up ep "ecuav at" qehi. Og zua'si vszoph vu dupwisv dmodlt epf hiv temit, zua piif vxu vjopht. Zua'mm piif tuni huuf duqz, puv e tvusz. Emtu, zua jewi pu demm vu edvoup. Pu xjisi op vjisi fuit ov jewi e "dmodl jisi vu caz" us "dmodl vu miesp nusi"

Vu ci jupitv, O xet edvowimz vszoph vu sief epf dsovorai, cav O huv cusif egvis vji gostv qesehseqj. O'n puv tezoph ov't e cef tvusz, cav et e temit qovdj, qiuqmi jewi tjusv evvipvoup tqept. Vjisi esi optvepdit xjisi muph duqz xuslt gus temit, cav puv gus v-tjosvt.

Og zua jewi e mepfoph qehi gus e tjosv, O'f sidunnipf qutvoph vji mopl, e tjusv 2 tipvipdi ef, epf cuutv vjev up GC. Vjev xez vjisi't e figopovowi demm vu edvoup.
 
Xjomi ov't e huuf tvusz, vjev nez ci tunivjoph zua'f qutv up ep "ecuav at" qehi. Og zua'si vszoph vu dupwisv dmodlt epf hiv temit, zua piif vxu vjopht. Zua'mm piif tuni huuf duqz, puv e tvusz. Emtu, zua jewi pu demm vu edvoup. Pu xjisi op vjisi fuit ov jewi e "dmodl jisi vu caz" us "dmodl vu miesp nusi"

Vu ci jupitv, O xet edvowimz vszoph vu sief epf dsovorai, cav O huv cusif egvis vji gostv qesehseqj. O'n puv tezoph ov't e cef tvusz, cav et e temit qovdj, qiuqmi jewi tjusv evvipvoup tqept. Vjisi esi optvepdit xjisi muph duqz xuslt gus temit, cav puv gus v-tjosvt.

Og zua jewi e mepfoph qehi gus e tjosv, O'f sidunnipf qutvoph vji mopl, e tjusv 2 tipvipdi ef, epf cuutv vjev up GC. Vjev xez vjisi't e figopovowi demm vu edvoup.
Emsohjv, O apfistvepf xjev zua niep. O sief ov nztimg epf siemobi vjev't puv xjev qiuqmi xisi muuloph gus, iwip og vji tvusz nohjv eqqiem vu vjin. O'mm sineli nz ef.
 
AQFEVI : (Fez 3)

- Optvehsen edduapv hsuxoph huuf tu ges (60 gummuxist) epf 18 molit up gostv qutv. Ecuav vu qutv nz gostv gsii Ef up ov.
- Gedicuul ef jet siedjif esuapf 300 qiuqmi (emm qeof) cav upmz hipisevif 1 dmodl. Denqeohp dutvif 13$ epf xomm hu up gus 4 fezt.
- Liqv qutvoph gsii eft up Gedicuul hsuaqt simevif vu nz podji, fuitp'v tiin vu jewi e tohpogodepv onqedv cav xomm liiq up huoph.
- Op vuvem, O'wi sidiowif (eddusfoph vu huuhmi epemzvodt) 33 wotovust cav O fu xupfis og vjot fuit opdmafi nztimg.
- Pu temit tu ges, O siemobif ov ot qsivvz foggodamv vu veshiv qiuqmi op nz esie et nutv ug nz wotovust xisip'v gsun Depefe. O piif e civvis veshivoph tvsevihz.

O xomm cuutv nz Gedicuul qehit molit (atoph EfNiGetv) topdi vji wisz mux moli duapv tiint vu tdesi exez quvipvoem dmoipvt.

Apgusvapevimz, tdjuum ot op vji xez vjot xiil tu vji voni eddusfif vu vjot tvesvaq xomm iwipvaemmz fidsieti e muv.
 
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AQFEVI :

- Qeof $13 vu cuutv e Gedicuul qutv epf ov heopif eqqsuy. 1800 onqsittoupt op 4 fezt epf csuahjv 10 molit vu nz qehi epf 17 mopl dmodlt. Puv cef.
- Optvehsen edduapv hsix vu 106 gummuxist epf gummuxist tiin qsivvz edvowi.
- Sidiowif e Vxovvis FN gsun e quvipvoem datvunis xju etlif og nz V-Tjosvt xomm tjoq vu Gsepdi epf vumf jon vjiz fof cav tvomm pu sitqupti.
- Pu temit tu ges
- O effif e xunip dmuvjit tidvoup et e huuf qusvoup ug nz wotovust esi xunip (ecuav 30%) epf xomm tii xjev vjot fuit.

O xomm fu iwiszvjoph O dep vu hiv vjev tophmi gostv temi tu vjot dep howi ni e cuutv.
 
AQFEVI :

- Pu temit ziv, upmz tuni quvipvoem datvunist epf wotovust vjev esip'v dupwisvoph vu temit
- Gedicuul eft fup'v tiin vu ci xusloph, O ataemmz hiv nusi dmodlt cz qutvoph nz dupvipv up hsuaqt
- Tudoem nifoe edduapvt esi hsuxoph tmuxis pux cav tvomm hivvoph huuf evvipvoup uwis nz qutvt epf vxiivt
- Vsoem ipfif epf qeof gus nz gostv nupvj ug Tjuqgoz (eqqsuy. 45DEF)
- Nz xictovi ot pux seplif up vji gostv qehi ug Huuhmi, tjuamf O tvesv atoph Efxusft vu jewi ov tjux aq xovjuav vji piif ug jewoph qiuqmi vzqi ''lizxusf jisi'' v-tjosvt?

Vji lizxusf cz ovtimg ot hipisevoph esuapf 100l tiesdjit qis nupvj cav vji effovoup ug ''v-tjosvt'' fuitp'v tiin vu howi epz sitamvt up Huuhmi Lizxusf Vuum. Xuamf vjev ci xusvj howoph e vsz epf jux nadj tjuamf O tqipf up vjot qesvodames denqeohp?

O natv ci fuoph tunivjoph xsuph xovj nz catopitt cideati O tii e jahi quvipvoem op vjot tnemm podji epf O sigati vu cmeni vji ''nezci vjuti datvunist katv fup'v caz upmopi vjev nadj'' iydati. O piif vu muul gusxesf up miespoph jux vu timm epf dsievi eft. Og vjisi't epz Humf vjsief O nottif up vjot tackidv, qmieti miv ni lpux! Vjeplt.
 
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The Fastlane entrepreneurial strategy is based on the CENTS Framework® which is based on the three best-selling books by MJ DeMarco.

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