Ninja is leaving Amazon's Twitch for an exclusive deal with Microsoft's video-game-streaming platform, Mixer
The world's most popular gamer has amassed more than 14 million followers on Twitch, but he'll be moving to Mixer on Friday.
www.businessinsider.com
Excellent move by Microsoft. I'm thinking the deal is over $10M for the platform switch. Ninja just literally put Mixer on the map.
Mixer had about 60,000 streamers before, I wouldn't be surprised if they get over 250K really soon.
The amount of viewers will drastically increase too.
Mixer has been there for a long time, but it's been in the shade of Twitch's success. With streamers getting upset about Twitch for various reasons lately, I don't doubt a lot of them will move over to Mixer. The platform is stable and offers lots of features already.
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