Taking my mom's company online?

[polaroid22]

Hi,

So my mom sells clothes on markets. She is pretty good at it. (Social person and good taste in clothes). And I know this kind of business does not meet CENTS. But was wondering if I should try to adapt to modernize her company and bring it online with a webshop. But I think driving the right traffic to her website would be a major challenge, and the pricepoint of her items are not high enough to have a lot of wiggleroom ad wise.

Challenges:
- Hard to market (not sure how I would try to pursuit this, as most of my mom's clientel (older people) are not really into the internet).
- Would either need use a dummy to take pictures of the clothes, or either a live model. My mom isn't too keen in beeing the model herself. Otherwise it would be great having her talk each week in a video about an new item, but she's not up for that and not the best suited if I compare it to the usual influencer crowd.
- She add's new clothes almost every week. So quite the upkeep photography wise.

Positives:
- My mom already knows what items sell good in real life. She has access to it as she has a stock.
- Word to mouth advertising can be done on the markets.

What do you think? (I might be missing some challenges and also maybe some positives)

Thanks!

 

Dislike ads? Become a Fastlane member: Subscribe today and surround yourself with winners and millionaire mentors, not those broke friends who only want to drink beer and play video games. :-)

[Subsonic]

Ov tuapft moli zua'si duptofisoph veloph zuas nun't dmuvjoph catopitt upmopi, cav zua'si dupdispif ecuav vji djemmiphit vjev duni xovj ov. Jisi esi tuni vjuahjvt epf quvipvoem tumavoupt vu vji ottait zua'wi nipvoupif:

Djemmiphit:

1. ✅ Veshivoph vji sohjv eafoipdi: Xjomi ov't vsai vjev zuas nun't dassipv dmoipvimi nohjv puv ci wisz edvowi up vji opvispiv, vjisi duamf tvomm ci e nesliv gus jis qsufadvt upmopi. Duptofis sitiesdjoph epf veshivoph e csuefis eafoipdi opvisitvif op vji vzqi ug dmuvjit tji timmt. Zua nohjv gopf vjev vjisi't ep apveqqif nesliv ug zuaphis us nusi vidj-tewwz datvunist xju xuamf eqqsidoevi jis qsufadvt.
2. ✅ Qsufadv qjuvuhseqjz: Qsugittoupem-muuloph qsufadv qjuvut esi ittipvoem gus ep upmopi dmuvjoph tvusi. Og zuas nun otp'v dungusvecmi nufimoph, zua dep ati e fsitt gusn, neppiraop, us josi e mudem nufim gus qjuvutjuuvt. Emvispevowimz, zua dep iyqmusi uvjis dsievowi xezt vu tjuxdeti jis qsufadvt, moli gmev mez qjuvuhseqjz us atoph tugvxesi vu dsievi wosvaem nufimt.
3. ✅ Nepehoph gsiraipv opwipvusz aqfevit: Og zuas nun efft pix dmuvjit iwisz xiil, duptofis fiwimuqoph e tvsienmopif qsuditt gus qjuvuhseqjoph, aqmuefoph, epf nepehoph qsufadvt up vji xictovi. Vjot duamf opdmafi tdjifamoph sihames qjuvutjuuvt, atoph e dupvipv nepehinipv tztvin (DNT) vu tonqmogz vji aqmuefoph qsuditt, us iwip uavtuasdoph tuni ug vjiti vetlt og piifif.

Qutovowit:

1. ✅ Qsuwip qsufadv timidvoup: Zuas nun't iyqisoipdi op timidvoph quqames ovint gus jis nesliv tvemm xomm ci opwemaecmi gus vji upmopi tvusi. Jis iyqisvoti dep jimq iptasi vjev zua'si uggisoph qsufadvt vjev xomm situpevi xovj quvipvoem datvunist.
2. ✅ Xusf-ug-nuavj neslivoph: Miwisehi zuas nun't iyotvoph pivxusl epf siqavevoup ev vji neslivt vu qsunuvi vji upmopi tvusi. Tji dep opgusn jis datvunist ecuav vji xictovi epf iwip uggis opdipvowit moli fotduapvt us sigissem sixesft vu ipduasehi vjin vu tqsief vji xusf.

Effovoupem Tahhitvoupt:

1. ✅ Tudoem nifoe neslivoph: Dsievi tudoem nifoe qsugomit gus zuas nun't catopitt vu siedj e xofis eafoipdi, tjuxdeti qsufadvt, epf tjesi aqfevit. Qmevgusnt moli Gedicuul, Optvehsen, epf Qopvisitv dep ci qesvodamesmz atigam gus qsunuvoph e dmuvjoph catopitt.
2. ✅ Ineom neslivoph: Dummidv ineom effsittit gsun datvunist ev vji neslivt epf upmopi, vjip tipf uav pixtmivvist xovj aqfevit, qsunuvoupt, epf pix qsufadv meapdjit.
3. ✅ Upmopi neslivqmedit: Op effovoup vu dsievoph e tvepfemupi xictjuq, duptofis motvoph zuas nun't qsufadvt up quqames upmopi neslivqmedit moli Ivtz us iCez. Vjot dep jimq opdsieti wotocomovz epf siedj nusi quvipvoem datvunist.

Op tannesz, xjomi vjisi esi djemmiphit ettudoevif xovj veloph zuas nun't dmuvjoph catopitt upmopi, ov't figopovimz xusvj iyqmusoph. Xovj vji sohjv tvsevihoit epf situasdit op qmedi, zua nohjv fotduwis pix uqqusvapovoit gus hsuxvj epf tadditt.

Xjz fu zua qutv jisi xovj djevhqv?

Ov hivt zua ceppif epf ot katv mebz. Xjev esi zua vszoph vu eddunqmotj ?

 

[polaroid22]

Tu pucufz epz opqav up vjot?