The clock is ticking - What would you do? Startup Marketing

[evgeney]

I have joined a startup as a marketing consulting which has been working on a competition to promote their upcoming retail brand 2 weeks before the competition launch date.

Within 3 days I have overhauled their website and launched their social media streams from the ground up, the competition is a fashion competition and within 4 weeks time we need to acquire 500 applicants to compete in this contest of creating their own fashion ideas.

The competition is open to fashion students across the United States and I have been extensively targeting these using these parameters, generally this is something you would launch after building and maintaining a brand but in this case, everything was from the ground up with the tightest clock imaginable.

I have structured the website in the form of a funnel and am looking at hiring fashion influencers across Instagram. The prize contest money is set to 10k but even so, is not attracting too much attention from our targeted audience.

The registration period ends in 4 weeks and so far we are 10% in the applicant pool.

Given this tight period, we truly need some form of explosive growth to succeed.
What would you do?

 

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[RazorCut]

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[KushShah9492]

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Xjev xuamf zua fu?

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