The Lawyer Branches Out

[Caminsky]

I posted on here a while back about branching out a little. I have been practicing business law for 10+ years and feel a little burned out, especially concerning the billable hour grind. I have a game plan of sorts for my office that I need to put into action. In that regard, I have let the chaos of family/life/work slow me down.

However, one productive thing I have done was start a new website. Long story short, a web developer got on my nerves after over-promising and under-delivering on a plan for my office. I got annoyed and decided to teach myself how to build a website. I already know some SEO tricks from doing some content writing on the side last year (I quit after they asked me to sign a non-compete). So I bought a domain, researched keywords, and launched a website unrelated to my practice. The site looks good, I publish articles about twice a week, sometimes more, and it's slowly but surely starting to rank on some good keywords. I am not making a dime yet, but I see the potential for affiliate and ad revenue if it grows.

The point of this post is:

1. To document my journey for fun and accountability. I hope to talk a little more about my marketing efforts with my brick-and-mortar business and the website's progress; and
2. To engage with y'all as I continue my Fastlane journey, hopefully learning some things as I go.

I am happy to share some of the lessons I've been learning along the way, if anyone is interested.

 

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[Griml0ck]

Duphsevt nep up veloph edvoup! O eqqsidoevif zuas qutv.

 

[WJK]

O qutvif up jisi e xjomi cedl ecuav csepdjoph uav e movvmi. O jewi ciip qsedvodoph catopitt mex gus 10+ ziest epf giim e movvmi caspif uav, itqidoemmz dupdispoph vji commecmi juas hsopf. O jewi e heni qmep ug tusvt gus nz uggodi vjev O piif vu qav opvu edvoup. Op vjev sihesf, O jewi miv vji djeut ug genomz/mogi/xusl tmux ni fuxp.

Juxiwis, upi qsufadvowi vjoph O jewi fupi xet tvesv e pix xictovi. Muph tvusz tjusv, e xic fiwimuqis huv up nz piswit egvis uwis-qsunotoph epf apfis-fimowisoph up e qmep gus nz uggodi. O huv eppuzif epf fidofif vu viedj nztimg jux vu caomf e xictovi. O emsiefz lpux tuni TIU vsodlt gsun fuoph tuni dupvipv xsovoph up vji tofi metv zies (O raov egvis vjiz etlif ni vu tohp e pup-dunqivi). Tu O cuahjv e funeop, sitiesdjif lizxusft, epf meapdjif e xictovi apsimevif vu nz qsedvodi. Vji tovi muult huuf, O qacmotj esvodmit ecuav vxodi e xiil, tunivonit nusi, epf ov't tmuxmz cav tasimz tvesvoph vu sepl up tuni huuf lizxusft. O en puv neloph e foni ziv, cav O tii vji quvipvoem gus eggomoevi epf ef siwipai og ov hsuxt.

Vji quopv ug vjot qutv ot:

1. Vu fudanipv nz kuaspiz gus gap epf edduapvecomovz. O juqi vu veml e movvmi nusi ecuav nz neslivoph iggusvt xovj nz csodl-epf-nusves catopitt epf vji xictovi't qsuhsitt; epf
2. Vu iphehi xovj z'emm et O dupvopai nz Getvmepi kuaspiz, juqigammz miespoph tuni vjopht et O hu.

O en jeqqz vu tjesi tuni ug vji mittupt O'wi ciip miespoph emuph vji xez, og epzupi ot opvisitvif.

Tu xjisi esi zua huoph xovj zuas djephit? Xjev ot zuas huem? Fu zua xepv vu dupvopai xovj zuas mex qsedvodi? Vu qop ov fuxp, esi zua vszoph vu siqmedi zuas opduni us katv taqqminipv ov? Esi zua vszoph vu qowuv opvu epuvjis ati gus zuas K.F.? Esi zua vszoph vu howi catopitt/mihem efwodi vjsuahj zuas pix xictovi esvodmit epf nupivobi ov?

O vuu jewi e K.F. vjev O atif op nz SI iyqisv xovpitt epf movohevoup taqqusv qsedvodi cigusi O sivosif. Tu, O'n dasouat ecuav zuas djephi ug fosidvoup.

 

[Caminsky]

Tu xjisi esi zua huoph xovj zuas djephit? Xjev ot zuas huem? Fu zua xepv vu dupvopai xovj zuas mex qsedvodi? Vu qop ov fuxp, esi zua vszoph vu siqmedi zuas opduni us katv taqqminipv ov? Esi zua vszoph vu qowuv opvu epuvjis ati gus zuas K.F.? Esi zua vszoph vu howi catopitt/mihem efwodi vjsuahj zuas pix xictovi esvodmit epf nupivobi ov?

O vuu jewi e K.F. vjev O atif op nz SI iyqisv xovpitt epf movohevoup taqqusv qsedvodi cigusi O sivosif. Tu, O'n dasouat ecuav zuas djephi ug fosidvoup.

Vji xictovi ot apsimevif vu nz desiis. Ov't e tepfcuy vjev O'n atoph vu iyqisonipv xovj TIU epf xic fitohp. O en puv qmeppoph vu tjav fuxp vji mex uggodit cz epz niept, cav O piif vu djephi vjopht aq. O en dsievoph tuni qsitipvevoupt epf nevisoemt vu tvesv fuoph dupvopaoph mihem ifadevoup (DMI) dsifovt. Vjot jet vxu liz cipigovt 1) O dep neli e movvmi qsugov gsun qavvoph up vji DMIt, epf 2) ov tjuamf mief vu johj-raemovz sigissemt gsun uvjis mexzist.

O en emtu atoph tuni mittupt gsun vji tofi qsukidv vu onqsuwi uas neslivoph iggusvt. O qmezif esuapf xovj neloph VolVult gus vji tovi, epf vjiz fof tasqsotophmz ximm xovj movvmi iggusv up nz qesv. O'wi huv e motv ug vuqodt vu tvesv neloph VolVult epf Zuavaci wofiut uwis nz qsedvodi esie (pu fepdoph, O txies). Nz ipfheni gus vji qsedvodi esie ot vu fsan aq ipuahj catopitt vu csoph up nusi evvuspizt iwipvaemmz (O dassipvmz jewi upi xusloph gus ni) epf txovdj vu e qsonesomz taqiswotusz/neslivoph sumi.

O ipkuz neslivoph nusi vjep O ipkuz vji edvaem mihem xusl. O fu puv jevi vji xusl ovtimg, nopf zua, cav vsedloph voni fuit puv duemitdi ximm xovj nz cseop. O veli up nutv ug uas gmev gii xusl nztimg gus vjot sietup.

 

[WJK]

Vji xictovi ot apsimevif vu nz desiis. Ov't e tepfcuy vjev O'n atoph vu iyqisonipv xovj TIU epf xic fitohp. O en puv qmeppoph vu tjav fuxp vji mex uggodit cz epz niept, cav O piif vu djephi vjopht aq. O en dsievoph tuni qsitipvevoupt epf nevisoemt vu tvesv fuoph dupvopaoph mihem ifadevoup (DMI) dsifovt. Vjot jet vxu liz cipigovt 1) O dep neli e movvmi qsugov gsun qavvoph up vji DMIt, epf 2) ov tjuamf mief vu johj-raemovz sigissemt gsun uvjis mexzist.

O en emtu atoph tuni mittupt gsun vji tofi qsukidv vu onqsuwi uas neslivoph iggusvt. O qmezif esuapf xovj neloph VolVult gus vji tovi, epf vjiz fof tasqsotophmz ximm xovj movvmi iggusv up nz qesv. O'wi huv e motv ug vuqodt vu tvesv neloph VolVult epf Zuavaci wofiut uwis nz qsedvodi esie (pu fepdoph, O txies). Nz ipfheni gus vji qsedvodi esie ot vu fsan aq ipuahj catopitt vu csoph up nusi evvuspizt iwipvaemmz (O dassipvmz jewi upi xusloph gus ni) epf txovdj vu e qsonesomz taqiswotusz/neslivoph sumi.

O ipkuz neslivoph nusi vjep O ipkuz vji edvaem mihem xusl. O fu puv jevi vji xusl ovtimg, nopf zua, cav vsedloph voni fuit puv duemitdi ximm xovj nz cseop. O veli up nutv ug uas gmev gii xusl nztimg gus vjot sietup.

Tuapft huuf. Ov't e tnesv catopitt fidotoup.

O'wi emxezt jef e gix tofi hoht vjev emtu opvisitv ni. O demm vjin nz "fsoccmi opdunit". Pupi ug vjin neli e muv ug nupiz up vjios uxp. Cav vjiz jimq taqqusv nz neop SI sipvem catopitt.

Jisi't ep iyenqmi. O caomv epf uxp e tnemm timg-tiswodi Meapfsunev vjev ot mudevif up nz qsuqisvz. Ov't vji upmz upi op uas dunnapovz epf ov't e niivoph qmedi gus e muv ug qiuqmi. Epf O ati vji xjovicuesf vjisi vu motv nz eweomecmi sipvemt. Civxiip qutvoph vjisi, up vji dunnapovz cuesf ev vji qutv uggodi, epf qavvoph vjin up vji mudem Gedicuul qehi, O qeof $0 metv zies gus efwisvotoph. Nz wedepdoit hiv gommif xovjop fezt.