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What 'expansion' path should I take?

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Gale4rc

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Sup Fastlaners!

I've been posting about my watch e-commerce shop here https://www.thefastlaneforum.com/co...atch-progress-thread.51060/page-2#post-355786 and I have come to a bump in the road on how to expand.

The watches are selling so no matter what I have to order a new batch since this last one is already pretty much sold out.

So my options are this:

Add another product to my line. Right now it's only 1 product. The next product would be a general product with mass appeal to women. Also keep in mind, this is somewhat of a gamble... I could end up choosing a product that I think women will like and it could not sell any.

If it pays off though, this has the potential to double my sales everyday.

Or

Focus the extra money I have on advertising (Facebook) and build a solid revenue stream for the watches before I add another product.

I can't do both because I won't have enough money.
 
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