Dmitri
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- Joined
- Dec 30, 2012
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I was wondering this for sometime now and would love to hear your thoughts.
Say you're making notebooks that are great for school students for example,
What would be a better name?
Something like moleskine.com (which is a real notebooks company) or something like schoolnotebooks.com?
The first name sounds more professional to me, but the second name tells you EXACTLY what the store is selling.
I was imagining if I got myself a great notebook for school and someone asked me where I got it from, it would be much easier for them to remember schoolnotebooks.com rather than moleskine.com. So wouldn't that convert into more sales?
I was just using this as an example but in general, what would be a better long-term company name, an invented/play on words name or a simpler and generic name but that tells the customer exactly what you are selling.
Or does it even matter?
Say you're making notebooks that are great for school students for example,
What would be a better name?
Something like moleskine.com (which is a real notebooks company) or something like schoolnotebooks.com?
The first name sounds more professional to me, but the second name tells you EXACTLY what the store is selling.
I was imagining if I got myself a great notebook for school and someone asked me where I got it from, it would be much easier for them to remember schoolnotebooks.com rather than moleskine.com. So wouldn't that convert into more sales?
I was just using this as an example but in general, what would be a better long-term company name, an invented/play on words name or a simpler and generic name but that tells the customer exactly what you are selling.
Or does it even matter?
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