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So I ve built my site (lighthousecounselling.ca), FB page, Google Business, Yelp, etc.etc...
And I realize I am not quite clear as to who my clients are!
Background: I am a clinical counsellor/therapist and I currently work as an associate treating trauma clients.
My chosen niche is Relationships with an attachment bent. "I am the guy that helps you get unstuck in your relationships".
I am finding it a challenge to whittle-down characteristics of potential clients in this niche (and I know they're out there). What I have so far is:
-people who have insecure attachments
-probably between 20-late 30s
-mostly women? (women are far more likely to seek-out counselling services in a relationship)
I am struggling a bit to figure out other variables. Is there any tools or ideas the community can share with me regarding this niche?
And I realize I am not quite clear as to who my clients are!
Background: I am a clinical counsellor/therapist and I currently work as an associate treating trauma clients.
My chosen niche is Relationships with an attachment bent. "I am the guy that helps you get unstuck in your relationships".
I am finding it a challenge to whittle-down characteristics of potential clients in this niche (and I know they're out there). What I have so far is:
-people who have insecure attachments
-probably between 20-late 30s
-mostly women? (women are far more likely to seek-out counselling services in a relationship)
I am struggling a bit to figure out other variables. Is there any tools or ideas the community can share with me regarding this niche?
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