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Sep 26, 2011
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FILLING NEEDS (Medicine):Would you use this web service?

PROBLEM:
The rates of diseases in our society continues to rise at a stellar rate. Yet we never hear of any cures for these diseases. Sadly enough their are many alternative doctors and therapies that have been praised as miracles,with little to no exposure.

The only thing you hear are from patients testimonials. The unfortunate reality is their are ways to heal even the so called incurable conditions ( cancer, diabetes, obesity, impotence, old injuries, etc ) naturally in concert with your body's innate healing ability.

Why don't we hear of them ? No one who makes billions ( drug companies, politicians and investors ) or millions (doctors, CEO's , charities , investors , elite class members , etc ) of dollars yearly would be pleased nor promote non drug or non patent therapies to eradicate diseases. You would help save lives but you also dry up profits (that go towards your lifestyle).

I am not trying to be a conspiracy theorist as most may believe. It's quite understandable, we never hear about cures just the problems (disease ,healthcare costs and more drugs , which never heal you). The science is their but its neglected and debunked for various reasons , some I have already mentioned. There are millions of people worldwide who are sick (or given a death sentence) and deserve the chance to at least know all their options and make an informed decision.

I say even if medical science would classify the success stories (which they diagnosed and then said there is nothing else that can be done) as isolated or misdiagnosed cases, doesn't everybody deserve that chance ( its an opportunity though,not chance as they put it ). Everyone's life is important and deserves to exercise all their options as they choose. This site would bring all options under one roof.

Another set of problems are as follows:

a)Rising healthcare costs
b)Economic downturn has left people with less income to spend
c)Inadequate health insurance coverage
d)Long waiting periods for procedures which could be critical
e)Expensive costs for certain procedures
f) Too much conflicting information in various places



SOLUTION OPTION (A):Alternative Health care Website Directory

We have more people taking advantage of technology to exercise choice in our lives.We want to know who is looking after us and what alternatives exist. The site will help people navigate their way in this confusing and fragmented field- with thousands of professionals, diverse and sometimes conflicting approaches,and varying levels of training and experience.


The main goal is to help you select and contact the professional you need based on clear and credible information.
This site will be geared towards the various doctors, clinics and treatments that are healing people in the alternative health field. This will not be marketed as a cure for your disease, as I realize this could leave the site open to lots of legal problems. It will be about patients knowing all their options to make an informed decision.

It will be marketed as alternative treatments that have the potential to help you survive and thrive from your current state. Many people with an open mind will have a life changing and life saving experience as others have done.

To be self sustaining here are the options(tell me which you would prefer if you were using the service):

a)The doctors pay to be on their,as they will create their profiles.
b)The doctors pay a referral fee upon getting business via the site
c)Set up the trips and accommodations, then charge a fee included in the total price(this can be stand alone or an additional option for clients)

Any thing else would better fit this model?

Challenges:

1.Marketing - Get people to take it seriously while minimizing legal conflicts.

2.Cost - How to apply the charge and how much in a referral system.

3.How to package it - consulting,referral,etc. Any good sources on setting up and learning referral systems?





SOLUTION OPTION (B): Medical Travel Site

This online consulting website would provide information about hospitals,charges,traveling & accommodation logistics to patients from countries abroad. A lot of people are interested in low cost medical treatment with a vacation in other countries,but don't have much info on whom to contact or how to proceed. This site will be filling this need. It can be marketed towards high end clients or to bargain hunters seeking quality.

Quality would be of major priority. Only safe accredited and reputable institutions would be featured. This is used to help ensure safety, quality and an enjoyable experience. This will alleviate the things that are normally disadvantages to medical travel. This would allow searches in various medical specialties.

Challenges:

1.Finding a niche of value - maybe combine romance partner finds or dates on visit, or another unique feature setting it apart. What would stand out in your mind if you wanted to use this service.

2.Fierce competition - so many sites similar to this out there. What would you like to see that you are not getting at other sites?

3.Marketing - How to market it better than the others.How would you like to hear or find this? .
 
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